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Transcript

An American regional chain of fast food restaurants located in California and Southwest.

Start

In-n-Out

+ info

  • private
  • Irvine, California
  • 387 locations
  • 27,000 employees
  • franchise
  • 465 millions $
rated as one of the top fast food restaurants in several customer satisfaction surveys.

Caracterisation

  • Strong online presence, strong relationships with customers, lower cost, locational advantage, high products
  • poor customer service, high employee turnover, high job stress, workforce less productive, insufficient budget

Strengths and weaknesses

Orain Anais T4

How is corporate culture a differentiating criterion?