TUES_UK House & BME at SXSW 2024

UK House & British Music Embassy (BME) @SXSW 2024

Downright Austin

Female restrooms

Floor 1 outdoor spaces

Male restrooms

Floor 2 outdoor spaces

Floor 2 indoor spaces

Refreshments

Elevators

Floor 1 access route

AUSTIN MAP

Floor 2 access route

AUSTIN MAP

AUSTIN MAP

Venue Map

UK House & British Music Embassy (BME) @SXSW 2024

Downright Austin

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UK House & BME @SXSW 2024 650 E 10th Street Dounright Austin Paramount Theatre 713 Congress Avenue Atom Theatre at the Austin Convention Center Stateside Theatre 719 Congress Avenue

Alamo Ritz 320 East 6th Street JW Marriott 110 E 2nd Street The LINE Austin 111 Cesar Chavez Street Hilton Au stin 500 E 4th Street Stephen F's Bar & Terrace at InterContinental 701 Congress Avenue

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UK House & British Music Embassy (BME) @SXSW 2024

Downright Austin

UK House Business Demos & Lounge

TUESDAY MARCH 12th

Beep Digital Bild Studio Bowers & Wilkins Charisma Kouo Ventola Projects Virtex Vol

10.00am - 1.30pm

Anagram Arcade Bowers & Wilkins Experience12 Round Group Ventola Projects Virtex Vol

1.30pm - 5.00pm

UK House IMMERSIVE Studio

TUESDAY MARCH 12th

1.00pm - 2.00pm

10.15am - 11.00am

Digital Catapult Presents: From experimentation to impact - creative uses of AI in the wild

Digital Catapul and FDI Investment Lunch

BILD Studio presents: Mastering real-time, interactive content for jaw-dropping experiences

2,00pm - 2.30pm

11.00am - 12.00pm

Digital Catapult Presents: Demonstrating the use of responsible AI in the creative industries

2.30pm - 4.00pm

Virtual Production Accelerator Course: Advertising edition

Aoi & Esteban (AΦE) - Case Study

12.00pm - 1.00pm

UK House LIVE Stage

TUESDAY MARCH 12th

The Journey Back: A VR Experience presentation

2.45pm - 3.05pm

10.15am - 11.00am

Craft and Tech: How creative design and technology realize new sustainable experiences

2.05pm - 3.55pm

British Underground presents 'Taster Sessions'

Peaky Blinders: How a global TV hit is transforming a city

11.00am - 12.00am

Pioneering the future of creative technologies - from AI to XR

12.15pm - 1.00pm

3.55pm - 4.10pm

'Sonic Heritage: The First National Exhibition of Black British Music'

Networking lunch

1.00pm - 1.30pm

4.10pm - 4.25pm

'Anthropocene in C Major'

How is Art a Public Good? Presented by The Royal Shakespeare Company with MIT Open Documentary Lab and the Music Center Arts

1.30pm - 2.00pm

4.30pm - 6.00pm

British Underground - UK House Takeover Networking Party

2.00pm - 2.45pm

'Future Histories': An Algorithm of One's Own' hosted b y XR Experience Award Winner (2023) Karen Palmer