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LIST OF QUALIFICATIONS
Nat H
Created on February 27, 2024
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Transcript
Not every single hotel is able to provide those personalized services
Accor is trying their best to offer personalized services.
Poor room feature options compare to Marriott
- provide personalized room features
- offer available activities booking nearby
- taxi booking and car rental services
Relatively poor personalized services
Lack of personalized options in the booking process
- provide destination ideas in the form of blof articles, e.g: budget-friendly destinations
Offer comprehensive and highly personalized services, you can nearly prepare everything you need for trip on their platform.
This table compares the room booking experience on the online platforms with a focus on personalization.
Important Finding
Weaknesses
Strengths
Accor
- personalized room features
- city tour and car rental service by destinations and hotels
- different packages, e.g: room+flight packages.
Marriott
IHG
Online Platform Experiences