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Synoptic table ii

Gaia Toriello

Created on November 20, 2023

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Transcript

What IS it About

Specification of requirements for the chatbot development. TripAdvisor contacts OpenAIt to outsource the chatbot development.

expected time

1 month

Requirements

Chatbot

What is it about

Part of the team oversees the development and testing of new algorithms done by OpenAI.

expected time

Development and testing

4-5 months

Part of the Hyper-Personalisation initiative

Total Expected time: 8-9 monts

What is it about

expected time

Phased implementation followed by full deployment of chatbot

Implementation

3 months

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What IS it About

In-depth analysis of user personas.

expected time

1-2 months

User analysis

Website REdesign

What is it about

Development and testing of AI algorithms to create personalised content as well as the breakdown of data silos, which might take even longer than the development and testing of new AI.

expected time

8-10 months

Development and testing

Part of the Hyper-Personalisation initiative

Total Expected time: 12 - 15 months

What is it about

Phased implementation followed by full deployment of new UI layouts.

expected time

Implementation

3 months

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What IS it About

Expanding partnership with Google and development and testing of personalised route maps and contact Google.

expected time

Personalise d route maps with Google

6-8 months

new "My routes" page

What is it about

Development and testing of AI algorithms to generate real-time travel data and tips.

expected time

4-6 months

New ai development and testing

Part of the Hyper-Personalisation initiative

Total Expected time: 15 - 19 months

What is it about

Phased integration followed by full deployment of personalised route maps by Google and new AI algorithms into “My Routes” page alongside with designing the page.

expected time

Implementation

5 months

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The development of the project will be outosourced to save time and money. Considering the intermediate complexity of the chatbot, the estimated cost of development and maintainace will be £4,000 per month. (Stefanowicz, B., 2023) Costs incurred after the deployment are not considered, The agency will be asked to prepare a training video for the staff, with expected maximum lenght of 30 minutes. Prices for training videos are £780 per minute on average. (Bui, S., 2020)

Chatbot

expected cost

£32,000-£36,000 + £23,400

Total costs

Hyper-Personalisation initiative

The website redesign will be outsourced to save money and time. Considering the intermediate complexity of the project, the estimated cost will be £6,800 per month.

expected Cost

Total Expected costs: £143,800-£161,400

£88,400-£102,000

website redesign

The project will be implemented through a partnership with Google, which will use its existing services and resources to integrate them with Tripadvisor's services. It is expected that Google will demand a percentage on revenue generated through the service.

expected cost

can't be estimated.

New "My routes" page

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Hyper-personalisation projecttimeline

Total Expected time: 3 - 3.5 years.

NOTE:The duration is calculated assuming that the initiatives will take place one after the other.

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