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2023 media review

ERONIE KAMUKAMA

Created on November 14, 2023

We look back at the events that shaped the media industry in 2023 and what players think about 2024

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media affairs

WHAT HAPPENED IN 2023?

When news happens, audiences turn to news outlets for information.

WHAT HAPPENED IN 2023?

media affairs

WHAT HAPPENED IN 2023?

media affairs

WHAT HAPPENED IN 2023?

media affairs

WHAT HAPPENED IN 2023?

media affairs

WHAT HAPPENED IN 2023?

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.....and many others

media affairs

WHAT HAPPENED IN 2023?

But, news organizations also have their fair share of events that impact them.

WHAT HAPPENED IN 2023?

media affairs

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"This will be a year of heightened concerns about the sustainability of some news media against a backdrop of rampant inflation and a deep squeeze on household spending." Digital News Project 2023 "Reuters Institute & Oxford University

2023

WHAT HAPPENED IN 2023?

media affairs

Innovation

News Coverage

Technology

Revenue

As 2023 wraps up, we look back at the events that shaped the media landscape

WHAT HAPPENED IN 2023?

media affairs

Small and big news organizations expressed less confidence in business prospects compared to 2022, according to the report by the Reuters Institute.

WHAT HAPPENED IN 2023?

media affairs

2023 ends without concrete solutions insight....

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"We’ve made the difficult decision to eliminate roughly 7% of our staff roles across departments, due to the challenging economic environment impacting our business and industry. Jim Bankoff, Vox Media CEO

“Our prior projections for traffic, subscriptions and advertising growth for the past two years and into 2024 have been overly optimistic. Patty Stonesifer, Washington Post, former CEO

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what happened in 2023?

Declining revenue continued to strain news outlets

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The chaos at Twitter/X and the changes at other social media platforms have resulted in much lower engagement with posts, which journalists and news organizations had come to use heavily to extend the reach of their stories. Sharene Azimi, Communications Director Institute for Nonprofit News

Chaos at X/ Twitter

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what happened in 2023?

News publishers to go to court over AI chatbots' copyright infringement

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Taylor Swift's music year

Artificial Intelligence

Israel-Hamas war

Donald Trump indictment

Economic Uncertainty

Ukraine-Russia war

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what happened in 2023?

Top big stories of 2023...

media affairs

WHAT HAPPENED IN 2023?

"The continued roll-out of ATSC 3.0 (NextGen TV) is a big, ongoing development in the TV industry. More markets have come online including in the biggest market in the U.S. We are also seeing meaningful use of AI by broadcasters in service to the local communities they serve." John Clark Senior Vice President, Emerging Technology National Association of Broadcasters

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The hiring of Will Lewis as the new CEO of the Washington Post

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what happened in 2023?

The firing of Chris Licht as head of CNN

Created with Flourish Data: Local News Initiative

media affairs

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what happened in 2023?

Local news outlets continued to vanish

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what happened in 2023?

But funding is on the way

Source: Press Gazette

A 2023 report by Pew Reseach Centre shows 86 percent of US adults got their news online in 2022. In 2023, the trend continued with more people starting to pay for online news in the Press Gazette report.

WHAT HAPPENED IN 2023?

media affairs

Shift to online news sites continued to grow

What about audio news/podcasts?

WHAT HAPPENED IN 2023?

media affairs

In 2013, 12 percent of Americans who are 12 years and older listened to podcasts according to Pew Research Centre. That figure has grown to 42 percent in May 2023.

WHAT HAPPENED IN 2023?

media affairs

Podcast listenership grew...

WHAT HAPPENED IN 2023?

media affairs

I asked some news industry players about what they think the next year looks like....

"TV news will continue to decline in viewership, both over the air and on cable, and will struggle to make the transition to an online business model. The legacy print organizations will continue to be winnowed down to those that can charge for subscriptions online and attract some minimum of online advertising, which includes the New York Times, Wall Street Journal, and Financial Times but not many more. Peter Spiegel, US managing editor of the Financial Times

All eyes will be on Washington Post and LA Times to see if they succeed

I think in 2024, we’ll continue to see innovation in how news organizations deliver content as they strive to reach people where they are, breaking the old model of expecting people to pick up a newspaper or visit a website to get most of their news. Sharene Azimi, Communications Director Institute of Non-Profit News

Breaking old models

"I think a combination of emerging technologies and monetization strategies will be needed to again set our industry on a path toward growth. Artificial intelligence, for example, holds a lot of potential, but taking measured, tangible steps will be the only way we see success with it. How can we use AI to improve the experience of our audiences? How can we improve the relationship with our customers and increase the value they see from our products? Any accomplishments we have will hinge on how well we answer these types of questions Jake Kreinberg, Director of Revenue Strategy The Associated Press

Leveraging new tech will be key

"We are already talking to Springfield Daily Citizen, to Kansas City. We are going to expand the five newsrooms in January and February to include others. Academic sponsored coverage of communities will grow because the for-profits have left middle America uncovered and non-profits will grow here. Some have the idea of how to create a revenue model around it and how to get information to people who need. There's a lot of experimentation going on. Randall Smith, Founder, Missouri Business Alert

More collaboration will happen

"For one, it’s an election year, and broadcasters will continue serving their communities in ways only they can as the most trusted source of local news. The TV industry will see the continued transition to ATSC 3.0 broadcast standard (now over 70% of households have access to an ATSC 3.0 signal)." John Clark Senior Vice President, Emerging Technology National Association of Broadcasters

2024 should be strong for local broadcasters

Unsplash images Reuters/Shannon Stapleton AFP via Getty Images Mike Coppola/Getty Images Andy Rain/EPA Screenshots from CNN, MSNBC, Pro Publica & Politico news sites AllSides New York Times Variety Magazine Pew Research Centre News Media Alliance Courtsey images Local News Initiative The Infinite Dial

Sources

Eronie Kamukama

Video Credit

A national group of donors under the Press Forward initiative will award more than $500m to revive local journalism around the US

Both arguably acted too slowly and are now paying the price. CNN is in an industry (linear television) that's in secular decline, and has not really articulated a credible online strategy that could eventually replace cable revenues. The Post, having proven immensely successful during the Trump years, failed to leverage that success into other lines of business that could help add to the bottom line when Trump inevitably left the scene. Peter Spiegel, US Managing Editor, Financial Times

CNN and Washington Post face the same challenge: adapting in the digital age.