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Transcript

LinkedIn

Author: Hsin-yu ChangStudent ID: 13212702

Part 3. Persoanl Branding

02.Processes for Effectively

01. Importance & Benefits

05. Key Points

04. Uniqueness of Myself

03. Connect & Conversation

Content

LinkedIn

01. Importance & Benefit

  1. Professional Networking: LinkedIn gives you a way to network and find new possibilities by connecting you with professionals in similar fields.
  2. Job Search and Recruitment: LinkedIn is used by many recruiters and organizations to identify possible applicants. A well-written profile makes you more visible to employers when searching for work.
  3. Industry Insights and Learning: To keep up with industry trends, news, and insights, follow companies and leaders in the field. Join organizations that interest you to participate in conversations and expand your knowledge.
  4. Personal Branding: You can highlight your abilities, successes, and work experiences on LinkedIn. Developing a powerful personal brand can draw partnerships and possibilities.
  5. Skill Endorsements: Employers may offer recommendations, and peers and colleagues may attest to your abilities. Your profile gains credibility from these recommendations.
  6. Visibility for Your Business: LinkedIn is a very effective tool for business owners when it comes to marketing. Establish a company page, communicate with prospective customers and partners, and post updates.

Benefit

LinkedIn is a platform for professional networking that links people from different industries together so they can create and interact with professional networks. Since its launch in 2003, LinkedIn has developed into one of the biggest and most popular professional social media networks worldwide.

02. Processes&Following

1. Create a Strong Profile: Make use of a polished headshot, compose an attention-grabbing headline, Add industry-specific keywords to improve your website's search engine visibility.2. Customize Your URL: Make it easier for people to find you on LinkedIn by personalizing your URL. This makes the connection to your profile look neater and more professional.3. Connect Strategically: Make connections with mentors, coworkers, students, and professionals in your field. Include a brief message in your connection request that explains your motivation for connecting.4. Engage with Content: Share, like, and comment on pertinent items in your feed. Interacting with other people's postings makes you more visible and fosters connections.5. Join and Participate in Groups: Join industry or interest-related LinkedIn groups. Engage in conversations, impart your knowledge, and pick up tips from other community members.

03. Connecting & Conversation

When communicating professionally, use direct messaging. When communicating, use succinct, courteous language.

3. Use Direct Messaging Wisely:

Never be afraid to strike up a discussion with someone you know. Talk about business trends, offer your observations, or show interest in their work.

2. Initiate Conversations:

Send a customized message to the person you want to connect with, introducing yourself and outlining your reasons for doing so.

1. Send Personalized Connection Requests:

04. Highlighting Your Uniqueness

You have the chance to share your professional narrative in your summary. Be genuine, celebrate your successes, and show off how much you love what you do.

Tell Your Story in the Summary

Select a photo that looks professional and of good quality. A polished appearance increases credibility and confidence.

Use a Professional Photo:

Create a catchy title that accurately captures your special selling point. On your profile, it's among the first things that people see.

Optimize Your Headline:

05.

  1. Consistency: Maintain consistency in your profile updates, content sharing, and social media interactions. Being active on the platform keeps you visible.
  2. Quality over Quantity: Prioritize creating deep connections and disseminating insightful knowledge. High-quality relationships yield greater benefits than a big number of passing acquaintances.
  3. Professionalism: When interacting with others and creating material, use a formal tone. You should act professionally on LinkedIn as it is a professional network.
  4. Seek Recommendations: Consult your bosses and fellow employees for recommendations. Good suggestions give your profile more legitimacy.
  5. Keep Learning: LinkedIn Learning provides a range of course options. Utilize these resources to improve your abilities and maintain your competitiveness.

Key Points