The key channels and networks PMax ads serve across
Chris Bee
Created on September 24, 2023
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Transcript
The following are Google ad placements where a PMax campaign serves (examples of ads to follow):
- Text (Google SERP)
- YouTube
- Display
- Discovery
- Gmail
- Maps
- Shopping (product feed dependant).
What is are the key channels PMax ads serves across?
Text Ad Campaign Interaction: Although PMax campaigns can serve text ads as part of its function, these ads are designed to complement, not override or replace standard text campaigns.
Shopping Ads & Text Ads
What is are the key channels PMax ads serves across?
Display Ads (can have product feed attached)
What is are the key channels PMax ads serves across?
YouTube Discovery Ads (can have product feed attached)
What is are the key channels PMax ads serves across?
Gmail Ads
What is are the key channels PMax ads serves across?
Discovery Ads (can have product feed attached)