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Kinetic Typography
Maryam Nazif
Created on July 20, 2023
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Transcript
Kinetic Typography Workflow
By Maryam Nazif
Start
Summary
Kinetic typography—the technical name for "moving text"—is an animation technique mixing motion and text to express ideas using video animation.
Process
1- Source Audio
2- Design Brief
3- Mood Board
4- Style Guide
5- Storyboard
6- Final Motion Design
Source Audio
- Using a word doc, type out audio - ensure grammar and spelling are correct- Analyze the narrative and create scences (major beats) by separating sentences into paragraphs
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Design Brief
Speech: Charlie Chaplin, “The Great Dictator” MovieLength: 00:47 Style: Bold and Strong Colors: Grey, Black, Yellow, Shades of Red Textures: Halftone, Grainy, Faded Mood: Unity and Heroism Goal: Leave a lasting impression on the audience
Mood Board
Style Guide
Storyboard
Motion Design
Soldiers! Don’t give yourselves to brutes Men who despise you - enslave you Who regiment your lives tell you what to do - what to think and what to feel! Who drill you - diet you - treat you like cattle, use you as cannon fodder. Don’t give yourselves to these unnatural men Machine men with machine minds and machine hearts! You are not machines! You are not cattle! You are men! You have the love of humanity in your hearts! You don’t hate! Only the unloved hate The unloved and the unnatural! Soldiers! Don’t fight for slavery! Fight for liberty! In the name of democracy, let us all unite!
Transcript