Football Season Preview

FOOTBALL 2023 - 2024 SEASON PREVIEW

The grass is mown...

Over the next few slides, we'll go over what to look out for with the new season fast approaching

The footballs inflated...

The corner flags ironed...

FOOTBALL IS BACK

CLICK THE CLUB BADGES FOR TEAM INFO

OPENING WEEKEND

CLOSING WEEKEND

DERBY DAYS

BOXINGDAY

THE OLD FARM DERBY

CLICK THE CLUB BADGES FOR TEAM INFO

NORWICH VS IPSWICH06/04/2024

IPSWICH VS NORWICH16/12/23

LOOK OUT FOR TARGETED MARKETING AND OFFERS AROUND THESE FIXTURES!

around the area

click the badges for some ante post andspecials odds

CLICK HERE TO ENTER

TITLE ODDS

7/4

EVENS

4/1

6/1

STARTS

01/10/23

FINISHES

18/05/24

REIGNING CHAMPIONS

*ODDS CORRECT AT TIME OF WRITING*

FOOTBALL MARKETING

CLICK THE POSTERS FOR DETAILS

THE 3 KEYS TO A SUCCESSFUL SEASON:

MARKETING

(CLICK BOXES FOR DETAILS )

STAFF KNOWLEDGE

CUSTOMER INTERACTION

GOOD LUCK TO ALL,GO SMASH IT!

Friday 11th August 2023 20:00 Burnley v Man CitySaturday 12th August 2023 12:30 Arsenal v Nott'm Forest 12:30 AFC Bournemouth v West Ham 12:30 Brighton v Luton Town 12:30 Everton v Fulham 12:30 Sheff Utd v Crystal Palace 17:30 Newcastle v Aston Villa Sunday 13th August 2023 14:00 Brentford v Spurs 16:30 Chelsea v Liverpool Monday 14th August 2023 20:00 Man Utd v Wolves

CAMBRIDGE UNITED

*ODDS CORRECT AT TIME OF WRITING*

TO WIN THE TITLE

66/1

TO FINISH TOP 6

13/2

TO BE PROMOTED

16/1

TO FINISH TOP HALF

7/4

MANAGER: MAURICIO POCHETTINOKEY PLAYER: ENZO FERNANDEZBEST NEW SIGNING: CHRISTOPHER NKUNKUTITLE ODDS: 17/1TOP 4 FINISH: 13/8

After a shocking previous campaign, finishing 12th, the Chelsea circus rolls in to town again for the 23-24 season. Half the squad have been sold, some new faces have arrived, who knows where the £600million player investments will take The Blues.Record signing Fernandez will be expected to run the midfield, with Nkunku arriving from Leipzig to score the goals sorely missing last season.

CHELSEA

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: DAVID WAGNERKEY PLAYER: JOSH SARGENTBEST NEW SIGNING: ASHLEY BARNESTITLE ODDS: 16/1TO BE PROMOTED: 5/1

An underwhelming last campaign having been relegated from the Premier League the season before, City will be expecting more this season.USA international Josh Sargent will be pivotal to any chances of success, with new signing Ashley Barnes adding experience up top following the departure of talisman Teemu Pukki.Top 6 would be a good season.

NORWICH CITY

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: PAUL HECKINGBOTTOMKEY PLAYER: ILIMAN NDIAYEBEST NEW SIGNING: BENIE TRAORETOP HALF FINISH: 20/1TO BE RELEGATED: 4/5

Sheffield United are welcomed back to the big stage after finishing 2nd in the Championship last season.It's going to be tough, and a finishing position of 17th would be a huge success. Further investment in the squad will be required if there's to be any chance of an extended stay in the league.Iliman Ndiaye scored a handful of goals last season, can he make the step up?

SHEFFIELD UNITED

*ODDS CORRECT AT TIME OF WRITING*

Sunday 19 May 2024 16:00 Arsenal v Everton 16:00 Brentford v Newcastle 16:00 Brighton v Man Utd 16:00 Burnley v Nott'm Forest 16:00 Chelsea v AFC Bournemouth16:00 Crystal Palace v Aston Villa 16:00 Liverpool v Wolves 16:00 Luton Town v Fulham 16:00 Man City v West Ham 16:00 Sheff Utd v Spurs

STEVENAGE

*ODDS CORRECT AT TIME OF WRITING*

TO WIN THE TITLE

66/1

TO FINISH TOP 6

7/1

TO BE PROMOTED

16/1

TO FINISH TOP HALF

15/8

MANAGER: MIKEL ARTETAKEY PLAYER: MARTIN ODEGAARDBEST NEW SIGNING: DECLAN RICEPRE-SEASON TITLE ODDS: 11/2TOP 4 FINISH ODDS: 1/2

An outstanding second place finish last season has given the Gunners hope of going one better this time around. Squad strengthening, in particular England midielder Declan Rice, should ensure that Arsenal can go close again. Captain Odegaard pulling the strings in midfield is hugely important with his 15 goals/7 assists in league games last season.

ARSENAL

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: THOMAS FRANKKEY PLAYER: IVAN TONEYBEST NEW SIGNING: NATHAN COLLINSTOP 6 FINISH ODDS: 16/1TOP HALF FINISH: 5/2

A great 22-23 campaign saw Brentford comfortably finish inside the top half of the league. Talismanic striker Ivan Toney may be missing for the start of the new season, but will still be instrumental to Brentford's successes, or otherwise, this campaign.Record signing Nathan Collins has been brought in to shore up the defense, costing £23 million from Wolves.

BRENTFORD

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: ROY HODGSONKEY PLAYER: EBERECHI EZEBEST NEW SIGNING: JEFFERSON LERMATOP 7 FINISH ODDS: 10/1TO BE RELEGATED: 7/1

The epitome of a mid-table team, Palace never seem to push on to greater things, but are rarely overly concerned looking over their shoulder.Many players have left this summer, including the dangerous Wilfried Zaha, with not too many faces coming in.England international Eberechi Eze will be a creative outlet, much needed for the low scoring Eagles.

CRYSTAL PALACE

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: EDDIE HOWEKEY PLAYER: BRUNO GUIMARAESBEST NEW SIGNING: SANDRO TONALITITLE ODDS: 18/1TOP 4 FINISH: 7/4

An excellent season for the mega-rich Newcastle last season saw them finish 4th and qualify for Champions League football.Guimaraes runs the show in midield, and new signing Tonali from Milan will mean the Magpies can control games from that central core.If Callum Wilson can keep fit, he will score goals. It remains to be seen whether the squad depth can replicate last campaign's successes.

NEWCASTLE UNITED

*ODDS CORRECT AT TIME OF WRITING*

BIG MATCH POSTER

THE MAIN DIFFERENCE YOU'LL SEE HERE IS THERE ARE NO SLOTS FOR BET RETURNS.WE ARE MOVING AWAY FROM A FOCUS ON GOALS GALORE EXTRA, INSTEAD HIGHLIGHTING OUR BET BUILDERS ON THE SSBTs.AN EVER-GROWING PRODUCT FOR US, IT'S IMPORTANT ALL STAFF ARE COMFORTABLE WITH BET BUILDERS AND ARE ABLE TO EXPLAIN HOW THEY WORK TO OUR CUSTOMERS.

MANAGER: SEAN DYCHEKEY PLAYER: JORDAN PICKFORDBEST NEW SIGNING: ASHLEY YOUNGTOP HALF FINISH: 4/1TO BE RELEGATED: 7/2

Barely surviving the drop last season, Everton seem to be sailing close to the wind over the last few campaigns. Financial woes have resulted in a perpetual struggle, will this be the season their luck runs out?Sean Dyche knows how to set a team up however, and without Jordan Pickford between the sticks they may well have found themselves in the Championship this season.Another season of struggle looks likely.

EVERTON

*ODDS CORRECT AT TIME OF WRITING*

STAFF KNOWLEDGE

DO STAFF HAVE AT LEAST THE BASICS DOWN? - MAJOR TEAMS AND PLAYERS- MAJOR COMPETITIONS- OUR MAIN COUPONS- SSBT OFFERSIF WE DON'T KNOW WHAT IT IS, WE CAN'T SELL IT.ENSURE ALL STAFF KNOW OUR PRODUCTS, TO PROVIDE THE BEST SERVICE TO OUR CUSTOMERS.

MANAGER: DAVID MOYESKEY PLAYER: JARROD BOWENBEST NEW SIGNING: jAMES WARD-PROWSETOP HALF FINISH: 11/8TO BE RELEGATED: 14/1

An up-and-down 22-23 season for West Ham, where they flirted with relegation for a while, before winning a European trophy for the first time in decades.The loss of Declan Rice to Arsenal will leave a huge hole to fill, and investment in the squad is vital to ensure safety. Jarrod Bowen remains dangerous as a wide attacking threat.A lower mid-table finish seems most likely.

WEST HAM

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: VINCENT KOMPANYKEY PLAYER: JOSH BROWNHILLBEST NEW SIGNING: NATHAN REDMONDTO STAY UP: 4/11TOP HALF FINISH: 8/1

Burnley's exciting brand of football, led by ex-Man City captain Vincent Kompany, walked the Championship last season with 101 points.It's to be seen how well the squad can adapt to the Premier League, and if key midfielder Josh Brownhill can make the step up to the big time. Experienced winger Nathan Redmond has been added to the squad, but they will need to strengthen further.

BURNLEY

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: PEP GUARDIOLAKEY PLAYER: ERLING HAALANDBEST NEW SIGNING: MATEO KOVACICTITLE ODDS: 5/6TO GO UNBEATEN: 22/1

Treble winners last season, can Pep keep the squad motivated and driven to continue their success this campaign? Probably, given the talent across the squad, and with the unstoppable Haaland averaging around a goal a game.City are aiming for their 6th league title in 7 years, and not many would bet against them. Other teams know the standard they need to beat to have a chance.

MAN CITY

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: GARY O'NEILKEY PLAYER: MATHEUS NUNESBEST NEW SIGNING: MATHEUS CUNHA TOP HALF FINISH: 5/1TO BE RELEGATED: 4/1

Another team that struggled for most of the last campaign, before pulling away towards the end to ensure their safety.Matheus Nunes is the driving force in midfield, and Matheus Cunha will be expected to score the goals, arriving from Atletico Madrid for around £50 million this summer.Somewhere between 13th - 17th seems the most likely finishing position this season.

WOLVES

*ODDS CORRECT AT TIME OF WRITING*

NORWICH CITY

*ODDS CORRECT AT TIME OF WRITING*

TO FINISH HIGHER THAN ISPWICH

10/11

TO WIN THE TITLE

16/1

TO BE RELEGATED

16/1

TO BE PROMOTED

9/2

TO FINISH TOP 6

2/1

TOP LEAGUE SCORERJOSH SARGENT

25/1

MANAGER: ROB EDWARDSKEY PLAYER: CARLTON MORRISBEST NEW SIGNING: TAHITH CHONGTOP HALF FINISH: 28/1TO BE RELEGATED: 2/5

A surprise package, winning the play-offs last season to achieve their first foray in to the Premier League.It's going to be tough, as the odds suggest, but striker Carlton Morris knows where the back of the net is, and former Man Utd winger Chong can be a creative influence.Work is being undertaken to improve Kennilworth Road, which currently can only accommodate just over 10,000 fans.

LUTON

*ODDS CORRECT AT TIME OF WRITING*

MANCHESTER DERBYUNITED VS CITY - 28/10/23CITY VS UNITED - 2/3/24

MERSEYSIDE DERBYLIVERPOOL VS EVERTON - 21/10/23EVERTON VS LIVERPOOL - 16/3/24

NORTH LONDON DERBYARSENAL VS SPURS - 23/9/23SPURS VS ARSENAL - 27/4/24

THE M23 DERBYPALACE VS BRIGHTON - 23/12/23BRIGHTON VS PALACE - 3/2/24

*SUBJECT TO TV CHANGES*

ACCA INSURANCE

A REAL KEY BETTING OPPORTUNITY FOR US TO PROMOTE IS ACCA INSURANCE, WITH THIS COUPON BEING ONE OF THE MOST POPULAR ACROSS THE ESTATE.OUR OFFER IS THE BEST ON THE HIGH STREET, OUR COMPETITORS OFFER MUCH REDUCED TERMS, AND IT'S OPEN TO EVERYONE, NO CARDS, NO MEMBERSHIP REQUIRED!FREE BET UP TO £50 IF ONE LETS YOU DOWN ON A 5-FOLD OR MORE ACCA!

MANAGER: MARCO SILVAKEY PLAYER: JOAO PALHINHABEST NEW SIGNING: CALVIN BASSEYTOP HALF FINISH: 9/2TO BE RELEGATED: 9/2

A great last campaign, faltering towards the end but still finishing in 10th, can be classed as a huge success. But second season syndrome is very real, and Fulham need to be wary of complacency.Joao Palhinha could very well be playing for a 'bigger' club and runs the midfield well. Centre back Calvin Bassey has arrived from Ajax to bolster the back line. As likely to finish top half as to go down.

FULHAM

*ODDS CORRECT AT TIME OF WRITING*

ACCA BOOST

ACCA BOOST IS OUR STRONGEST CORE OFFER ON SSBTs, AND HAS BECOME INCREASINGLY POPULAR OVER THE LAST COUPLE OF YEARS.BONUS PAYMENTS START AT 4-FOLD ACCAS, ESCALATING UP AS SHOWN.THESE APPLY TO ALL FOOTBALL MARKETS, NOT JUST WIN/LOSE/DRAW, AND IS OPEN TO ALL CUSTOMERS!

13-FOLDS > 50%12-FOLDS > 45%11-FOLDS > 40%10-FOLDS > 35%9-FOLDS > 30%8-FOLDS > 25%7-FOLDS > 20%6-FOLDS > 15%5-FOLDS > 10%4-FOLDS > 5%

BOXING DAY FIXTURES 15:00 Bournemouth v Fulham 15:00 Arsenal v West Ham 15:00 Brentford v Wolves 15:00 Brighton v Tottenham 15:00 Burnley v Liverpool 15:00 Chelsea v Crystal Palace 15:00 Everton v Man City 15: 00 Manchester United v Aston Villa 15:00 Newcastle v Nottingham Forest 15:00 Sheffield United v Luton Town

*SUBJECT TO TV CHANGES*

CUSTOMER INTERACTION

USING OUR STAFF KNOWLEDGE, IT'S IMPORTANT TO THEN CONVEY OUR OFFERS AND KEY SELLING POINTS TO OUR CUSTOMERS.WHO DO THEY SUPPORT? DO WE HAVE ANY SPECIALS ON?WOULD THEY BE INTERESTED IN A CERTAIN COUPON OR MARKET?ARE THEY A SPORTS CLUB MEMBER?HAVE THEY EXPLORED THE SSBTs?WE'RE NOTHING WITHOUT THEM SO LET'S OFFER THE BEST SERVICE ON THE HIGH STREET!

MANAGER: JURGEN KLOPPKEY PLAYER: MOHAMED SALAHBEST NEW SIGNING: ALEXIS MAC ALLISTERTITLE ODDS: 8/1SALAH TOP LEAGUE SCORER: 10/1

A disappointing 5th place finish last season means no Champions League for Liverpool this coming season.A freshen up of the squad, including the signing of World Cup winner Mac Allister from Brighton, means the expectations this season will be a title challenge with a top 4 finish the minimum requirement.Goal machine Salah will likely be the main man again.

LIVERPOOL

*ODDS CORRECT AT TIME OF WRITING*

MARKETING

ALWAYS FOLLOW THE PORTAL GUIDE FOR YOUR WINDOW POSTERS, FOOTBALL ZONE, AND SSBT ZONE.MAKE SURE ALL MARKETING IS UP TO DATE, RELEVANT, AND IN GOOD CONDITION.USE LOCATION SPECIFIC MARKETING TO CREATE POINTS OF DISCUSSION WITH CUSTOMERS.

MANAGER: ROBERTO DE ZERBIKEY PLAYER: KAORI MITOMABEST NEW SIGNING: JOAO PEDROTOP 4 FINISH ODDS: 15/2TOP 6 FINISH: 2/1

An exceptional 22-23 campaign saw Brighton finishing in 6th place, earning qualification for the Europa League.A few big names leaving the squad, with a few coming in, means it's difficult to guage how well Brighton will fare this season.Flying Japanese winger Mitoma will be a key player, with new signing Joao Pedro from Watford expected to bang in a few goals.

BRIGHTON

*ODDS CORRECT AT TIME OF WRITING*

IPSWICH TOWN

*ODDS CORRECT AT TIME OF WRITING*

TO FINISH HIGHER THAN NORWICH

10/11

TO WIN THE TITLE

14/1

TO BE RELEGATED

16/1

TO BE PROMOTED

4/1

TO FINISH TOP 6

2/1

TOP LEAGUE SCORERconor chaplin

25/1

CORRECT SCORE DOUBLE

TO CELEBRATE THE RETURN OF THE EAST ANGLIAN DERBY, AND TO CREATE A BIT OF COMPETITVE EDGE, tHIS SEASON WE ARE TRIALLING A BET THAT HAS WORKED WELL IN THE SHOP THAT HAS RUN IT FOR THE LAST 2 SEASONS.SELECTED SHOPS WILL DISPLAY ONE OF TWO CORRECT SCORE POSTERS, EITHER:NORWICH TO WIN 2-0, IPSWICH TO LOSE 2-0ORIPSWICH TO WIN 2-0, NORWICH TO LOSE 2-0£1 CORRECT SCORE DOUBLE RETURNS £X.XXWHICH POSTER YOU DISPLAY WILL DEPEND ON YOUR LOCATION.THIS WILL BE SUPPORTED BY A FREE BET TEXT OUT TO SPORTS CLUB MEMBERS AT THE START OF THE SEASON, FOR THEM TO BACK THE RELEVANT CORRECT SCORE DOUBLE TO THEM IN YOUR BRANCH.FURTHER DETAILS TO COME...

MANAGER: Ange PostecoglouKEY PLAYER: HARRY KANEBEST NEW SIGNING: JAMES MADDISONTITLE ODDS: 50/1TOP 4 FINISH: 4/1

A disappointing last campaign, with more drama off the pitch than on it, saw Spurs finish in 8th place and without qualification for European football.Will Kane stay or will he go? Harry is beyond vital to the team's chances of success this season, and the signing of James Maddison from Leicester should ensure more creativity in the centre of the pitch.A top 4 finish must be the aim this season.

TOTTENHAM

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: KIERAN MCKENNAKEY PLAYER: CONOR CHAPLINBEST NEW SIGNING: JACK TAYLORTITLE ODDS: 18/1TO BE PROMOTED: 11/2

A successful last campaign for The Tractor Boys, finishing 2nd in league 1 and achieving automatic promotion.Time will tell if they can consolidate in The Championship, where clubs can be as likely to go up as they are to go down.Last season's player of the year Conor Chaplin will need to deliver the goods if Ipswich are to have a productive campaign.

IPSWICH TOWN

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: UNAI EMERYKEY PLAYER: OLLIE WATKINSBEST NEW SIGNING: PAU TORRESTOP 4 FINISH ODDS: 10/1TOP 6 FINISH: 100/30

An incredible run of form last season, after hiring Unai Emery, resulted in Villa finishing in 7th place and achieving a place in European competition for this season.Some shrewd signings means fans have real optimism for a successful next 12 months. Striker Ollie Watkins is vital to Villa's success, with 15 league goals last season.

ASTON VILLA

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: ERIK TEN HAGKEY PLAYER: BRUNO FERNANDESBEST NEW SIGNING: MASON MOUNTTITLE ODDS: 14/1TOP 4 FINISH: 4/5

Progress is being made under manager Erik Ten Hag, with a 3rd place finish last season.Bruno Fernandes will be a key player, chipping in with goals and assists, midfield anchor Casemiro will be instrumental to any success, and Marcus Rashford, having signed a new long term contract, will need to continue the goal scoring form from the last campaign.Just getting closer to City will be a success.

MAN UTD

*ODDS CORRECT AT TIME OF WRITING*

GOALS GALORE BONUS

A MAINSTAY OF THE GOALS GALORE FAMILY, THE GOALS GALORE BONUS COUPON IS ONE OF THE MOST POPULAR ACROSS THE COUNTRY, OFFERING ENHANCED ODDS ON BOTH TEAMS TO SCORE ACCAS.FOR THE FIRST MONTH OF THE SEASON, THE ODDS FOR 3 CORRECT MATCHES WILL BE BOOSTED EVEN FURTHER, OUT TO 5/1! AND THERE'S MORE... ALL MAIN DOMESTIC MATCHES WILL BE ON THE COUPON, AS OPPOSED TO THE NORMAL SELECTED MATCHES! A HUGE SELLING POINT TO PROMOTE TO OUR CUSTOMERS.SEE MARKETING MATTERS FOR FURTHER DETAILS.

MANAGER: ANDONI IRAOLAKEY PLAYER: DOMINIC SOLANKEBEST NEW SIGNING: JUSTIN KLUIVERTTOP HALF FINISH: 8/1TO BE RELEGATED: 5/2

A 15th placed finish in their first season back in the top flight must be considered a successful 22-23 season. Bournemouth will be looking to consolidate their Premier League status under a new manager in Spaniard Andoni Iraola.Solanke will need to find the net regularly, with new signing Justin Kluivert (Son of Patrick) a likely source of creativity.

BOURNEMOUTH

*ODDS CORRECT AT TIME OF WRITING*

MANAGER: STEVE COOPERKEY PLAYER: BRENNAN JOHNSONBEST NEW SIGNING: CHRIS WOODTOP HALF FINISH: 13/2TO BE RELEGATED: 11/4

Survival was the main objective for Forest last season, achieved by finishing 16th. They would take the same again right now, to consolidate their place in the league.Brennan Johnson was a revelation, and Forest will rely on him again to be the creative spark.Chris Wood joins permanently for around £17 million, having been on loan last season. Morgan Gibbs-White will also hope to continue last season's fine form in to this campaign.

NOTTINGHAM FOREST

*ODDS CORRECT AT TIME OF WRITING*