FACTORY ESCAPE GAME

Escape to Wellbeing!2022-2-IE01-KA220-YOU-000099834

Digital enpreteneurshipESCAPE room

start

THE MISSION

You are a young entrepreneur who has just come up with a brilliant idea for a new product or service. You are excited to get started, but you need to learn more about digital entrepreneurship before you can launch your business.

THE objective

In this digital escape room, you will learn about the key concepts of digital entrepreneurship, such as market research, product development, marketing, and financial planning. You will also have the opportunity to put your new skills to the test by developing a prototype for your product or service and creating a marketing plan.

Reward

IIf you successfully complete the digital escape room, you will receive a certificate of completion and a prize. You will also have the satisfaction of knowing that you have learned about the key concepts of digital entrepreneurship and that you have the skills to start your own business.

THE base

Step1 – Watch the video Step2- Find the glowing clue to keep moving forward

When setting goals for your digital entrepreneurship, you should make sure that they are specific, measurable, achievable, relevant, and time-bound (SMART)?

Yes

No

QUESTION 1/3

When setting goals for your digital entrepreneurship, should you focus on...

Both short-term and long-term goals, so you have something to strive for both now and in the future

Only short-term goals, so you can see results quickly

QUESTION 2/3

When setting goals for your digital entrepreneurship, should you...

Set your goals all by yourself, without any help from others

Ask for help from mentors, coaches, and other entrepreneurs, who can help you set and achieve your goals

QUESTION 3/3

THE base

Step1 – Watch the video Step2- Find the glowing clue to keep moving forward

Conducting market research to identify opportunities and target audience.

Designing a logo and website for the business.

Hiring employees and setting up a physical office space.

What is a crucial step in setting the target for a digital entrepreneurship venture?

QUESTION 1/3

It ensures the business remains completely flexible and adaptable to all customer segments.

It helps in narrowing down marketing efforts and tailoring messages for better engagement.

It's unnecessary as digital businesses should try to reach as many people as possible.

How can defining a specific target audience benefit a digital entrepreneurship endeavor?

QUESTION 2/3

Setting realistic short-term and long-term revenue goals based on market trends.

Targeting an excessively high revenue goal without considering market conditions.

Completely ignoring financial targets and relying on external investors for funding.

When setting financial targets for a digital entrepreneurship project, which approach is best?

QUESTION 3/3

the base

Step1 – Watch the video Step2- Find the glowing clue to keep moving forward

Increasing website traffic and organic search ranking.

Building brand awareness and engaging with the target audience.

Generating immediate sales and revenue.

What is a primary benefit of using social media in digital marketing for a digital entrepreneurship venture?

QUESTION 1/3

Posting content sporadically and without a consistent schedule.

Replicating competitor's content without any unique value.

Creating high-quality and valuable content to establish thought leadership.

When planning a content marketing strategy, what should be the main focus for a digital entrepreneurship venture?

QUESTION 2/3

Obtaining instant paid advertising results on search engines.

Improving website visibility and organic traffic from search engines.

Prioritizing irrelevant keywords to attract a broader audience.

How can Search Engine Optimization (SEO) contribute to the success of a digital entrepreneurship venture?

QUESTION 3/3

the base

Step1 – Watch the video Step2- Find the glowing clue to keep moving forward

Changing the logo frequently to stay updated.

Using different color schemes across marketing materials.

Focusing on varied taglines for different marketing campaigns.

Maintaining a uniform and cohesive brand image across all platforms and communications.

What does brand consistency refer to in digital entrepreneurship?

QUESTION 1/3

It creates an emotional connection and engages the audience with the brand.

It helps to showcase the financial performance of the company.

It is a way to display technical features of the products and services offered.

It is an effective method to highlight the competitors' weaknesses.

Why is storytelling essential for branding in digital entrepreneurship?

QUESTION 2/3

Social media is irrelevant for branding efforts.

It provides a platform to interact with the target audience, build relationships, and amplify brand visibility.

It allows for direct sales of products and services.

Social media is useful only for paid advertising.

What role does social media play in digital entrepreneurship branding?

QUESTION 3/3

the base

Step1 – Watch the video Step2- Find the glowing clue to keep moving forward

Data privacy ensures that personal information of customers is protected and not misused.

Data privacy is unnecessary as all information is public on the internet.

Data privacy slows down business operations and should be avoided.

Data privacy is only relevant for large corporations, not for startups.

What is the significance of data privacy in digital entrepreneurship?

QUESTION 1/3

Intellectual property laws are outdated and not relevant in the digital age.

Complying with intellectual property laws protects original creations and prevents unauthorized use.

Compliance with intellectual property laws can lead to financial penalties.

Intellectual property laws only apply to physical products, not digital content.

Why is it important for digital entrepreneurs to comply with intellectual property laws?

QUESTION 2/3

Ethical marketing is not necessary as long as the product is of high quality.

Ethical marketing can lead to a negative reputation among consumers.

Ethical marketing builds trust and credibility, fostering a positive brand image.

Ethical marketing is only relevant for non-profit organizations, not for-profit ventures.

How does ethical marketing impact the reputation of a digital entrepreneurship venture?

QUESTION 3/3

Mission Complete

You've are ready to start your own business!

START OVER?

Are you sure you want to go out?

You will lose progress

back

exit

MISSION FAILED

try again