Want to create interactive content? It’s easy in Genially!
commercial careers strategy
Kirsty T
Created on May 22, 2023
Start designing with a free template
Discover more than 1500 professional designs like these:
Transcript
Create a global commercial career strategy, for all stages of development
Where
Who
Why
When
What
Who
Why
Where
What
When
Gap Analysis
Audience insight
Functional Strategy
Who
VIEW
What
An advancement roadmap, with short and long term benchmarks;
Mapping the route an employee takes from a current position through successive roles to arrive at their ultimate goal.
Development of Portfolio of skills
Enabling readiness for development roles as/when they become available.
Adaptability to changing business landscape
Preparation for industry/environmental development, i.e. ICE to ACES, House of Brands.
When
How long is the planning phase?
What is the wider functional direction?
The time and resources allocated will dictate the extent of intial development options available.
How soon should employees be in role before entering a development path?
Is it for all starters or for those with long term development aspirations?
The development plan types will depend on the employee role types and career paths.
How long should the development plan(s) take?
Task based vs long term career enhancement?
The purpose of development will impact the completion timeframe. .
Why
What are the benefits of a formal career strategy?
- Improves career engagement
- Increased retention
- Attract top job candidates
- Enhanced productivity
- Maximise potential of high performers
- Boosts profits
Retention impact?
Productive outcomes essential
Training is becoming a concern for employees as they face their career futures, according to a survey conducted in 2021 by Monster. "45% more likely to stay with their current employer if they were offered skills training"
Social Cognitive Career Theory: Career development behaviours are affected by three social cognitive processes - self efficacy beliefs - outcome expectations - career goals