Steam
Ines S.
Created on May 5, 2022
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Transcript
Start
Steam
PRESENTATION
Times before Steam
Why is it a disrupter?
Facts & Figures
General Information
Agenda
Steam
General Information
- Online platform for gaming
- created by Valve Corporation in 2003
- direct relationships between creators and customers
- offers about 30.000 different games
- download for free
- available for all Windows Systems and Mac OS X 10.5.8. or 10.6.3
General Information
steam - home page
- so successful, even Microsoft sells their games through it
- steam account for digital platform
- informs on updates and software patches
- bundle deals and discounted games
- $100 fee for adding a game to the store
- splitted cut:
- $10 mio -> 30%
- $10-$50 mio -> 25%
- up to $50 mio -> 20%
General Information
steam - news
steam - Update
steam - bundle deal
Steam
Facts & Figures
Facts & Figures
game developers generated 50-99% of their annual revenues
biggest game on Steam is CSGO with over 1.3 mio players worldwide
2.6 mio new game buyers per month, purchase increase by 24.1%
120 million monthly active users worldwide
Steam
Why is it a Disrupter?
why is it a disrupter?
Community
- steam library -> view statistics, achievements and more
- Steam Chat and Game Hubs
- Steam Workshop
direct contact
- updates
- trailer for new releases and early access
- games ratings
- sale up to 75% off
Fast buying
- buy a game online and install it directly on your computer
- different paying methods
why is it a disrupter?
why is it a disrupter?
Community
- steam library -> view statistics, achievements and more
- Steam Chat and Game Hubs
- Steam Workshop
direct contact
- updates
- trailer for new releases and early access
- games ratings
- sale up to 75% off
Fast buying
- buy a game online and install it directly on your computer
- different paying methods
why is it a disrupter?
Steam
Times before steam
- BOUGHT GAMES IN A SHOPPING MALL OR GAME STORE
- DECENT STOCK OF GAMES
- EMPLOYEES GAVE ADVICES
- to sell -> find a publisher and persuade them that the game has commercial potential
- big box with manuals
- no automatic updates and patches -> find a website for download
- Marketing through magazines and tv spots
- some discs in Pc gaming magazines
- TEST GAMES IN STORES
- NO EARLY ACCESS AND DEMO VERSIONS
TIMES BEFORE STEAM
- need a computer with a cd driver
- the cd must be in the driver for playing the game
Now
In the past
- BOUGHT GAMES IN A SHOPPING MALL OR GAME STORE
- DECENT STOCK OF GAMES
- EMPLOYEES GAVE ADVICES
- to sell -> find a publisher and persuade them that the game has commercial potential
- big box with manuals
- no automatic updates and patches -> find a website for download
- Marketing through magazines and tv spots
- some discs in Pc gaming magazines
- TEST GAMES IN STORES
- NO EARLY ACCESS AND DEMO VERSIONS
TIMES BEFORE STEAM
- need a computer with a cd driver
- the cd must be in the driver for playing the game
https://hackernoon.com/how-steam-apple-and-google-use-their-monopoly-in-the-gaming-industry-1k2q3yic
https://www.statista.com/topics/4282/steam/#topicHeader__wrapper
https://cs-agents.com/blog/steam/
https://digital.hbs.edu/platform-digit/submission/steam-the-gaming-platform-before-there-were-platforms/
https://www.pcgamer.com/steam-versions/
https://www.valvesoftware.com/de/about
Sources
12th April 2022
https://store.steampowered.com/about/?l=german
THANKS!