BUSINESS VISION PRESENTATION

April 2022

Start Up ~ Green Maps

-> business presentation

structure

concurrence

ownership

introduction

production factors

marketing concept

Start-Up

thanks

unique selling point

product brief

development process

advertisement

development process

1. sustainability 2. lack in my life 3. idea 4. specify idea 5. function, name and USP

The Start-Up

• Welcome! • owner: Mia • What is Green Maps? - app for mobile devices - purpose: sustainable, local and environmentally friendly shopping - "Green Maps - your local friend"

fits the spirit of time

Unique Selling Point

access to everyone

easy to use

cartographical search

further development of Google Maps -> Green Maps

digital -> environmental friendly

Competitors

- co workers / owners welcome -> business grows - business doesn't need many workers (IT, management, marketing) - skilled people with knowledge

- idea with big potential- investors etc desirable to push Start-Up - in future high profit to expect - many ways possible to start making profit (social media)

production factors

land and property

profit

- no property necessary - job in service industry - if business grows -> rent an apartment (taxes, traffic, rent) - electricity for technical devices

work

ownership

• Limited / Mini GmbH - one owner at the moment - small investment in the first place - after 4 years 25,000€ must be paid - advantage: limited liability, no private property included - personal profit depends on initial contribution

marketing concept

- short clip / movie - cutout animation - clear and simple design - clean background - szene of two persons - Person 1 has a problem -> Green Maps is solution by Person 2 => result: Person 1 tells friends, family etc. ~ publicity

advertising

- Green Maps is shopping guide - sustainably fills your basket - products are "scanned" towards environmental friendly aspects

product brief

greenmaps@gmail.com

THANKYOU!