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BE Presentation skills SS22

It's all about Planning

What have you planned today?

Quiz

04 · Organising the process

03 · Selecting the right information

06 · Thank you!

02 · Getting the target right

05 · Knowing your communication style

01 · TIPS - a new approach to international presentations

HOW we structure our talk

It pays to plan ahead. It wasn't raining when Noah built the ark. - Anon

AGENDA

+info

presenter

Prefers his talk going as planned.

Structured

+info

presenter

Loves to improvise his speech.

Creative

What is the right presentation target for my audience? What do they really want?

Target

What communication style will work for my audience?

Style

What presentation process is right for my audience?

Process

What information should I communicate to my audience?

Information

TIPS - a new approach to international presentations

+info

how to use feedback

How effectively did I prepare?How successful was I?

After your presentation

not simply information but often need to motivate, convince, persuade, listen

getting the right target

arget

Am I going to - - - - - - - -

Should I get a result - - -

Is it the time to - - - - - - -

Is my job to - - - - - - - - -

Am I here to - - - - - - - - -

Is the presentation to -

ASK YOURSELF

inform - entertaINENFORCE - NEGOTIATEEXPLAIN - SELLCRITICISE - RELATIONSHIPTODAY - FUTURESPEAK - LISTEN

Show that the presentation objectives are based on your and their professional needs

Identify with your audience personally

Show an understanding of the audience's circumstances

lear business logic

e personally involved

udience First

Audience has different expectations

Selecting the right information

nformation

How far do my criticisms respect the hierarchial context?

How far does the context of my presentation content respect hierarchial context?

How far does my audience want to move quickly to action?

How far does my audience expect in-depth analysis?

Analysis

How far will powerful argumentation be seen as professional?

How much does the audience prefer I to we?

How far should I sell myself when presenting information?

Analysis

PLANNING THE PROCESS

The preparation

pHASE 1

4. Imagine a worst-case scenario and plan for solutions

Step 4

3. Prepare back-ups (even back-ups of back-ups)

Step 3

2. Arrive ahead of time to try out equipment

STep 2

1. Let organizers know about technical needs

STEP 1

- Structure: Structured vs. spontaneous/creative approach? - Digression: Will the audience with digression as a lack of ability to stay focused on the theme? - Support: Will the audience see handouts as evidence of being well prepared?

Organization Factor

- Interaction: Listen in silence vs. interrupt to actively participate? - Engagement: Engage emotionally vs. rationally? - Social: Social warm-up vs. to get down to business quickly?

Involvement Factor

THE presentation itself

PHASE 2

- Dress: Formal vs. informal clothing?- Body: Impressed vs. distracted by my usual body language?- Face: Is a strong eye contact and a smile required?

Non-Verbal factor

- Level: Will the audience understand the words I am using? - Voice: Will the audience find my voice interesting to listen to? - Text: Will the audience be helped by more or less text on slides?

Language factor

- Introductions: Does the audience expect me to start with a summary of my professional competence? - Protocol: Does the audience expect to receive my business card and even translated? - Politeness: Is it impolite if I don’t follow local expectations of socializing?

Personal factor

THE presentation itself

PHASE 2

THE FOLLOW UP

Plan a follow-up strategy

Consolidate new long-term relationships

Closing deals

Implementing ideas

After the applause dies down: hard work begins

PHASE 3

Knowing your communication style

Style

ARE YOU

TIME-FLEXIBLE

TIME-FOCUSED

ACTION-ORIENTED

ANALYSIS-ORIENTED

NEUTRAL

EMOTIONAL

DIRECT

INDIRECT

SIMPLE

COMPLEX

INFORMAL

FORMAL

SYSTEMATIC

UNSTRUCTURED

PERSONAL

DISTANCED

Analyse your own communication style

This audience may see him as very serious and boring so he may needs to lighten up a bit, maybe even start the introduction with a little joke and come to the point faster than usually.

GERMAN PRESENTER STRATEGY FOR AMERICAN AUDIENCE?

  • complicated
  • detailed
  • analytical
  • formal
  • serious
  • factual
  • reserved
  • direct + serious
  • simple
  • concise
  • sloganistic
  • informal
  • humorous
  • exaggerated
  • personal
  • direct + friendly

AMERICAN AUDIENCE

GERMAN PRESENTER

GERMAN-AMERICAN CULTURE INTERFACE

Thank you!