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ENG GENIALLY NEW ERA VIDEOPRESENTATION
clara
Created on May 28, 2020
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Transcript
New Look For A New Era
Restyling Genially
"We’ve done a restyling. This is a process of self-analysis and transformation that makes a brand without losing its essence or personality: what makes it unique."
Jesús Maestre, Art Director
Our logotype: The basic unit of genius.
Shapes were simplified, the font was revised and smaller elements were readjusted.
A use of vibrant but measured color
While the underlying brand image is consistent throughout, the widening of our color palette will allow you to find small chromatic differences depending on the platform and the content you access.
And clearer and more legible font
Our visual universe
- Use photographic textures
- Elementos geométricos flotantes
- more references to digital resources (such as windows, buttons, etc)
And the Allys, of course!
The Allys have grown, and we’ve made them much more diverse in color, clothing and style so that anyone can feel comfortable and identify with our universe and values.
It's time to enjoy it!
A new era.Inspired actions. Awesome ideas