DesignThinking
vacaselda
Created on May 3, 2019
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Transcript
CONTACTO
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TEST
PROOTYPE
PRODUCT
IDEATE
DEFINE
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FINAL PRODUCT
TEST
DEFINE
PROTOTYPE
IDEATE
EMPATHIZE
EMPATHIZE
DESIGN THINKING
CONTACTO
EMPATHIZE
It is the work you do to understand people, the way they do things and why, their physical and emotional needs, how they think about world, and what is meaningful to them.To empathize we OBSERVE, ENGAGE, WATCH and LISTEN
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IDEATE
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01 EMPATHIZE
CONTACTO
DEFINE
The goal of the Define mode is to craft a meaningful and actionable problem statement, this is what we call a point-of-viewTo define we consider the USERS, their NEEDS and our INSIGHTS
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IDEATE
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02 DEFINE
CONTACTO
IDEATE
Ideation is your chance to combine the understanding you have of the problem space and people you are designing for with your imagination to generate solution conceptsSome techniques to ideate are: BRAINSTORMING, MINDMAPPING, SKETCHING...
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IDEATE
DEFINE
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03 IDEATE
CONTACTO
PROTOTYPE
The Prototype mode is the generation of artifacts intended to answer questions that get you closer to your final solutionSTART BUILDING. even if you aren’t sure what you’re doing.DON'T SPEND TOO LONG on one prototype
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IDEATE
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04 PROTOTYPE
CONTACTO
TEST
The Test mode is when you solicit feedback, about the prototypes you have created, from your users When testing:SHOW HOW, DON'T TELLASK USERS TO COMPARE
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IDEATE
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05 TEST
CONTACTO
FINAL PRODUCT
After EMPATHIZING, DEFINING, IDEATING, PROTOTYPING and TESTING, we get our FINAL PRODUCT
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PRODUCT
IDEATE
DEFINE
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06 FINAL PRODUCT