Learning Unit
Notebook
I'm a great subtitle, perfect for providing more context about the topic you're going to discuss.
OBJECTIVES
- Summarize the content and use words that will be etched into your audience's memory.
- Numbered ideas are remembered much better than bullet points.
- You can develop the content in more detail through your oral presentation.
- We recommend practicing your voice and rehearsing: the best improvisation is always the most prepared!
- Show enthusiasm, smile, and maintain eye contact with your audience.
OBJECTIVES
- Summarize the content and use words that will be etched into your audience's memory.
- Numbered ideas are remembered much better than bullet points.
- You can develop the content in more detail through your oral presentation.
- We recommend practicing your voice and rehearsing: the best improvisation is always the most prepared!
- Show enthusiasm, smile, and maintain eye contact with your audience.
+info
Here you can put a highlighted title
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Learning Unit
Market Demand
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
Commercial Value
Competition
Business Readiness
20XX
Evaluation rubric
Points
Beginning 1
Exemplary 4
Accomplished 3
Developing 2
Evaluation criteria
Plan the structure of your communication
Represents data with graphs
Tell stories hierarchically
Measure the results
Do not overuse bullet points
Do not overuse bullet points
Plan the structure of your communication
Make 'match' withyour audience
Prioritize it and give visual weight to the main points
Improves communication on any topic
Use timelines to tell stories
Do not overuse bullet points
Adapt fonts and colors tothe theme
Prioritize it and give visual weight to the main points
Has an appropriate color forits theme
Do not overuse bullet points
It is animatedand interactive
Define secondary messages with interactivity
Establish a flow through the content
Do not overuse bullet points
Has an appropriate color forits theme
Has an appropriate color forits theme
Has an appropriate color forits theme
Has an appropriate color forits theme
Establish a flow through the content
Excite the brain through multimedia elements
Define secondary messages with interactivity
Use timelines to tell stories
Do not overuse bullet points
Include images and entertain
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category.
Click each gate to learn:
What the category measures
Why it affects commercial viability
What evidence supports higher and lower scores
These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
+info
BIBLIOGRAPHY
- Plan your strategy and set achievable goals.
- Prioritize information to capture attention.
- Use interactivity and animation. They are your best allies to make the content engaging.
- Measure results through Activity and analyze how users interact with your content with a premium plan.
- Plan your strategy and set achievable goals.
- Prioritize information to capture attention.
- Use interactivity and animation. They are your best allies to make the content engaging.
- Measure results through Activity and analyze how users interact with your content with a premium plan.
- Plan your strategy and set achievable goals.
- Prioritize information to capture attention.
- Use interactivity and animation. They are your best allies to make the content engaging.
- Measure results through Activity and analyze how users interact with your content with a premium plan.
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Tip:
👉 There is not enough information to make a final decision yet. The purpose of the scorecard is to prevent decisions based on a single metric. Many beginners choose Opportunity A because the search volume appears larger. However, Opportunity B may ultimately be more profitable because: ✅ Higher lead value ✅ Lower competition ✅ Stronger monetisation potential Key Lesson: Demand is important, but it must be balanced against commercial value, competition, and outreach readiness. This sets up the rest of the lesson perfectly because it creates the need for the scorecard rather than simply introducing it.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
With this feature...
This is an interactive button. You can customize it in the top bar of the editor and add additional content in tags or windows.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
1.3 The Opportunity Scorecard V2.0
Jamie Riley
Created on June 15, 2026
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Transcript
Learning Unit
Notebook
I'm a great subtitle, perfect for providing more context about the topic you're going to discuss.
OBJECTIVES
OBJECTIVES
+info
Here you can put a highlighted title
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Consequence Months of work invested in a poor opportunity.
Learning Unit
Market Demand
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
Commercial Value
Competition
Business Readiness
20XX
Evaluation rubric
Points
Beginning 1
Exemplary 4
Accomplished 3
Developing 2
Evaluation criteria
Plan the structure of your communication
Represents data with graphs
Tell stories hierarchically
Measure the results
Do not overuse bullet points
Do not overuse bullet points
Plan the structure of your communication
Make 'match' withyour audience
Prioritize it and give visual weight to the main points
Improves communication on any topic
Use timelines to tell stories
Do not overuse bullet points
Adapt fonts and colors tothe theme
Prioritize it and give visual weight to the main points
Has an appropriate color forits theme
Do not overuse bullet points
It is animatedand interactive
Define secondary messages with interactivity
Establish a flow through the content
Do not overuse bullet points
Has an appropriate color forits theme
Has an appropriate color forits theme
Has an appropriate color forits theme
Has an appropriate color forits theme
Establish a flow through the content
Excite the brain through multimedia elements
Define secondary messages with interactivity
Use timelines to tell stories
Do not overuse bullet points
Include images and entertain
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
QUESTION 2 of 5
Before using the Opportunity Scorecard, take a few minutes to review each evaluation category. Click each gate to learn: What the category measures Why it affects commercial viability What evidence supports higher and lower scores These short videos will help you apply the scorecard more confidently when evaluating opportunities later in the lesson.
+info
BIBLIOGRAPHY
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Tip:
👉 There is not enough information to make a final decision yet. The purpose of the scorecard is to prevent decisions based on a single metric. Many beginners choose Opportunity A because the search volume appears larger. However, Opportunity B may ultimately be more profitable because: ✅ Higher lead value ✅ Lower competition ✅ Stronger monetisation potential Key Lesson: Demand is important, but it must be balanced against commercial value, competition, and outreach readiness. This sets up the rest of the lesson perfectly because it creates the need for the scorecard rather than simply introducing it.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
With this feature...
This is an interactive button. You can customize it in the top bar of the editor and add additional content in tags or windows.
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
Did you know that...
In Genially, you will find more than 1,000 templates ready to input your content and 100% customizable, which will help you tell your stories?
With this feature...
You can add additional content that excites your audience's brain: videos, images, links, interactivity... Whatever you want!
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat, duis aute irure dolor in reprehenderit.