Week in motion
Eliza Borysiuk Enterprise CSM
What does a Storylane CSM actually do all day? Buckle up. It's a lot of herding cats.
No two days are the same
Some days I have 10 customer calls. Some days I'm deep in research, HubSpot maintenance, and customer outreach. Some days I'm building demos and editing Docks before my coffee is even finished.
🐾 On any given day you might find me: - Teaching customers how to use Storylane
- Stalking my HubSpot task queue like prey
- Attempting to make customers respond to my emails (they will not respond to my emails)
- Clawing my way through a 10-call day with a smile :)
The Book of Business
In less than a few months, I ramped up to full ownership of 80 + accounts. I'm not kitten — that's a lot of accounts. I learned them, owned them, and built real relationships with them faster than I've ever done at any job.
🐾 My litter box of responsibilities at any given time:
- Upcoming renewals (keeping them purring before the conversation even starts)
- New customers in onboarding (turning curiosity into confident product users)
- Low impact score accounts (finding the "why" and fixing it before it becomes a "bye")
- Legacy accounts that have gone quiet (the ghosts of customers purrst)
Battling the Ghost
One of my favorite challenges: accounts that have gone completely dark.
rr...
rr
rr
They signed up. They were excited. And then... nothing. Radio silence. Left on read.My job is to find them, remind them why they bought Storylane, and show them the value they've been leaving on the table. Part detective. Part therapist. Part cat who will knock things off shelves until you pay attention to me. I don't accept churn without a fight. Pounce first, ask questions later.
How I actually get it all done
I didn't ramp this fast by winging it. I have a stack, I have a world class team on my side, and I have absolutely no chill when it comes to staying on top of my accounts.
🐾 The fur-midable toolkit:
- HubSpot — my litter box of record. Everything lives here.
- Sybill — because I absolutely will forget what was said on call 7 of 10
- Dock — where customers live between calls so they never feel abandoned
- Storylane — yes, I use the product I sell. I am my own best customer. Meow.
- Motion — task management that keeps 80 accounts from becoming chaos (shoutout to Matt for putting me on this 🙏🏻)
- Reclaim — keeps my calendar from becoming a catastrophe (shoutout RENEE🙏🏻)
- Magical — automates the boring stuff so I can focus on actual humans (+1 shoutout MATT🙏🏻)
- Noah — my AI executive assistant and occasional therapist. He knows my accounts better than I know my own Netflix password.
- 😻 My team — the most claw-some group of colleagues I've ever worked with. I steal their best ideas constantly.
It takes a village (or a Clowder)
CSM may sound like a solo sport. It is not. On any given week I'm working across the entire company to make sure customers get what they need — fast.
Who I'm working with and why:
- Engineering — when a customer hits a bug, I'm the one translating "it's broken" into a proper escalation with enough context that eng can actually act on it. I am the bridge between frustrated customer and ticket.
- Support — triaging issues together, making sure nothing falls through the cracks, and knowing when to escalate vs. handle it myself
- Product — surfacing real customer feedback so the roadmap reflects what people actually need (not just what sounds cool)
- Sales — coordinating on expansions, renewals, and any account where there's a commercial conversation happening
- Marketing — customer stories, case studies, advocacy.
- Accounting/Finance — renewals don't just happen by magic. There's paperwork. I am involved in the paperwork.
CS is the connective tissue of the company. We hear everything, we touch everyone, and we make sure the customer voice gets to the right room.
None of this happens alone
I can have the best tools in the world, the most organized HubSpot, and a perfectly blocked calendar. But at the end of the day, what actually makes this job work is the team.
🐾The real reason I've been able to ramp so fast, manage 80 accounts, and show up for customers every single day:
A team that answers when I have a dumb question. That jumps on a customer escalation with me at 4pm on a Friday. That shares their playbooks, their templates, and their hard-won lessons without being asked. I didn't build my process alone. I borrowed the best parts of everyone around me. CS isn't just a department at Storylane. It's a whole pack of extremely dedicated, slightly feral, very cat-coded people who genuinely care about making customers successful. And I'm really glad to be one of them. 🐾
Week in motion
Eliza Borysiuk
Created on April 28, 2026
Start designing with a free template
Discover more than 1500 professional designs like these:
View
Urban Illustrated Presentation
View
Historical Presentation
View
KPOP Presentation
View
Snow Presentation
View
Corporate Christmas Presentation
View
Scary Eighties Presentation
View
Memories Presentation
Explore all templates
Transcript
Week in motion
Eliza Borysiuk Enterprise CSM
What does a Storylane CSM actually do all day? Buckle up. It's a lot of herding cats.
No two days are the same
Some days I have 10 customer calls. Some days I'm deep in research, HubSpot maintenance, and customer outreach. Some days I'm building demos and editing Docks before my coffee is even finished.
🐾 On any given day you might find me:- Teaching customers how to use Storylane
- Stalking my HubSpot task queue like prey
- Attempting to make customers respond to my emails (they will not respond to my emails)
- Clawing my way through a 10-call day with a smile :)
The Book of Business
In less than a few months, I ramped up to full ownership of 80 + accounts. I'm not kitten — that's a lot of accounts. I learned them, owned them, and built real relationships with them faster than I've ever done at any job.
🐾 My litter box of responsibilities at any given time:
Battling the Ghost
One of my favorite challenges: accounts that have gone completely dark.
rr...
rr
rr
They signed up. They were excited. And then... nothing. Radio silence. Left on read.My job is to find them, remind them why they bought Storylane, and show them the value they've been leaving on the table. Part detective. Part therapist. Part cat who will knock things off shelves until you pay attention to me. I don't accept churn without a fight. Pounce first, ask questions later.
How I actually get it all done
I didn't ramp this fast by winging it. I have a stack, I have a world class team on my side, and I have absolutely no chill when it comes to staying on top of my accounts.
🐾 The fur-midable toolkit:
It takes a village (or a Clowder)
CSM may sound like a solo sport. It is not. On any given week I'm working across the entire company to make sure customers get what they need — fast.
Who I'm working with and why:
CS is the connective tissue of the company. We hear everything, we touch everyone, and we make sure the customer voice gets to the right room.
None of this happens alone
I can have the best tools in the world, the most organized HubSpot, and a perfectly blocked calendar. But at the end of the day, what actually makes this job work is the team.
🐾The real reason I've been able to ramp so fast, manage 80 accounts, and show up for customers every single day:
A team that answers when I have a dumb question. That jumps on a customer escalation with me at 4pm on a Friday. That shares their playbooks, their templates, and their hard-won lessons without being asked. I didn't build my process alone. I borrowed the best parts of everyone around me. CS isn't just a department at Storylane. It's a whole pack of extremely dedicated, slightly feral, very cat-coded people who genuinely care about making customers successful. And I'm really glad to be one of them. 🐾