Analysis
This ad is represented very simplistically, lacking extreme detail or blanat attempts at grabbing the reader's attention. It contains only the model, the advertised drink, and the phrase “The New Skinny Can”. The model herself is noticeably thin, pushing a certain beauty standard through the utilization of pathos. By applying a conventionally attractive model on this ad drinking this product, it creates an association between beauty and the consumption of this drink. The font is relatively basic, placed sideways, either to encourage viewers to study it further or to push this image of thinness and verticality. There lacks a background, once again adding to the simplicity of the image, to put more emphasis on the model and what she’s drinking. The composition of the whole piece works very well together, with the marketed product being placed directly in the center to add attention to it.
Pathos
A conventionally attractive model, noticeably thin to create association between thinness and consumption of drink
Audience
Taking into account the apparent age of the model on the ad, the targetted audience is most likely adults, aged 18-30. The blandness of the ad makes it seem like it's not desperate to grab the viewer's attention with bold colors and obnoxious font style.
Info
Julia
Created on April 20, 2026
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Transcript
Analysis
This ad is represented very simplistically, lacking extreme detail or blanat attempts at grabbing the reader's attention. It contains only the model, the advertised drink, and the phrase “The New Skinny Can”. The model herself is noticeably thin, pushing a certain beauty standard through the utilization of pathos. By applying a conventionally attractive model on this ad drinking this product, it creates an association between beauty and the consumption of this drink. The font is relatively basic, placed sideways, either to encourage viewers to study it further or to push this image of thinness and verticality. There lacks a background, once again adding to the simplicity of the image, to put more emphasis on the model and what she’s drinking. The composition of the whole piece works very well together, with the marketed product being placed directly in the center to add attention to it.
Pathos
A conventionally attractive model, noticeably thin to create association between thinness and consumption of drink
Audience
Taking into account the apparent age of the model on the ad, the targetted audience is most likely adults, aged 18-30. The blandness of the ad makes it seem like it's not desperate to grab the viewer's attention with bold colors and obnoxious font style.