Big, Big Data
How do companies collect and use data about you?
QUESTION
Imagine you had the opportunity to design a brand-new product for teenagers. You could have any amount of money and materials you needed to make the product. How would you come up with an idea? What questions would you ask?
CONSUMER
A person who buys products or services to use.
DATA
Any type of information that can be collected, categorized, and analyzed.
DIRECTIONS
1. Review the consumer data and write what you think it might mean for your new product.2. Decide what type of product you will design and what details you will include, and then use the space on the handout to create a picture of it. Make sure to include details that are based on the data. 3. Share with class why you designed what you did.
TARGETED ADVERTISING
When apps or websites use information they have collected about you to show you certain types of advertisements.
COOKIES
Small text files stored on a computer that keep track of what a person does on a website.
DAY 2
Jury finds Meta and Google negligent in social media harms trial
https://www.npr.org/2026/03/25/nx-s1-5746125/meta-youtube-social-media-trial-verdict
ACTIVITY
https://app.socialmediatestdrive.org/intro/targeted
Big, Big Data
Nori
Created on April 14, 2026
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Transcript
Big, Big Data
How do companies collect and use data about you?
QUESTION
Imagine you had the opportunity to design a brand-new product for teenagers. You could have any amount of money and materials you needed to make the product. How would you come up with an idea? What questions would you ask?
CONSUMER
A person who buys products or services to use.
DATA
Any type of information that can be collected, categorized, and analyzed.
DIRECTIONS
1. Review the consumer data and write what you think it might mean for your new product.2. Decide what type of product you will design and what details you will include, and then use the space on the handout to create a picture of it. Make sure to include details that are based on the data. 3. Share with class why you designed what you did.
TARGETED ADVERTISING
When apps or websites use information they have collected about you to show you certain types of advertisements.
COOKIES
Small text files stored on a computer that keep track of what a person does on a website.
DAY 2
Jury finds Meta and Google negligent in social media harms trial
https://www.npr.org/2026/03/25/nx-s1-5746125/meta-youtube-social-media-trial-verdict
ACTIVITY
https://app.socialmediatestdrive.org/intro/targeted