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M3: Profit Margins

Megan Uotila

Created on April 9, 2026

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Transcript

M3: Price it Like a Boss

Setting Prices That Make Profit

M3 Objectives

move from guessing → to strategy

learn how to set prices that make money

learn about cost, retail, and profits

Start Here:

Before teaching this lesson,

students should have:

product(s)

a brand

a display

Now, we introduce pricing

Why This Matters

profit

Many students:

sales

guess prices

copy others

success

But pricing determines:

Key Point

Pricing is a strategy, not a guess

cost vs price vs profit

how to calculate profit

What Students Will Learn

pricing strategies

customer behavior

Math + psychology working together

Teacher Context

Students will:

  • under price and over price
  • struggle with pricing

Your Role as a Teacher

guide thinking

Do:

Don't:

Title

Title

give answers

Use this side to give more information about a topic.

Use this side to give more information about a topic.

Subtitle

Subtitle

Key Point

The best price balance is:

  • cost
  • customer value
  • profit

There is no single "right" answer

Lesson Flow

Launch
Adapt
Learn
Create

Ask:

Start the Lesson:

  • Which price sells the most hot chocolate?
  • Which price makes the most profit?

Show 3 prices for an Item:

$2.50

$1.00

$1.99

Profit

Price - Cost = Profit

Students explore:

  • what things cost
  • what people will pay

Simple idea, powerful impact

Pricing Strategies

Use .99 (percieved value)

Bundle products

Round to 25 (easy math)

Adjust based on feedback

Create Your Pricesheet

Students should use strategies like:

taking special orders

rounding to .25 for easy math

bundling products together

drop a penny to .99 adding "percieved value"

Different Levels

Students work at:

You can:

beginner

mix levels

move students up

intermediate

advanced

Set Your Prices

calculate profit

select final price

identify costs

choose 2-3 products

Check Your Prices

would a customer pay?

does it match value?

does it cover cost?

does it make profit?

Test Your Pricing

Real feedback drives learning

Ask customers:“What do you think of my price?”

Students:
  • sell using BossBucks
  • observe reactions

Observe Pricing

Just right

Too low

Too high

Success Looks Like

Students:

understand cost vs price

begin thinking strategically

test pricing decisions

not perfect math — better decisions

adjust based on feedback

What is Normal

confusion with math

copying others

pricing too high

pricing too low

Reflection:

what surprised you?

what worked best?

what will you change for next time?

Feed-back Circle

Students say:

“One thing I like about your price is…” “One suggestion I have is…”

Encourage:

  • respectful feedback
  • discussion about value vs price

Materials

Materials for price sheets

  • paper
  • pens, markers, colored pencils
  • device to access optional Canva templates
  • optional calculators
  • ruler

Next steps

  1. Open "Core Lesson Materials"
  2. Use a cheat sheet or full lesson
  3. Listen to the program overview video
  4. Gather materials for pricesheets
  5. Next module - Marketing

Create

Calculate prices

Launch

Test in marketplace

Key Concepts of the Course

Key Concepts of the Course

Learn

Pricing concepts

Adapt

Reflect on Marketplace results and adjust for next time