MARKETING proposal
Christian Student Fellowship
Starting Situation
Table of Content
04
03
02
01
Story telling Features
Interac tivity
Goals
Client
Go to page
Go to page
Go to page
Go to page
Our client
Who is CSF?
My client is Christian Student Fellowship (CSF), a campus ministry that supports college students at Indiana State University through faith-based community, mentorship, and relational support. The organization focuses on helping students navigate college life by fostering belonging, spiritual growth, and long-term relationships.
Goals
I aim to visually and emotionally communicate how CSF creates meaningful, life-shaping relationships that often go unseen, highlighting the transformation students experience through community and mentorship. The story will help potential students understand not just what CSF does, but what it feels like to be part of it.
Key Features for Storytelling
I am looking for a platform that enables quick, visually compelling storytelling through an interactive interface (interface), prioritizes short-form, emotionally engaging content (norms), distributes content beyond existing audiences through algorithmic discovery (distribution), and allows users to rapidly interpret meaning through layered visuals, captions, and audio (interpretation). These features ensure the story is both accessible and impactful within students’ media habits.
Objectives
Interactivity will be incorporated through engagement features such as likes, comments, shares, and Story tools like polls or Q&As, encouraging viewers to actively respond rather than passively watch. This participation deepens audience connection, increases visibility through the algorithm, and helps the story feel more personal, relational, and community-driven—mirroring the core values of CSF itself.
Website
Instagram
Christian Student Fellowship
Chloe Kramer
Created on April 1, 2026
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Transcript
MARKETING proposal
Christian Student Fellowship
Starting Situation
Table of Content
04
03
02
01
Story telling Features
Interac tivity
Goals
Client
Go to page
Go to page
Go to page
Go to page
Our client
Who is CSF?
My client is Christian Student Fellowship (CSF), a campus ministry that supports college students at Indiana State University through faith-based community, mentorship, and relational support. The organization focuses on helping students navigate college life by fostering belonging, spiritual growth, and long-term relationships.
Goals
I aim to visually and emotionally communicate how CSF creates meaningful, life-shaping relationships that often go unseen, highlighting the transformation students experience through community and mentorship. The story will help potential students understand not just what CSF does, but what it feels like to be part of it.
Key Features for Storytelling
I am looking for a platform that enables quick, visually compelling storytelling through an interactive interface (interface), prioritizes short-form, emotionally engaging content (norms), distributes content beyond existing audiences through algorithmic discovery (distribution), and allows users to rapidly interpret meaning through layered visuals, captions, and audio (interpretation). These features ensure the story is both accessible and impactful within students’ media habits.
Objectives
Interactivity will be incorporated through engagement features such as likes, comments, shares, and Story tools like polls or Q&As, encouraging viewers to actively respond rather than passively watch. This participation deepens audience connection, increases visibility through the algorithm, and helps the story feel more personal, relational, and community-driven—mirroring the core values of CSF itself.
Website
Instagram