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Marketing digittal

selloni

Created on March 21, 2026

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Transcript

MDS

Marketingdigittal

formation MDS VIENS EN APPRENDRE PLUS SUR NOTRE FORMATION

APPUIE !

Somaire

NOS DIFFERENTS CHAPITRES

Chapitre 1 :

Chapitre 5 :

01

05

Qu’est-ce qu’un produit digital ?
Créer une page de vente

Chapitre 2 :

Chapitre 6 :

02

06

Trouver une idée de produit qui se vend
Vendre grâce aux réseaux sociaux

Chapitre 3

Chapitre 7 :

03

07

Créer son produit digital
La stratégie qui marche le mieux

Chapitre 4 :

Conclusion

04

08

Où vendre son produit
Recap avec les points importants

Qu’est-ce qu’un produit digital ?

01

01

Qu’est-ce qu’un produit digital ?

Un produit digital (ou produit numérique) est un bien immatériel créé, vendu et utilisé sous format numérique.

Make your audienceremember the message

📘 E-books (livres numériques)

It is organized, hierarchicaland structured

🎓 Formations en ligne

Generate experienceswith your content

📊 Fichiers Excel, Notion, editor, etc.

Caractéristiques d’un produit digital

Exemple concret

01

Write agreat headline

Write a great subtitle hereto provide context

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a phrase or specific piece of information that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audio... Whatever you want!

+ Info

01

Here you can put a highlighted title

Write a great subtitle here to provide context

Demonstrating enthusiasm, flashing a smile, and maintaining eye contact with your audience can be your best allies when telling stories that excite and spark the audience's interest: 'The eyes, chico. They never lie'. This will help you match with your audience. Leave them speechless!

  • Improve communication on any topic.
  • Match with your audience...
  • And make them part of the message.
  • Have a color suitable for its theme.
  • Represent data with graphs.
  • Use timelines to tell stories.
  • Plan the structure of your communication.
  • Hierarchy and give visual weight to themain points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

02

scope

You can write a great subtitle

02

Here you can put a highlighted title

Contextualize your topic with a subtitle

Interactivity and animation can be your best allies when it comes to creating tables, infographics, or charts that help provide context to the information and simplify the data for your audience. We are visual beings and find it easier to 'read' images than to readwritten text.

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content moves. Visual content is a cross-cutting, universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.

With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a phrase or specific fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want!Do you feel like your text still lacks something? Add animation to captivate your audience.

+ Info

02

Here you can put a highlighted title

Contextualize your topic with a subtitle

Narrative beings

Digital beings

Social beings

We are visual beings

We tell thousands and thousands of stories. ⅔ of our conversations are stories.

We avoid being part of the saturation of content in the digital world.

We need to interact with each other. We learn in a collaborative way.

We are capable of understanding images from millions of years ago, even from other cultures.

03

goals

You can write a great subtitle

03

Here you can put a highlighted title

Contextualize your topic with a subtitle

Narrative beings

Digital beings

Social beings

We are visual beings

We tell thousands and thousands of stories. ⅔ of our conversations are stories.

We avoid being part of the content saturation in the digital world.

We need to interact with each other. We learn in a collaborative way.

We are capable of understanding images from millions of years ago, even from other cultures.

03

Here you can put a featured title

Contextualize your topic with a subtitle

A great title

A great title

A great title

Write a great subtitle here to provide context

Write a great subtitle here to provide context

Write a great subtitle here to provide context

A great title

A great title

Write a great subtitle here to provide context

Write a great subtitle here to provide context

04

methodology

You can write a great subtitle

04

Here you can put a highlighted title

Contextualize your topic with a subtitle

01

02

04

03

Digitalbeings

Socialbeings

Narrativebeings

We are visual beings

We avoid being part of the saturation of content in thedigital world.

We need to interact with each other. We learn collaboratively.

We tell thousands and thousands of stories. ⅔ of our conversationsare stories.

We are capable of understanding images from millions of years ago, even fromother cultures.

04

Aquí puedes poner un título destacado

Contextualize your topic with a subtitle

You can briefly describe what the timeline of your presentation consists of and present the milestones achieved orally so that no one falls asleep.

20XX

20XX

20XX

20XX

20XX

Surprise

Communicate

Design

Structure

Plan

05

results

You can write a great subtitle

05

Here you can put a highlighted title

Contextualize your topic with a subtitle

A great title

Write a great headline

A great title

Sections like this will help youget organized.

They convey a greater senseof truthfulness.

Write a great subtitle here toprovide context.

05

Here you can put a highlighted title

Contextualize your topic with a subtitle

A great title

A great title

Write a great subtitle here to provide context.

Write a great subtitle here to provide context.

A great title

A great title

Write a great subtitle here to provide context.

Write a great subtitle here to provide context.

06

budget

You can write a great subtitle

06

Here you can put a highlighted title

Contextualize your topic with a subtitle

Visual content is a cross-cutting, universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.

06

Here you can put a highlighted title

Write a great subtitle here to provide context

It is clear and structured to convey information in an orderly and hierarchical manner, and to effectively deliver content that excites the brain. To achieve this, animation and interactivity are two fundamental pillars.Labels, windows, links, audio... With Genially, you can include any type of interactivity to add additional content and incorporate animations to capture youraudience's attention.

+ Info

06

Here you can put a highlighted title

Contextualize your topic with a subtitle

03

01

Data protection law

Payment method

Write a great text by clicking on Text in theleft sidebar.

Do you feel like your text is still missing something? Add animation to grab your audience's attention.

02

04

Copyright

Revision limit

Note: the fonts, size, and color must be suitable for the topic you are addressing.

We are capable of understanding images from millions of years ago, even from other cultures.

07

about us

You can write a great subtitle

07

Write agreat headline

It is clear and structured to convey information in an orderly and hierarchical manner, and to successfully deliver content that excites the brain. For this, animation and interactivity are two fundamental pillars.Tags, windows, links, audio... With Genially, you can include any type of interactivity to add additional content and incorporate animation to capture your audience's attention.

Team

07

Here you can put a highlighted title

Contextualize your topic with a subtitle

First Last Name

First Last Name

Profile

Profession

First Last Name

First Last Name

Studies

Profile

07

Here you can put a highlighted title

Contextualize your topic with a subtitle

First Last Name

First Last Name

First Last Name

Studies
Profession
Profile

First Last Name

First Last Name

First Last Name

Studies
Profile
Profession

First Last Name

First Last Name

First Last Name

Profile
Profession
Studies

Contact

Save time and transform content into explorable adventures with interactivity and animation. You will captivate your audience.

Les indispensables du travail et de la création digital

📊 ExcelTableur pour gérer et analyser des données, créer des budgets, graphiques et suivre des projets grâce à des formules et automatisations. 📝 Notion Outil tout-en-un pour organiser notes, tâches et projets, créer des bases de données et collaborer en temps réel. 🎨 Canva Plateforme de design simple pour créer des visuels, présentations, flyers, posts et e-books avec modèles et export facile. ✏️ Editor Éditeur de texte et de documents pour rédiger, corriger et formater du contenu rapidement, souvent avec collaboration en ligne.

Here you can puta highlighted title

Here you can include a relevant fact to highlight

Write a great subtitle here toprovide context

With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or fact that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want!

Here you can include a relevant fact to highlight

Here you can puta highlighted title

Write a brilliant subtitle here to provide context

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios...Whatever you want!Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through our sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

It is clear and structured to convey information in an orderly and hierarchical manner, and to communicate content that resonates with the brain. For this, animation and interactivity are twofundamental pillars. Tags, windows, links, audio... With Genially, you can include any type of interactivity to add additional content and incorporate animations to capture your audience's attention.

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

Write a brilliant subtitle here to provide context

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be burned into your audience's memory and even embed external content that surprises: videos, photos, audios...Whatever you want!Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

Interactivity and animation can be your best allies when creating tables, infographics, or graphs that help provide context to information and simplify data for your audience. We are visual beings, and it is easier for us to 'read' images than to read written text.Remember to add animation! Capture your audience's attention with your content and choose the ideal effect by selecting the element and clicking on the Animation icon that appears just above.

Write agreat headline

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is animated.

Here you can puta highlighted title

Still not convinced to use graphics in your creations? Well: studies show that 50% of the brain is responsible for processing visual stimuli, and this is retained 42% more when the content is animated.

Here you can include a relevant data point to highlight

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes to us through sight, and we also retain 42% more information when the content is in motion.

Here you can puta highlighted title

Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for your audience to view it on any device and share it anywhere.Pose a dramatic question; it is the essential ingredient to keep the audience's attention. It is usually posed implicitly at the beginning of the story to intrigue the audience and is resolved at the end.

Here you can puta highlighted title

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and practice: the best improvisation is always the one that is well-prepared! Demonstrating enthusiasm, flashing a smile, and maintaining eye contact with your audience can be your best allies when telling stories that excite and spark the audience's interest: 'The eyes, chico. They never lie.' This will help you connect with your audience. Leave them speechless!

Here you can puta highlighted title

It is clear and structured to convey information in an orderly and hierarchical manner, and to deliver content that resonates with the brain. To achieve this, animation and interactivity are twofundamental pillars.Tags, windows, links, audio... With Genially, you can include any type of interactivity to add additional content and incorporate an animation to capture your audience's attention.

A retenir

Un entrepreneur crée une formation en marketing digital. Il l’enregistre une seule fois et peut la vendre à 10, 100 ou 10 000 personnes sans produire de nouveau stock.

Here you can puta highlighted title

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

  • It is clear and structured
  • It tells stories hierarchically.
  • It matches with your audience.
  • Adjusts fonts and colors to the theme.
  • Includes images and entertains.
  • Represents data with graphs.
  • Uses timelines.
  • Is animated and interactive.
  • Excites the brain through multimedia elements.
  • Does NOT overdo the bullet points 🙃​.

Here you can puta highlighted title

The graphics are very shareable, making them ideal for social media and, as if that weren't enough, they tend to generate quality traffic for the content we create.

Here you can include a relevant data point to highlight

Here you can include a relevant data point to highlight

Here you can include a relevant data point to highlight

Here you can include a relevant data point to highlight

Here you can include a relevant data point to highlight

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content is in motion.

Here you can puta highlighted title

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

Write a great subtitle here to provide context

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes to us through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we also retain 42% more information when the content is moving.

Here you can put a highlighted title

Write a great subtitle here to provide context

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes to us through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

The graphics are very shareable, making them ideal for social media, and to top it off: they usually generate quality traffic for the contentwe create.

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

🎯 les formations en ligne c’est quoi ?

Les 🎓 formations en ligne sont des programmes d’apprentissage accessibles sur internet Elles permettent d’apprendre à son rythme, depuis chez soi Elles sont souvent composées de vidéos, PDF et exercices Elles couvrent de nombreux domaines : business, marketing, sport, etc. L’accès est généralement immédiat après paiement certaines offrent un suivi ou une communauté privée Elles sont souvent moins chères que les formations physiques Elles permettent d’acquérir des compétences concrètes rapidement C’est aussi un excellent moyen de se former sans diplôme Côté business, tu peux créer ta propre formation Tu partages ton savoir sous forme de modules Et tu peux générer des revenus en ligne de façon scalable 💸

Here you can include a relevant data point to highlight

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is moving.

Here you can put a highlighted title

Interactivity and animation can be your best allies when creating tables, infographics, or charts that help provide context to the information and simplify the data for your audience. We are visual beings, and it is easier for us to 'read' images than to read a written text.

Here you can puta highlighted title

Still not convinced to use graphics in your creations? Well: studies show that 50% of the brain is responsible for processing visual stimuli, and that it retains 42% more when the content is animated.

Here you can include a relevant data point to highlight

Name Lastname

Profile

Name Lastname

Profession

Name Lastname

Studies

Name Lastname

Profile

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

Write a great subtitle here to provide context

With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or fact that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audio... Whatever you want!Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through our sight, and we also retain 42% more information when the content is in motion.

Here you can puta highlighted title

Interactivity and animation can be your best allies when creating tables, infographics, or graphs that help provide context to the information and simplify the data for your audience. We are visual beings, and it is easier for us to 'read' images than to read written text.Remember to add animation! Capture your audience's attention with your content and choose the ideal effect by selecting the element and clicking on the Animation icon, which appears just above.

Here you can puta highlighted title

Write a great subtitle here to provide context

Interactivity and animation can be your best allies when creating tables, infographics, or graphs that help provide context to the information and simplify the data to present it to your audience. We are visual beings, and it is easier for us to 'read' images than to read written text.

Here you can puta highlighted title

Still not convinced to use graphics in your creations? Well: studies show that 50% of the brain is responsible for processing visual stimuli, and this is retained 42% more when the content is animated.

Here you can include a relevant data point to highlight

Here you can puta highlighted title

Still not convinced to use graphics in your creations? Well: studies show that 50% of the brain processes visual stimuli, and this information is retained 42% more when the contentis animated.

Here you can include a relevant data point to highlight

⚡ Les avantages clés des produits digitaux

✅ Téléchargeable ou accessible en ligne✅ Reproductible à l’infini (sans coût de fabrication supplémentaire) ✅ Livraison instantanée ✅ Pas de stock physique

🚀 Pourquoi les e-books sont puissants ?

Un 📘 e-book (livre numérique) est un livre au format digitalIl se lit sur téléphone, ordinateur ou liseuse comme Kindle Il est souvent au format PDF ou EPUB Il s’achète en ligne et se télécharge immédiatement Il sert à apprendre rapidement (business, TikTok, etc.) C’est un produit digital, donc sans stock Tu le crées une seule fois Tu peux le vendre à l’infini Les coûts sont faibles, donc forte marge possible C’est un des moyens les plus simples pour gagner de l’argent en ligne 💸

Here you can puta highlighted title

The graphics are very shareable, making them ideal for social media and, to top it off: they tend to generate quality traffic for the contentwe create.

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes to us through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content is moving.

Here you can puta highlighted title

Still not convinced to use graphics in your creations? Well: studies show that 50% of the brain is responsible for processing visual stimuli, and this is retained 42% more when the content is animated.

Here you can include a relevant piece of information to highlight

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through our sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes to us through sight, and we also retain 42% more information when the content is moving.

Here you can puta highlighted title

The graphics are very shareable, making them ideal for social media, and to top it off: they usually generate quality traffic for the contentwe create.

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight

Here you can include a relevant piece of information to highlight