Chaînes de valeur
ICEBERG
start
L'économie mondiale est un iceberg
Sous la surface de nos produits, un réseau invisible
Surface La Division Internationale du Travail
Surfacela Division Internationale du Travail
AVANT
maintenant
- Spécialisation des territoires selon les grandes familles de produits
- "Nord" : Produits manufacturés
- "Sud" : Matières premières
- Séparation des étapes de la production dans différents pays
- Choix selon les avantages comparatifs
Surfacela Division Internationale du Travail
Aujourd'hui : Décomposition internationale du processus productif
Stratégie : effectuer chaque étapes de la production dans l'espace qui offre le meilleur avantage comparatif.
L'Iphone traverse au moins 8 pays avant d’être assemblé en Chine.
+info
Surfacela Division Internationale du Travail
Chaque étape ajoute de la valeur
Le processus de production est décomposé en de multiples étapes Des entreprises réalisent ces étapes dans différentes régions du monde Le tout forme une chaîne, chaque maillon est une étape de production
+info
Sous la surface La quête de compétitivité
Sous la surfacela quête de compétitivité
Produire à moindre coût le même bien ou service que ses concurrents
la stratégie des Firmes transnationales
Confier certaines activités à des entreprises expertes dans leur domaine : les sous traitants
Objectif : devenir le plus compétitif possible
Ce sont des Externalisations
+info
Sous la surfacela quête de compétitivité
Territoires Attractifs pour la fabrication
Quels avantages comparatifs sont les plus importants pour les activités les moins valorisées des chaînes de valeur ?
+info
Sous la surfacela quête de compétitivité
Territoires Attractifs pour les activités stratégiques
Quels avantages comparatifs sont les plus importants pour les activités les plus valorisées des chaînes de valeur ?
+info
ProfondeursLa désindustrialisation
Désindustrialisation
Diminution de la part de l'industrie dans le PIB
Transfert des tâches de fabrication vers des territoires plus compétitifs
Désindustrialisation
57%
de la valeur industrielle mondiale est produite en Asie
Aujourd’hui, plus d’un produit industriel sur deux dans le monde est fabriqué en Asie
+info
Fond de l'iceberg Gravir les chaînes de valeur
Sous l'Iceberg Remonter les chaînes de valeur
Sous l'Iceberg Gravir les chaînes de valeur
Valeur
Coût
Sous l'Iceberg Remonter les chaînes de valeur
Les activités de production coûtent plus cher
65%
de la valeur d'un produit
+info
Sous l'Iceberg Remonter les chaînes de valeur
+info
You can add interactivity to your timeline.
20XX
+info
Also animations to make it fun.
20XX
The important thing is that everything fits the theme.
+info
20XX
+info
And leave your class speechless.
20XX
Abysses l'espace productif mondial réorganisé
Chart + text
Use graphics in your presentation
Use this space to briefly describe your chart and its evolution. To highlight super-relevant data. 90% of the information we assimilate comes through sight.
+info
Table + text
Use tables and infographics
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
+info
Video
A great title
Visual content is a cross-cutting and universal language, like music. We are able to understand images from millions of years ago, even from other cultures.
+info
Video
Contextualize your topic
Contextualize your topic
+info
+info
Text + icons
see
see
see
see
see
see
Audio
Contextualize your topic
Contextualize your topic
Contextualize your topic
Inserted Content
Interactive question
Interactive Question
Interactive Question
Interactive Question
Conclusions
- Improve understanding on any topic.
- Engages the entire class…
- And maintains their attention until the end.
- Includes visual elements suitable for the topic.
- Displays data and info visually.
Write a great headline
Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for students to view it on any device and learn anywhere.
A great title
+info
Thank you!
A great title
Our brain is wired to consume visual content. And it makes sense: 90% of the information we process comes through our sight. That's why visual content helps with quicker learning in many cases.
20XX
To tell stories in an organized, hierarchical, structured, and concise manner. These are the four pillars for carrying out a successful presentation.
'Your content is liked, but it engagesmuch more if it is interactive' - Genially
Pose a question or problem that makes the class think; it is the essential ingredient to maintain their attention. It is usually raised at the beginning of the topic to encourage critical thinking and participation.
- Plan the structure of your content.
- Give visual weight to key points and main ones.
- Define secondary messages with interactivity.
20XX
To tell stories in an organized, hierarchical, structured, and concise manner. These are the four pillars for carrying out a successful presentation.
Contextualize your topic
Contextualize your topic
Contextualize your topic
Contextualize your topic
Use an image
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
Did you know...
We retain 42% more information when the content moves? It is perhaps the most effective resource for capturing the attention of your students.
80%
We remember 80% of what we do and see. Your students also remember 10% of what they hear, 20% of what they read. Create interactive content!
50%
80% of our brain is involved in the processing of visual stimuli.
50% of purchases are emotional. The passion that storytelling provokes is our ally to influence the teaching and learning process.
85%
Write a subtitle that provides more information
When we are told a story, it excites us. It can even move us, making us remember the stories up to 20 times more than any other content we consume.
Here you can put a highlighted title
Our brain is prepared to consume visual content. And it makes sense: 90% of the information we process comes to us through sight. That's why visual content helps with faster learning in many cases.
+190
You can express numbers in this way
Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for students to view it on any device and learn anywhere.
+45k
...Although then explain it orally
Pose a question or problem that makes the class think; it's the essential ingredient to keep their attention. It's usually posed at the beginning of the topic to encourage critical thinking and participation.
- Include appropriate visual elements related to the theme.
- Display data and information visually.
- Use interactivity to delve deeper into the concepts.
A great title
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
A great title
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
Use an image
And use this space to describe it. You can upload an image from your computer or use the resources available in Genially, on the left side of the tool. Leave the whole class amazed!
Insert an awesome video for your presentation
And use this space to describe it. Multimedia content is essential in a presentation, to leave everyone speechless. Also, this way you will synthesize the content and entertain the whole class.
A great title
We don't like to bore in our classes or work with flat content. It's time to bet on dynamic and interactive learning experiences that stimulate the thinking and creativity of each student.
Contextualize your topic
Contextualize your topic
Contextualize your topic
Contextualize your topic
A great title
We don't like to bore in our classes or work with flat content. It's time to bet on dynamic and interactive learning experiences that stimulate the thinking and creativity of each student.
Use an image
Need more reasons to use dynamic content in class? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.
20XX
You can briefly describe what your presentation timeline consists of and orally present the milestones achieved so that no one falls asleep.
You can briefly describe what your presentation timeline consists of and present the milestones achieved orally so that no one falls asleep.
20XX
Write a subtitle that provides more information
Use an image
And use this space to describe it. You can upload an image from your computer or use the resources available in Genially, on the left side of the tool. Leave the whole class amazed!
Chaînes de valeur
Alain Le Roux
Created on March 15, 2026
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Transcript
Chaînes de valeur
ICEBERG
start
L'économie mondiale est un iceberg
Sous la surface de nos produits, un réseau invisible
Surface La Division Internationale du Travail
Surfacela Division Internationale du Travail
AVANT
maintenant
Surfacela Division Internationale du Travail
Aujourd'hui : Décomposition internationale du processus productif
Stratégie : effectuer chaque étapes de la production dans l'espace qui offre le meilleur avantage comparatif.
L'Iphone traverse au moins 8 pays avant d’être assemblé en Chine.
+info
Surfacela Division Internationale du Travail
Chaque étape ajoute de la valeur
Le processus de production est décomposé en de multiples étapes Des entreprises réalisent ces étapes dans différentes régions du monde Le tout forme une chaîne, chaque maillon est une étape de production
+info
Sous la surface La quête de compétitivité
Sous la surfacela quête de compétitivité
Produire à moindre coût le même bien ou service que ses concurrents
la stratégie des Firmes transnationales
Confier certaines activités à des entreprises expertes dans leur domaine : les sous traitants
Objectif : devenir le plus compétitif possible
Ce sont des Externalisations
+info
Sous la surfacela quête de compétitivité
Territoires Attractifs pour la fabrication
Quels avantages comparatifs sont les plus importants pour les activités les moins valorisées des chaînes de valeur ?
+info
Sous la surfacela quête de compétitivité
Territoires Attractifs pour les activités stratégiques
Quels avantages comparatifs sont les plus importants pour les activités les plus valorisées des chaînes de valeur ?
+info
ProfondeursLa désindustrialisation
Désindustrialisation
Diminution de la part de l'industrie dans le PIB
Transfert des tâches de fabrication vers des territoires plus compétitifs
Désindustrialisation
57%
de la valeur industrielle mondiale est produite en Asie
Aujourd’hui, plus d’un produit industriel sur deux dans le monde est fabriqué en Asie
+info
Fond de l'iceberg Gravir les chaînes de valeur
Sous l'Iceberg Remonter les chaînes de valeur
Sous l'Iceberg Gravir les chaînes de valeur
Valeur
Coût
Sous l'Iceberg Remonter les chaînes de valeur
Les activités de production coûtent plus cher
65%
de la valeur d'un produit
+info
Sous l'Iceberg Remonter les chaînes de valeur
+info
You can add interactivity to your timeline.
20XX
+info
Also animations to make it fun.
20XX
The important thing is that everything fits the theme.
+info
20XX
+info
And leave your class speechless.
20XX
Abysses l'espace productif mondial réorganisé
Chart + text
Use graphics in your presentation
Use this space to briefly describe your chart and its evolution. To highlight super-relevant data. 90% of the information we assimilate comes through sight.
+info
Table + text
Use tables and infographics
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
+info
Video
A great title
Visual content is a cross-cutting and universal language, like music. We are able to understand images from millions of years ago, even from other cultures.
+info
Video
Contextualize your topic
Contextualize your topic
+info
+info
Text + icons
see
see
see
see
see
see
Audio
Contextualize your topic
Contextualize your topic
Contextualize your topic
Inserted Content
Interactive question
Interactive Question
Interactive Question
Interactive Question
Conclusions
Write a great headline
Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for students to view it on any device and learn anywhere.
A great title
+info
Thank you!
A great title
Our brain is wired to consume visual content. And it makes sense: 90% of the information we process comes through our sight. That's why visual content helps with quicker learning in many cases.
20XX
To tell stories in an organized, hierarchical, structured, and concise manner. These are the four pillars for carrying out a successful presentation.
'Your content is liked, but it engagesmuch more if it is interactive' - Genially
Pose a question or problem that makes the class think; it is the essential ingredient to maintain their attention. It is usually raised at the beginning of the topic to encourage critical thinking and participation.
20XX
To tell stories in an organized, hierarchical, structured, and concise manner. These are the four pillars for carrying out a successful presentation.
Contextualize your topic
Contextualize your topic
Contextualize your topic
Contextualize your topic
Use an image
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
Did you know... We retain 42% more information when the content moves? It is perhaps the most effective resource for capturing the attention of your students.
80%
We remember 80% of what we do and see. Your students also remember 10% of what they hear, 20% of what they read. Create interactive content!
50%
80% of our brain is involved in the processing of visual stimuli.
50% of purchases are emotional. The passion that storytelling provokes is our ally to influence the teaching and learning process.
85%
Write a subtitle that provides more information
When we are told a story, it excites us. It can even move us, making us remember the stories up to 20 times more than any other content we consume.
Here you can put a highlighted title
Our brain is prepared to consume visual content. And it makes sense: 90% of the information we process comes to us through sight. That's why visual content helps with faster learning in many cases.
+190
You can express numbers in this way
Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for students to view it on any device and learn anywhere.
+45k
...Although then explain it orally
Pose a question or problem that makes the class think; it's the essential ingredient to keep their attention. It's usually posed at the beginning of the topic to encourage critical thinking and participation.
A great title
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
A great title
Visual content is a cross-cutting and universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.
Use an image
And use this space to describe it. You can upload an image from your computer or use the resources available in Genially, on the left side of the tool. Leave the whole class amazed!
Insert an awesome video for your presentation
And use this space to describe it. Multimedia content is essential in a presentation, to leave everyone speechless. Also, this way you will synthesize the content and entertain the whole class.
A great title
We don't like to bore in our classes or work with flat content. It's time to bet on dynamic and interactive learning experiences that stimulate the thinking and creativity of each student.
Contextualize your topic
Contextualize your topic
Contextualize your topic
Contextualize your topic
A great title
We don't like to bore in our classes or work with flat content. It's time to bet on dynamic and interactive learning experiences that stimulate the thinking and creativity of each student.
Use an image
Need more reasons to use dynamic content in class? Well: 90% of the information we assimilate comes to us through sight, and we retain 42% more information when the content moves.
20XX
You can briefly describe what your presentation timeline consists of and orally present the milestones achieved so that no one falls asleep.
You can briefly describe what your presentation timeline consists of and present the milestones achieved orally so that no one falls asleep.
20XX
Write a subtitle that provides more information
Use an image
And use this space to describe it. You can upload an image from your computer or use the resources available in Genially, on the left side of the tool. Leave the whole class amazed!