Sweepstakes
June 17-July 1, 2025
SWEEPSTAKES OVERVIEW
As a proud Chicago-based sponsor of Riot Fest, AMI launched a regional sweepstakes giving Midwest fans a chance to win two 3-Day Deluxe Passes to the festival. The 15-day campaign ran exclusively in Illinois, Michigan, Iowa, Indiana, and Wisconsin, tapping into the energy leading up to the event and engaging fans where it mattered most. As an official sponsor, AMI maintained a strong presence across platforms, while Riot Fest amplified the partnership on its own social channels, connecting deeply with local fans and expanding AMI’s reach across the Midwest.
Entry Rules
Participants entered by playing a song from the Riot Fest playlist through the AMI Play app, with an alternate no-purchase entry option available. The regional contest was open only to eligible Midwest residents.
Marketing Campaign
Marketing efforts spanned multiple channels to maximize regional reach and engagement. The campaign featured jukebox screen ads in participating venues, an in-app mobile banner within the AMI Play app, and targeted social media posts. In the three months leading up to the festival, AMI also shared weekly posts highlighting different Riot Fest bands, building anticipation and reinforcing the partnership.
Widescreen Promo
Playlist Icon
Mobile Banner
*Facebook & Instagram Graphic
Regional giveaway; social graphic not used*
Jukebox Messaging
Curve
AMI Model:
Mobile Messaging
Essential Albums
Riot Fest
Hear Here: New Music
Grand Prize
Two 3-Day Deluxe Passes, ARV $2060
- Dedicated Viewing Areas at main stages
- Fully-stocked Open Bar in Deluxe Lounge
- Air-Conditioned flushable restrooms
- Plush, cozy, shaded lounge
- Complimentary snacks
- Access to both VIP and Deluxe Areas
Social Media Posts - Pt. 1
Social Media Posts - Pt. 2
Social Media Posts - Pt. 3
Click here for 2026 Public Recaps
THANK YOU!
We look forward to our next collaboration.
About AMI
Since 1909, AMI Entertainment has been at the forefront of music innovation, from the first coin-operated jukeboxes to today’s global digital music network.
- 30,000+ digital jukeboxes nationwide
- AMI Play app has an engaged, active user base
- Social media campaigns with proven reach and engagement
- National Marketing Amplifier for Music Festivals
- In 2027 AMI will be celebrating 100 Years since the release of its first Jukebox
Shalonn Hilburn
Director of Music Programming
AMI x Riot Fest Jun 2026
Shalonn Hilburn
Created on February 23, 2026
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Transcript
Sweepstakes
June 17-July 1, 2025
SWEEPSTAKES OVERVIEW
As a proud Chicago-based sponsor of Riot Fest, AMI launched a regional sweepstakes giving Midwest fans a chance to win two 3-Day Deluxe Passes to the festival. The 15-day campaign ran exclusively in Illinois, Michigan, Iowa, Indiana, and Wisconsin, tapping into the energy leading up to the event and engaging fans where it mattered most. As an official sponsor, AMI maintained a strong presence across platforms, while Riot Fest amplified the partnership on its own social channels, connecting deeply with local fans and expanding AMI’s reach across the Midwest.
Entry Rules
Participants entered by playing a song from the Riot Fest playlist through the AMI Play app, with an alternate no-purchase entry option available. The regional contest was open only to eligible Midwest residents.
Marketing Campaign
Marketing efforts spanned multiple channels to maximize regional reach and engagement. The campaign featured jukebox screen ads in participating venues, an in-app mobile banner within the AMI Play app, and targeted social media posts. In the three months leading up to the festival, AMI also shared weekly posts highlighting different Riot Fest bands, building anticipation and reinforcing the partnership.
Widescreen Promo
Playlist Icon
Mobile Banner
*Facebook & Instagram Graphic
Regional giveaway; social graphic not used*
Jukebox Messaging
Curve
AMI Model:
Mobile Messaging
Essential Albums
Riot Fest
Hear Here: New Music
Grand Prize
Two 3-Day Deluxe Passes, ARV $2060
Social Media Posts - Pt. 1
Social Media Posts - Pt. 2
Social Media Posts - Pt. 3
Click here for 2026 Public Recaps
THANK YOU!
We look forward to our next collaboration.
About AMI
Since 1909, AMI Entertainment has been at the forefront of music innovation, from the first coin-operated jukeboxes to today’s global digital music network.
Shalonn Hilburn
Director of Music Programming