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SpectrumPlay

Tiff R.

Created on February 7, 2026

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Transcript

SpectrumPlay

Simple and Personalized Music Learning for ALL Students

Index

Team

Why Now

Solution

Problem

Competition Pt. 1

Go to Market

Unit Economics

Traction/Milestones

Force for Good

Competition Pt. 2

Financing

Challenges

Advisory Board

Problem

Support Lacking

Problem

All learners come to music, yet music educators lack training and necessary resources to support students with disabilities (Allan, 2026). who are expected to play music independently in public schools.

It's hard to provide individualized music instruction to new learners and students with special needs in group settings.

Limited Time

Music instruction is infrequent. Students typically have a 45-minute lesson once a week in a class of 20+ students. At home private lessons can be cost-prohibitive for many kids.

  • Urgent need:
    • 8-15% of all U.S. students have learning disabilities
    • Music educators receive limited training for push-in instruction
  • Target Customer: Music educators, music therapists, early childhood teachers, microschools

Complexity

There is inherent complexity to music notation. It requires decoding skills and significant cognitive load.

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Problema

Solution

Solution: Eliminate Barriers to Music Learning through Scaffolded and Personalized Music Notation

Simple and Easy to Use
Democratizes Music
Students & Teachers Love It

All learners, including ELLs and students with disabilities, report success, interest, and empowerment.

Teachers highly recommend the tool to other educators, citing student success and differentiation benefits.

The color-based scaffolds and audio features help to streamline musical play, supporting learner independence

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+ info

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Why Now

Why Now?

15%

96%

Average percentage of students with Individualized Education plans, up 2% in the last two years.

Music is offered in 96% of public elementary schools (NEA, 2024).

Percentage of schools offering standalone music classes by school size (NEA, 2024)

Music teachers need the support of differentiation strategies and assistive technology for enhanced instruction in inclusive settings (Allan, 2026, p. 37) Elementary music teachers lack versatile tools to support their instruction. They are neglected market facing REAL CHALLENGES.

Number of students

Team

Team

Dr. Tiffany Roman Associate Professor of Instructional Technology

Erin Collins, ABDElementary Music Teacher, SITI Doctoral Candidate

Wyatt Haston Software Engineer, Backend Developer

Carson HruskociND Finance Major, Financial Team Lead

TECHNICAL

FINANCE

CONTENT

BuSINESS/Design

Advisory Board

Advisory Board [Appendix Slide]

Anne Berry Professor of Design Univ. of Illinois, Chicago

Dr. Colin GrayUX/UI Associate Professor Indiana University

Kirn Reis Prior VP of Global Strategy Crane Payment Innovations

Graham GintzSpectrumPlay's Industry Mentor for I-Corps

Marketing/StraTeGy

commercialization

UX/UI

Visual Design

Current status

Unit Economics

Breakdown of Marketing Costs

one unit = one school | $500 sale price

$315 CAC

CUSTOMER ACQUISITION COST

Regional Conferences focus on Music Education conference in the Southeast. Costs include transportation, registration, per diem, hotel, and a booth expenses.

1.28 CACD

Takes just Over a year to double the customer base

.64

PAYBACK PERIOD FOR MARKETING COSTS IN ONE YEAR

$490

YearLY GROSS PROFIT PER UNIT

Traction & Project Milestones

Traction & Milestones

Use of Prior Investments | Milestones with Partners | Progress Made | Changes in Valuation

Patent Applications
Customer Discovery
Usability Research
Funding $27,448
Media & Presentations

Provisional & Non-Provisional Patent Filing Following a competitive landscape analysis, a U.S. Provisional Patent was filed by the KSU Research and Service Foundation (KSURSF)

Customer Discovery

  • Innovation LaunchPad ('23) at Kennesaw State
  • University of Georgia Innovation Bootcamp (Sp 24)
  • Regional I-Corps (Fa 24) w/UGA (30+ interviews)
  • National I-Corps (Su 26) w/Vanderbilt's MidWest Hub

Student & Teacher Use

  • 1600+ elementary students used tool in Sp25 (450+ opted into research study)
  • Sp26: 3000+ new K-5 students users in GA
  • Tracked usability with NSF validated survey measure, Google Analytics 4, & observations

Non-Diluted Funding

  • BCOE Research grant ($2,500)
  • Innovation Launch Pad ($3,000)
  • KSU Office of Research Seed Funding ($10,000)
  • Truist Competition Pitch Co-Winner ($4,950)
  • KSU Research & Creativity Grant ($4,998)
  • KSU First Year Scholar Program ($2,000)

Presentations, Podcasts, and Publications Presentations: AERA (2024; 2026); AECT (2024; 2025); GMEA (2024, 2026), ISTE (2024), SITE (2025) Publication: TechTrends (2024) Invited Podcast: 2026

Market

Market Size and Go To Market

Channel Using to Get Customers | SpectrumPlay's Customers | Channel Validation

SaaS Model

SOM | 8M-16M

TAM | 470M

SAM | 97M

Elementary music teachers have problems/needs and would are early adopters. Word of Mouth via music education networks is key.

  • Music Therapists
  • PreK/Headstart/Daycare
  • School Choice Parents
  • Non-Profit Music Orgs
  • Special Needs Programs
  • Private Music Instruction
TAM

All Music Learners and Global Expansion

SAM

Growth Strategy:

  • Informed by future National I-Corps participation (customer discovery)
  • School Voucher Marketplace
  • National Conferences
  • Ambassador Programs

Growth Strategy:

  • Research/Practice Partnerships
  • Fine Arts District Coordinators
  • Regional Conferences
  • Word of Mouth
  • Digital Advertising

Growth Strategy:

  • Informed by prior efficacy
  • Consult global business strategy leaders in this area
  • Sales Representatives
  • International Conferences

SOM

Capture 5% K-5 Music Educators | Capture Adjacent Markets | Expand to All Music Learners

Market

Competitive Advantage

Competitive Landscape Analysis conducted in 2024; Non-Provisional patent filed

Hands-on Application
Right Sized for Individual
Skill Drill and One Size
Screen-Focused

Competition Cont. [Appendix Slide 2]

Competition

These applications focus on teaching notation with instruments, mostly in class contexts. Individual at home apps, like Flowkey and Simply Piano, focus on landing correct note in quiet environment.

Financing

Financing to Date

Milestones: 1,600+ student users with Google Analytics (3,000 forthcoming), positive teacher feedback, multiple district interest, regional I-Corps opened door to National I-Corps, and more $.

Customer Discovery

To support research, customer discovery, and development, I've applied for grants to support and tapped into my network to have non-diluted funding.

$27.5K

Research

Development

+ info

FUNDING TO DATE

Seeking Funding

50K

50K

National I-Corps Participation
Georgia Research Alliance Funding

Travel

Interviewing for a spot in National I-Corps

Submitting Phase 1A support from GRA

Force for Good

To bring the JOY of music learning to all

ND Force For Good

  • World is a Better Place for Teachers:
    • Personalize instruction at scale
    • Provide assistive technologies to aid learners with disabilities
  • Principals: Build a positive and accessible music program for all students
  • Parents: Observe child's success and motivation
  • Learners: Experience the gift and joy of playing music

Product

Challenges

You don't know what you don't know, right?

Validate Assumptions
Desire for MBA
Restricted Federal Funding

Create 1/3/5 year projections, Lifetime Value (LTV), gross margin waterfall, etc.

Customer Discovery key for broader based market and expanded target user

Hard not being a jack of all trades, esp. in business and programming; I value mentorship from all places!

Erin Collins, Ed.S.

Elementary Music Teacher and Doctoral Candidate in Instructional Technology
  • Co-Founder of SpectrumPlay
  • 20 years of teaching experience
  • Certified teacher in K-12 music education and special education
  • Teacher of the Year finalist (2023)
  • Kennesaw State University doctoral candidate in the School of Instructional Technology and Innovation (SITI)

Colin Gray, PhD

Associate Professor Director of the Human-Computer Interaction design (HCI/d) program Indiana University

Colin’s research and engagement activities cross multiple disciplines, including human-computer interaction, instructional design and technology, law and policy, design theory and education, and engineering and technology education. Colin advises SpectrumPlay on UX/UI development. colingray.me

Carson Hruskoci

  • Senior Finance and Spanish Major at the University of Notre Dame (expected graduation: May 2026)
  • Co-Founder @Puttable
  • Start-Up Coach for the IDEA Center
  • Incoming Investment Banking Analyst at UBS (Chicago, IL)
  • General Partner at Notre Dame Venture Capital

Professor Anne Berry

Anne H. Berry is a writer, designer, and Director of the School of Design at the University of Illinois Chicago. She previously worked at Notre Dame and Cleveland State. She is the designer of the SpectrumPlay Logo and provides visual design consultation to the SpectrumPlay team. Professor Berry is the lead editor of the book, The Black Experience in Design: Identity, Expression, and Reflection. She has a MFA in Graphic Design from Kent State University.https://design.uic.edu/people/anne-h-berry

Kirn Reis, MBA

Kirn is the former VP for Global Solutions Strategy Systems for Crane Payment Innovations. She is a seasoned leader with over 20 years of experience in diversified manufacturing and consulting. SpectrumPlay relies on Kirn's expertise in general management, finance, strategy, marketing, and operations to help drive growth and profitability. Kirn is committed to excellence and building cultures of continuous improvement. She is based out of Kapaa, HI.

Wyatt Haston

  • SpectrumPlay's Software Engineer
  • Bachelor of Applied Science in Information Technology from Kennesaw State University
  • Skilled in C/C++, Linux, PHP, and Javascript
  • Created an original SpectrumPlay prototype in 2024
  • Serving as a Junior Software Engineer for Sielox LLC (remote)

Graham Gintz

Graham serves as SpectrumPlay's Industry mentor and was the former Assistant Director of KSU's HatchBridge Incubator. He is a founder, entrepreneur, mentor, and coach, with international experience as a strategy consultant. He brings experise in start-up strategy, business development, and industry trends. His interests include angel investing and novel applications of technologies.

Tiffany Roman, PhD

  • Co-Founder of SpectrumPlay
  • Tenured Associate Professor (Kennesaw State University)
  • BFA in Design ('02) and M.Ed. ('04) (University of Notre Dame)
  • Ph.D. in Instructional Systems Technology (Indiana University)
  • Former K-12 teacher (ACE graduate)
  • Expertise: Entrepreneurship, Design, Learning Technology development