épreuve e33-Situation 1
Présentation de l'entreprise et de son environnement
Quelle action entreprendre ?
Constats et analyse des outils de fdrc
Action 1
Constat de départ de l'action proposé
Action 2
Présentation de l'entreprise et de son environnement
Mind Map
Write a great subtitle here to provide context
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
Mind Map
Write a great subtitle here to give context
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be burned into your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Furthermore, this way you will synthesize the content and entertain your audience.
‘Including quotes always reinforces our presentation. It breaks the monotony’
Interactivity
Animation
WOW Effect
Clientèle ciblée : clients fidèles Confo’Plus et clients du magasin.
Quel produit ?
Ensemble des produits du magasin.
Période et lieu : chaques vendredis près de l’accueil ou de la caisse.
Objectifs :
- Quantitatifs : augmenter les inscriptions au programme fidélité
- Qualitatifs : dynamiser le magasin et valoriser les clients
ROUE DE LA CHANCE
Budget
Faible (cadeaux simples et remises).
Supports : Carte de fidélité Confo’Plus et base de données clients. Roue de la chance ou tickets, cadeaux, équipe de vente, communication orale en magasin.
Support de suivi des résultats :nombre d’inscriptions fidélité et participation à l’animation.
Write a catchy headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audio... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's mind.
Write a catchy headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time and the concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio clips, or sound effects here... Always adds value!
Animation
WOW Effect
Interactivity
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here... it always adds value!
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a phrase or specific piece of information that will be burned into your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time and concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation, to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Animation
WOW Effect
Interactivity
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone in awe. Additionally, this way you will synthesize the content and entertain your audience.
Write a great headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or fact that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through our sight, and we retain 42% more information when the content moves.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
Animation Fidélité Clients en Point de Vente
Objectif :
Inciter les clients à s’inscrire au programme fidélité, dynamiser la surface de vente et renforcer l’image conviviale du magasin.
Clientèle ciblée :
Clients actuels, occasionnels et nouveaux visiteurs.
Produit :
Ensemble des produits du magasin (mise en avant de produits phares).
Période & lieu : de la semaine 2 à 3, au magasin Conforama des Ulis.
Objectifs :
- Quantitatifs : augmenter les inscriptions et la fréquentation
- Qualitatifs : fidéliser et améliorer la relation client
Suivi des résultats :
Nombre d’inscriptions, chiffre d’affaires, retours clients.
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or fact that will be etched in the memory of your audience and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content moves.
You save time and concepts stick in your audience's brain.
Write a great headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is animated.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
Création : 1967, près de Lyon (Saint-Priest)
Fondateurs : Pierre et Guy Sordoillet, Jean Moll, Jacques Rageot
Présentation
Concept : meubles et électroménager à petit prix,
grand magasin, type supermarché de la maison
Points forts : large choix, produits disponibles immédiatement, prix affichés clairement
Développement :
succès rapide, expansion en France puis à l’international
(Pays : Luxembourg, Suisse, Espagne, Italie)
Produits / Marques :
plus de 600 marques
Exemples : Samsung, Dyson, Electrolux, FAR
Évolution :
1998 : site internet2020 : reprise par le groupe Mobilux (BUT)
Adresse : ZA Courtabœuf, 4 avenue du Cap Horn, 91940
Concurrents directs :
BUT, IKEA, FLY, Maisons du Monde. Concurrents indirects :
Amazon, Cdiscount, Darty, Boulanger, Action, Gifi. Forme Juridique : Sociéte Anonyme forme commercial : sarl
zone primaire : les ulis, orsay, bures zone secondaire : palaiseau,villebon, massy zone tertiaire: etampes
With a smile. This will awaken empathy and help you create a special connection.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Moreover, this way you will synthesize the content and entertain your audience.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Moreover, this way you will synthesize the content and entertain your audience.
Multimedia content is essential for achieving a WOW effect in your creations. Including background music, audio, or sound effects here… it always adds value!
A brilliant title
Contextualize your topic
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time, and the concepts stick in your audience's mind.
+INFO
‘Including quotes always reinforces our presentation. It breaks the monotony’
Développement de la carte de fidélité
Constat de départ
- Baisse de chiffre de CA- Baisse de la fréquentation de la clientèle - Redonner un dynamisme au point de vente - Magasin mal desservie - Baisse du placement de la carte de fidélité - Recherche de nouveaux client
A brilliant title
Contextualize your topic
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's brain.
+INFO
Animation
WOW Effect
Interactivity
Carte de Fidélité
Tablette
Site Internet
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we also retain 42% more information when the content moves.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
plan du magasin
Magasin de Courtabœuf :
Adresse : ZA Courtabœuf, 4 avenue du Cap Horn, 91940
Surface : 3005 m² Effectif : environ 40 employés
épreuve e33-Situation 1
sinane smaouak
Created on November 28, 2025
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Transcript
épreuve e33-Situation 1
Présentation de l'entreprise et de son environnement
Quelle action entreprendre ?
Constats et analyse des outils de fdrc
Action 1
Constat de départ de l'action proposé
Action 2
Présentation de l'entreprise et de son environnement
Mind Map
Write a great subtitle here to provide context
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
Mind Map
Write a great subtitle here to give context
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
A great title
A great title
Write a great headline
Write a great headline
A great title
A great title
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be burned into your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Furthermore, this way you will synthesize the content and entertain your audience.
‘Including quotes always reinforces our presentation. It breaks the monotony’
Interactivity
Animation
WOW Effect
Clientèle ciblée : clients fidèles Confo’Plus et clients du magasin.
Quel produit ? Ensemble des produits du magasin.
Période et lieu : chaques vendredis près de l’accueil ou de la caisse.
Objectifs :
ROUE DE LA CHANCE
Budget Faible (cadeaux simples et remises).
Supports : Carte de fidélité Confo’Plus et base de données clients. Roue de la chance ou tickets, cadeaux, équipe de vente, communication orale en magasin.
Support de suivi des résultats :nombre d’inscriptions fidélité et participation à l’animation.
Write a catchy headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audio... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's mind.
Write a catchy headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time and the concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio clips, or sound effects here... Always adds value!
Animation
WOW Effect
Interactivity
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here... it always adds value!
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a phrase or specific piece of information that will be burned into your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time and concepts stick in your audience's mind.
And use this space to describe it. Multimedia content is essential in a presentation, to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
Animation
WOW Effect
Interactivity
Write a great headline
Contextualize your topic with a subtitle
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone in awe. Additionally, this way you will synthesize the content and entertain your audience.
Write a great headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or fact that will be etched in your audience's memory, and even embed external content that surprises: videos, photos, audios... Whatever you want! Need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through our sight, and we retain 42% more information when the content moves.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
Animation Fidélité Clients en Point de Vente
Objectif : Inciter les clients à s’inscrire au programme fidélité, dynamiser la surface de vente et renforcer l’image conviviale du magasin.
Clientèle ciblée : Clients actuels, occasionnels et nouveaux visiteurs.
Produit : Ensemble des produits du magasin (mise en avant de produits phares).
Période & lieu : de la semaine 2 à 3, au magasin Conforama des Ulis.
Objectifs :
Suivi des résultats : Nombre d’inscriptions, chiffre d’affaires, retours clients.
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience in awe. You can also highlight a specific phrase or fact that will be etched in the memory of your audience and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content moves.
You save time and concepts stick in your audience's brain.
Write a great headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we retain 42% more information when the content is animated.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
Création : 1967, près de Lyon (Saint-Priest) Fondateurs : Pierre et Guy Sordoillet, Jean Moll, Jacques Rageot
Présentation
Concept : meubles et électroménager à petit prix, grand magasin, type supermarché de la maison Points forts : large choix, produits disponibles immédiatement, prix affichés clairement
Développement : succès rapide, expansion en France puis à l’international (Pays : Luxembourg, Suisse, Espagne, Italie)
Produits / Marques : plus de 600 marques Exemples : Samsung, Dyson, Electrolux, FAR
Évolution : 1998 : site internet2020 : reprise par le groupe Mobilux (BUT)
Adresse : ZA Courtabœuf, 4 avenue du Cap Horn, 91940
Concurrents directs : BUT, IKEA, FLY, Maisons du Monde. Concurrents indirects : Amazon, Cdiscount, Darty, Boulanger, Action, Gifi. Forme Juridique : Sociéte Anonyme forme commercial : sarl
zone primaire : les ulis, orsay, bures zone secondaire : palaiseau,villebon, massy zone tertiaire: etampes
With a smile. This will awaken empathy and help you create a special connection.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Moreover, this way you will synthesize the content and entertain your audience.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Additionally, this way you will synthesize the content and entertain your audience.
And use this space to describe it. Multimedia content is essential in a presentation to leave everyone speechless. Moreover, this way you will synthesize the content and entertain your audience.
Multimedia content is essential for achieving a WOW effect in your creations. Including background music, audio, or sound effects here… it always adds value!
A brilliant title
Contextualize your topic
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or piece of information that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is animated.
You save time, and the concepts stick in your audience's mind.
+INFO
‘Including quotes always reinforces our presentation. It breaks the monotony’
Développement de la carte de fidélité
Constat de départ
- Baisse de chiffre de CA- Baisse de la fréquentation de la clientèle - Redonner un dynamisme au point de vente - Magasin mal desservie - Baisse du placement de la carte de fidélité - Recherche de nouveaux client
A brilliant title
Contextualize your topic
With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we retain 42% more information when the content is moving.
You save time and the concepts stick in your audience's brain.
+INFO
Animation
WOW Effect
Interactivity
Carte de Fidélité
Tablette
Site Internet
Write a brilliant headline
Contextualize your topic with a subtitle
With Genially templates, you can include visual resources to leave your audience amazed. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through sight, and we also retain 42% more information when the content moves.
‘Including quotes always reinforces our presentation. It breaks the monotony’
- Always cite the author
plan du magasin
Magasin de Courtabœuf : Adresse : ZA Courtabœuf, 4 avenue du Cap Horn, 91940 Surface : 3005 m² Effectif : environ 40 employés