Nature for Life Hub
Introduction to Behavior-Centered Design
Task 1: Defining “behavior”
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Defining behavior
When we work on or read about behavior change problems, we may see different terms like beliefs, attitudes, and intentions in addition to behavior. These terms are important and often closely linked to behavior. Yet it is people's behavior, not just attitudes or knowledge, that are most closely linked to our desired environmental outcomes. As a result, we encourage you to consider what specific behaviors are relevant for your environmental challenge. Hover over the terms below to see the differences in meaning for an example of recycling:
Intentions
Attitudes
Beliefs
Context
Behavior
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Task complete
Section overview
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Defining behavior
Journey 19 - Task 1
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Created on November 9, 2025
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Transcript
Nature for Life Hub
Introduction to Behavior-Centered Design
Task 1: Defining “behavior”
Start
Defining behavior
When we work on or read about behavior change problems, we may see different terms like beliefs, attitudes, and intentions in addition to behavior. These terms are important and often closely linked to behavior. Yet it is people's behavior, not just attitudes or knowledge, that are most closely linked to our desired environmental outcomes. As a result, we encourage you to consider what specific behaviors are relevant for your environmental challenge. Hover over the terms below to see the differences in meaning for an example of recycling:
Intentions
Attitudes
Beliefs
Context
Behavior
Close this task and proceed on your journey
Task complete
Section overview
Start
Defining behavior