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Bringing it to life

Elise Brewster

Created on October 27, 2025

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Transcript

Bringing it to life

When you 'connect the new option with the non-negotiable' it is essential that you paint a strong picture to help bring it to life This ensures it feels like an elevated alternative and an exciting new idea.

Click each speech bubble to hear how to bring directional selling to life.

Let’s talk about the safari experience. If we do Kruger it will look like this...I want to suggest an option that will be a far more authentic experience which is this....

For the beach experience at the end of your trip, if you go to Phuket and end up at Karon Beach it will look like this…I have some ideas on how we can elevate this experience for you by booking you one of the Islands off of Phuket which would look like this…

I appreciate you sharing your excitement about why you chose Dubai. Based on what you’ve said, I want to suggest exploring Oman. This matches your needs and expectations much more appropriately because…

I want to discuss the Galapagos experience. If we do a cruise it will look like this... I have some ideas on how we can elevate this for you with a land-based experience.....

I’d like to highlight some of the experiences you have mentioned of Ireland. Based on my expertise I know that the reality can look like this.... I want to suggest we maximise your time by doing this…