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Blending Strategy, Creativity & Learning Science One Experience at a Time.

Devon Polignani TR

Created on October 17, 2025

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Transcript

Blending Strategy, Creativity & Learning Science One Experience at a Time.

AGENDA

About me (5 min) Highlighted work (10-15 min) Craft Demo (25-30 min) Q&A / Wrap-up (5-10 min)

Highlighted projects TikTok Greenbelt Certification

Global certification for 10k+ employees

Condensed the original 8-hour series into a 45-minute certification program

Built a comprehensive video series using Wellsaid, Adobe, Capcut, and Rise interactivity from storyboard to delivery

Localized into 5-langauges (Chinese, Korean, Japanese, Spanish, Portuguese)

Recived 4.7-star learner rating

Highlighted projects Intuit QBONH Fall Launch

Took over the project midstream after TP contractor team was released

Created the Project Hand-off tracker to ensure a smooth handover and reach our deadline

Completed 11 modules, which averaged 40% dev completion in just 2 weeks

Maintained quality, and communication, and accuracy while driving delivery

Craft Demo

Task: Create scalable Learning for Account Subscription Support

My Instructional Design Approach

“Trim the extra”: Only teach what matters“Start with the expert”: Build from real-world needs "Test early, refine fast”: Agile & learner-tested

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines

Kickoff & Needs Analysis

Audit current content= what stays& what goes

Meet with expert= ground solution in real field insight

Kickoff with stakeholder= define goal, success, modality

Design begins with listening- to the business and expert

Plug in LXD tracker for sprint planning

Identify gaps + quick wins

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines

Sprint Planning

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines

Outline & Storyboard

What I'm Creating

A 10–12 min interactive module in Genially or Storyline with facilitated sessions offering support for different expert levels Includes short videos, interactivity, gamification, AI open-responses and a one page job aid Designed to model and reinforce real-world subscription support skills

Why This Format?

• Experts learn by doing: scenario-first design builds confidence • AI interactions allow safe practice and real-time feedback • Downloadable tools reduce cognitive load during live calls • Fast to update, future-ready, and scalable

Grounded in needs analysis + expert insight

Learner Outcomes

• Greater clarity on what to say and do in high-pressure calls • Improved confidence when navigating policy or conflict • Immediate skill transfer: apply learning on next shift

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines
Development Tools • Genially or Storyline for interactive, modular design quick development times due to ease of use • Synthesia/Capcut for scalable character led videos • OpenAI for real-time scenario response + feedback • Visual design aligned with brand + accessibility • Built to evolve quickly as call drivers shift Facilitation Strategy • Delivered as a guided session with live cohort • Encourages expert-to-expert coaching • Promotes active discussion + confidence • Supports a wide range of experience levels • Deepens retention through reflection + dialogue

Development

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines

Learner Walkthrough

Ai Open ended response question

Scenario resolution video

Facilitated Session

Welcome Video

OpenAi Chat Scenario

Downloadable Job Aid

Certification

Certification motivates learners by giving them a clear goal and a sense of accomplishment. It builds confidence, validates new skills, and encourages sharing on platforms like LinkedIn. This visibility supports ongoing development and connects learning to real career growth.

Project Kickoff

Learner Walkthrough

Outline & Storyboard

Create project outline and storyboard
Conduct Needs anaylsis
Conduct A/B testing with real learners

Development

Project Evaluation

Sprint Planning

Develop project collateral
Evaluate success metrics to continuosly refine & improve
Map out deliverable timelines

Project Evaluation

How I Evaluate Impact: • Engagement data: completion rates, interaction heatmaps • Performance metrics: CSAT, CIR, time-to-resolution • Qualitative feedback: post-training surveys + learner insights • SME review + updates: check alignment after launch • Iterate fast: tweak based on real data + feedback

The goal is always

100%

Q&A

devonpolignani.com

Benefit: Shows what ‘great’ looks like. This visual model reinforces tone, empathy, and resolution strategies in a format that’s easy to remember.

Benefit: Safe space for practice. Learners can test decision-making and receive immediate, tailored feedback which helps build confidence before applying in the real world.

Benefit: Encourages reflection and synthesis. Learners respond in their own words and receive feedback that sharpens their communication skills and judgment.

🚀Sprint One

Discover & Outline

Stakeholder kickoff call Content audit Expert interview Draft module outline Needs analysis summary Tracker updated

Navigating Subscription Support with Confidence: Module analysis, outline, and storyboard

🚀 Sprint Two

Build & Test

Genially/ Storyline Build Synthesia narration integration AI scenario configuration SME review & learner test Facilitator guide + Reference PDF build Launch Plan + learner comms

Navigating Subscription Support with Confidence: Module analysis, outline, and storyboard

What is the problem?

The current training:

Is too content-heavy and not scenario-based Lacks agility when new call drivers arise Misses opportunities to scale using AI and other tools 📉 CIR and CSAT are dropping — especially for newer experts.

🧠 Learner-Centered Insights

  • 70% of training is forgotten within 24 hours without application
  • Scenario-based learning boosts retention and job readiness
  • Overloaded content leads to disengagement and lost confidence

Benefit: Sets a clear tone and expectation. Short-form delivery builds engagement from the start while highlighting the mindset needed for success.

Benefit: Learners gain from real-time peer insights. Experienced experts model behavior and coach newer ones, making learning collaborative and relevant.

Benefit: Provides an at-your-desk reference. Helps experts retain and apply what they’ve learned, especially when under pressure on live calls.