Sales_Operations_&_Strategy_skills

Sales Operations & Strategy

Roles and purposes

The Sales Operations & Strategy Job Family is responsible for enabling commercial success through data-driven planning, operational excellence, and strategic partnership. Roles in this Job Family support the sales organization by owning core processes such as forecasting, reporting, target setting, and sales compensation. They ensure that commercial leaders are equipped with accurate insights, scalable processes, and performance frameworks that drive revenue growth. At more senior levels, professionals act as business partners, translating market trends and business performance into actionable strategies that support revenue growth and organizational efficiency.

Shared Revenue Operations & Enablement Family Group skills and Sales Operations & Strategy specific skills:

Customer Focus

Dynamic Analysis

Operational Excellence

Technical Knowledge of Products

Strategy Development & Implementation

Operational Planning

Business Partnership & Consulting

Business Insight

Use the Skills Finder to dive deeper into the skill definitions.

Sales Operations & Strategy roles and purposes

Skills

Manager

Career Band

Career Level

Individual Contributor

VP, Sales Operations & Strategy Expert

Strategy Leader

Director, Sales Operations & Strategy Expert 2

Domain Leader

Director, Sales Operations & Strategy Expert 1

Domain Leader

Manager, Sales Operations & Strategy Expert 2

Expert

Sales Operations & Strategy Expert 2

Manager, Sales Operations & Strategy Expert 1

Expert

Sales Operations & Strategy Expert 1

Sales Operations & Strategy Specialist

Specialist

Sales Operations Analyst 2

Professional

Sales Operations Analyst 1

Professional

Sales Operations & Strategy roles and purposes

Skills

Manager

Career Band

Career Level

Individual Contributor

VP, Sales Operations & Strategy Expert

Strategy Leader

Director, Sales Operations & Strategy Expert 2

Domain Leader

Director, Sales Operations & Strategy Expert 1

Domain Leader

Manager, Sales Operations & Strategy Expert 2

Expert

Sales Operations & Strategy Expert 2

Manager, Sales Operations & Strategy Expert 1

Expert

Sales Operations & Strategy Expert 1

Sales Operations & Strategy Specialist

Specialist

Sales Operations Analyst 2

Professional

Sales Operations Analyst 1

Professional

Identifies oportunities to improve efficiency while providing flawless transactions, services and products; manages monetary assets and other resources to optimize cost effectiveness.

Leverages technical knowledge of products to meet customer needs and understand market segments as well as market trend data.

Analyzes and synthesizes information using a rational and systematic approach.

Utilizes knowledge of practices and approaches for managing the function as a viable business entity.

Understands and anticipates customers' needs and takes action to provide high quality products and services to exceed their expectations.

A Manager, Sales Operations & Strategy leads a team to deliver accurate sales reporting, forecasting, and compensation processes. They partner with commercial leadership to translate business needs into operational plans, ensures data integrity, and provide actionable insights to drive process improvements and enhance sales efficiency.

Forecasts market demand for the organization's products, partners with the business to plan for demand, and creates a full view of supply chain activities.

Functions as a trusted adviser regarding relevant markets, business strategies and operating environments to both the business and individual members.

Develops and implements corporate and business level strategies, ensuring everyone understands the strategy and knows how to deliver it.

A Sales Operations & Strategy Specialist partners with commercial leadership, owns complex sales operations tasks and delivers performance insights to commercial teams.They are reponsible for reporting and compensation models, identify opportunities to improve sales productivity and pipeline health and ensure commercial decisions are data-driven and aligned with business goals.

A Sales Operations Analyst supports core sales processes including reporting, forecasting, target setting and compensation. They ensure data accuracy, maintain performance dashboards, and contribute to target-setting workflows while building foundational knowledge of sales systems and commercial metrics to enable efficient business operations.

A Sales Operations & Strategy Expert acts as a strategic partner to commercial leaders, translating business performance and market trends into actionable strategies. They lead forecasting and compensation design, inform pipeline planning, and drives cross-functional initiatives that enhance revenue outcomes and organizational efficiency.

A Director, Sales Operations & Strategy shapes and executes strategic initiatives that support revenue growth and sales productivity. They partner with senior commercial leaders to align forecasting, target setting, and compensation design with business goals.

A VP, Sales Operations & Strategy owns the strategic vision and leadership of sales operations and strategy within Criteo to guide long-term business planning, and drive sales efficiency across global markets. They influence executive decision-making through business performance insights, and ensure alignment between sales strategy, financial goals, and operational execution.

A Sales Operations Analyst supports core sales processes including reporting, forecasting, target setting and compensation. They ensure data accuracy, maintain performance dashboards, and contribute to target-setting workflows while building foundational knowledge of sales systems and commercial metrics to enable efficient business operations.

A Director, Sales Operations & Strategy shapes and executes strategic initiatives that support revenue growth and sales productivity. They partner with senior commercial leaders to align forecasting, target setting, and compensation design with business goals.

A Sales Operations & Strategy Specialist partners with commercial leadership, owns complex sales operations tasks and delivers performance insights to commercial teams.They are reponsible for reporting and compensation models, identify opportunities to improve sales productivity and pipeline health and ensure commercial decisions are data-driven and aligned with business goals.

A VP, Sales Operations & Strategy owns the strategic vision and leadership of sales operations and strategy within Criteo to guide long-term business planning, and drive sales efficiency across global markets. They influence executive decision-making through business performance insights, and ensure alignment between sales strategy, financial goals, and operational execution.

A Manager, Sales Operations & Strategy leads a team to deliver accurate sales reporting, forecasting, and compensation processes. They partner with commercial leadership to translate business needs into operational plans, ensures data integrity, and provide actionable insights to drive process improvements and enhance sales efficiency.

A Sales Operations & Strategy Expert acts as a strategic partner to commercial leaders, translating business performance and market trends into actionable strategies. They lead forecasting and compensation design, inform pipeline planning, and drives cross-functional initiatives that enhance revenue outcomes and organizational efficiency.