The Hedgehog Concept focuses on three main points: Passion – Focus on what you and your team truly care about, like Wells Fargo’s dedication to responsible banking. Best at – Find what you can be the absolute best at. Wells Fargo knew it could excel at reliable, conservative banking. Economic engine – Know what makes you money, where passion and skill meet, as Wells Fargo did by sticking to its core banking strengths. In short, the Hedgehog Concept is about aligning passion, excellence, and profit for lasting success.
The Hedgehog Concept
1:44
HEDGEHOG
GEORGIOS NTERVAKOS
Created on September 14, 2025
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Transcript
The Hedgehog Concept focuses on three main points: Passion – Focus on what you and your team truly care about, like Wells Fargo’s dedication to responsible banking. Best at – Find what you can be the absolute best at. Wells Fargo knew it could excel at reliable, conservative banking. Economic engine – Know what makes you money, where passion and skill meet, as Wells Fargo did by sticking to its core banking strengths. In short, the Hedgehog Concept is about aligning passion, excellence, and profit for lasting success.
The Hedgehog Concept
1:44