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Soutenance de mémoire

Marie Betremieux

Created on September 9, 2025

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Transcript

Digital Marketing

Presentation

Start

Summary

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a phrase or specific fact that will be etched in the memory of your audience, and even embed external content that surprises: videos, photos, audios... Whatever you want!

9.

1.

Video
Text + image

10.

2.

Text + icons
Highlighted phrase

11.

3.

Audio
Section

12.

4.

Inserted content
Relevant data

Index

13.

5.

Interactive question
Timeline

14.

6.

Conclusions
Chart + text

15.

7.

Closure
Table + text

8.

List / processes

Use images in your presentation

Here you can include a relevant fact to highlight

And use this space to describe it. It is essential for a presentation to have a greater visual impact.

Visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want!

Here you can include a relevant fact to highlight

+ INFO

WOW Effect

'Your content is liked, but it only engages ifit is interactive' - Genially

Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for your audience to view it on any device and promote it anywhere.
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Use images in your presentation

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At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something that adds value and engages. If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and practice: the best improvisation is always the most rehearsed!

With Genially templates, you can include visual resources to leave your audience speechless. You can also highlight a specific phrase or fact that will be etched in your audience's memory and even embed external content that surprises: videos, photos, audios... Whatever you want! What you read: interactivity and animation can turn the most boring content into something fun.

Energize your content and take it to the next level

Do you need more reasons to create dynamic content? Well: 90% of the information we absorb comes through sight, and we also retain 42% more information when the content moves. When delivering a presentation, two objectives must be pursued: to convey information and to avoid yawning. To achieve this, it can be good practice to create an outline and use words that will be etched in your audience's brain.

/ Down with the boring content in your presentation: make it entertaining! /

Describe the problem you are going to solve and, above all, the reason why your idea is interesting

If you want to provide additional information or develop the content in more detail, you can do so through your oral presentation. We recommend that you train your voice and practice: the best improvisation is always the one that is well-prepared! Demonstrating enthusiasm, flashing a smile, and maintaining eye contact with your audience can be your best allies when telling stories that excite and capture the audience's interest: 'The eyes, chico. They never lie'. This will help you make a 'match' with your audience. Leave them speechless!

Do you need more reasons to create dynamic content? Well: 90% of the information we assimilate comes through our sight, and we retain 42% more information when the content is animated. What you read: interactivity and animation can turn the most boring content into something fun. At Genially, we use AI (Awesome Interactivity) in all our designs, so you can level up with interactivity and turn your content into something that adds value and engages. When giving a presentation, you should pursue two goals: to convey information and to avoid yawns. To achieve this, it may be a good practice to create an outline and use words that stick in your audience's mind. Visual content is a universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures.

'Including quotes always reinforces our presentation. It breaks the monotony'

- Always cite the author

Structure your content

Sections like this will help you organize

Relevant data

Describe the problem you are going to solve and,above all, the reason why your idea is interesting

+45k

+190

...Even if you explain it orally later

You can present numbersthis way

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+ INFO

+12k

+85k

And the data will be recorded in your brain

This way you will keep the attention of your audience

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+ INFO

Awesome timeline, step by step

Step 4

Step 3

Step 2

Step 1

And leave your audiance in awe.

The important thing isthat everything fitsthe theme.

Also animations to make it fun.

You can add interactivity to your timeline.

20XX

Use timelines to tell stories in an orderly, hierarchical, structuredand concise way

Plan

20XX

Structure

20XX

Design

20XX

Communicate

You can briefly describe what the timeline of your presentation consists of and present the milestones achieved orally so that no one falls asleep.

20XX

Surprise

Use charts in your presentation

Use this space to briefly describe your chart and its evolution.

+ INFO

Statistics convey professionalism and a greater sense of credibility. A bonus: always try to include the source.

To highlight super relevant data. 90% of the information we assimilate comes through sight.

Represent your data in the simplest way: choose your chart, organize the figures, and paste them into Genially.

Use tables and infographics

Visual communication is a key tool. It is easier for us to 'read' images than to read written text.

List / Processes

3.Social Beings

1.Visual Beings

We need to interact with each other. We learn collaboratively.

We are capable of understanding images from millions of years ago, even from other cultures.

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+ INFO

4.Digital Beings

2.Narrative Beings

We avoid being part of the content saturation in the digital world.

We tell thousands and thousands of stories. ⅔ of our conversations are stories.

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+ INFO

Insert a great video for your presentation

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Here you can put a highlighted title, something that captivates your audience

Narrative beings

Social beings

We are visual beings

Show enthusiasm, sketch a smile, and maintain eye contact with your audience: 'The eyes, chico. They never lie'. This will help you connect with your audience. Leave them speechless!

You can develop the content in more detail through your oral presentation. We recommend that you train your voice and practice: the best improvisation is always the one that is well-prepared!

You can create an outline to synthesize the content and use words that will stick in your audience's mind. Numbered ideas are much better remembered than bullet point lists.

Write a great headline

When we are told a story, it moves us, it can even touch us, making us remember stories up to 20 times more than any other content we may consume.

Multimedia content is essential to achieve a WOW effect in your creations.

Include background music, audio, or sound effects here… It always adds value!

Inserted content

Interactive Question

Interactive Question

Interactive Question

Interactive Question

Conclusion

Did you know that Genially allows you to share your creation directly, without the need for downloads? Ready for your audience to view it on any device and share it anywhere. Visual content is a cross-cutting, universal language, like music. We are capable of understanding images from millions of years ago, even from other cultures. Disciplines like Visual Thinking facilitate visually rich note-taking thanks to the use of images, graphics, infographics, and simple drawings. Go for it!

'Your content is liked, but engages much more if it is interactive' -Genially

Remember to post!

Here you can include a text to thank your audience.

@yourtwitterorInstagramstory www.yourwebsite.com

of the information we assimilate comes to us through sight. Tell stories with graphics!

90%

85%

purchases are emotional. The passion that storytelling evokes is our ally to influence the purchase decisions of the audience.

Contextualize your topic

Insert videos

Did you know that...

Do we retain 42% more information when the content is dynamic? It may be the most effective resource to capture your audience's attention.

The visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

You can create a framework to synthesize the content and use words that will be etched in the minds of your audience.

A brilliant presentation:

  • It is clear and structured
  • It tells stories hierarchically.
  • It matches your audience.
  • It adapts the fonts and colors to the theme.
  • It includes images and entertains.
  • It represents data with graphs.
  • It uses timelines.
  • It is animated and interactive.
  • It excites the brain through multimedia elements.
  • It does NOT overdo the bullet points 🙃​.
Contextualize your topic

A great title

Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here… It always adds up!

'Your content is liked, but it engages much more if it is interactive'

Show enthusiasm, flash a smile, and maintain eye contact with your audience: 'The eyes, chico. They never lie'.

Contextualize your topic

Insert videos

Contextualize your topic

A great title

Animation adds value to our content by helping us capture attention, hierarchize ideas, and ensure that our audience remembers the content. Do you feel that your text still lacks something? Add animation to captivate your audience. Pose a dramatic question; it is the essential ingredient for maintaining audience attention. It is often posed subtly at the beginning of the story to intrigue the audience and is resolved at the end.

Contextualize your topic

A brilliant title

Visual support manages to convince 67% of the audience. This is because visual language facilitates the quick acquisition of knowledge in an intuitive way. Could it be said that images are the key to success? Evidently. Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight, and we process visual content up to 60,000 times faster than text. That is why visual communication is more effective.

Contextualize your topic

A great title

Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here… It always adds up!

'Your content is liked, but it engages much more if it is interactive'

The visual accompaniment...

Convincing 67% of the audience. This is because visual language facilitates the quick acquisition of knowledge in an intuitive way.Could it be said that images are the key to success? Evidently.

Contextualize your topic

A brilliant title

Visual accompaniment manages to convince 67% of the audience. This is because visual language facilitates the rapid acquisition of knowledge in an intuitive way. Could it be said that images are the key to success? Evidently. Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight and we process visual content up to 60,000 times faster than text. That’s why visual communication is more effective.

The multimedia content is essential in a presentation to leave everyone speechless. Moreover, this will help you synthesize the content and keep your audience entertained. Pose a dramatic question; it is the essential ingredient to maintain the audience's attention. It is usually posed subtly at the beginning of the story to intrigue the audience and is resolved at the end. Visual content is a cross-cutting, universal language, like music. We are able to understand images from millions of years ago, even from other cultures.

Contextualize your topic

Maps are a great ally

Interactive visual communication enhances the results of communication on any topic and in any context.

Maps, for example, have been used in infographics as a narrative support to tell a story, inform about news, or as a means of advertising.

Before you start creating, it's a good idea to take a few minutes to think about what this map tells you.

Tip:

Interactivity is the key piece to capturing the interest and attention of your audience. A genially is interactive because your audience explores and engages with it.

Contextualize your topic

A great title

Animation adds value to our content by helping us capture attention, prioritize ideas, and make our audience remember the content. Do you feel like your text still lacks something? Add animation to captivate your audience. Pose a dramatic question; it is the essential ingredient to keep the audience's attention. It is usually posed subtly at the beginning of the story to intrigue the audience and is resolved at the end.

If you are going to present live, we recommend that you train your voice and rehearse: the best improvisation is always the most practiced!.

Did you know that...

In Genially, you will find more than 1,000 ready-made templates for you to introduce your content and customize, which will help you tell your stories.