Newcastle International Airport welcomes over 5.9 million passengers each year, connecting the North East of England to destinations across the UK, Europe, and worldwide. As the region’s largest airport, it serves a strong mix of business travellers, holidaymakers, and inbound visitors. With prime advertising opportunities throughout the terminal, your brand can reach an engaged, often high-value audience making a lasting impression in one of the UK’s most commercially dynamic regions.
Over
5,977,815
Passengers
Contact A Rep
Airport Advertising Works!
Sumburgh
Reach an alert consumer in a receptive and responsive mindset
Stornoway
Kirkwall
Tailored campaigns that drive sales and enquiries
Benbecula
Wick
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
80%
Audience Reach
80% of passengers take notice of advertising in the airport.
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
2.5 hrs
Captive Audience
Each passenger spends an average of 2.5 hours in the airport.
Barra
Inverness
Tiree
Dundee
Islay
Newcastle
Campbeltown
Derry
Humberside
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
ABC1
Audience Demographic
82% of passengers are ABC1, compared with UK average of 53%.
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
1 in 3
Responsive Mindset
1 in 3 passengers make a life changing decision whilst on holiday.
Liverpool
Norwich
Bristol
With over 20 years’ experience Outdo manages advertising solutions for 20 UK airports and showcases client’s products to a combined audience of over 28 million passengers.
Exeter
Bournemouth
Cornwall
Contact A Rep
Newcastle Passenger Demographics
Audience Snapshot
UK Audience
Journey Type
Journey Purpose
14%
22%
22%
50%+
aged 25–54
(high-spending, decision-making age groups)
1 in 3
passengers make a life-changing decision while on holiday
86%
78%
78%
25%
UK
Other
Domestic
International
Business
Leisure
of passengers spend £20+ at the airport
Demographic Passenger Profile - ABC1 68%
Audience Insight:
Newcastle International Airport attracts a high-value audience from across the North East, Cumbria, and southern Scotland. With a strong mix of leisure passengers and frequent flyers travelling to domestic, European, and long-haul destinations, its passengers are engaged, travel-focused, and highly receptive to brand messaging in a busy, well-connected terminal environment.
AB
36%
22%
C1
33%
31%
C2
17%
21%
DE
26%
14%
Contact A Rep
Newcastle
UK Average
The North East’s Global Link
Newcastle International Airport is a major transport hub, offering fast, direct access to over 80 destinations and worldwide connections via key European hubs.
A few destinations that Newcastle fly to
Handles over 5 million passengers annually
Offers direct flights to 80+ destinations in the UK, Europe, the Middle East, and beyond
Regularly ranked among the UK’s best regional airports for customer service
Supports thousands of regional jobs and contributes over £1 billion annually to the North East economy
80
Direct Routes
Contact A Rep
Why Newcastle International Airport?
Reach an affluent regional audience, ready to spend. Guaranteed fresh eyes everyday across all passenger segments, business and leisure.
Audience
A unique and captive environment achieving 100% share of voice, and standing out from traditional advertising channels. Giving repetition to frequent flyers and reaching new audiences of holiday travellers and business flyers.
Environment
Airport passengers are in a uniquely positive and open mindset freed from daily routines, excited to travel, and anticipating new experiences. This heightened emotional state makes them significantly more receptive to advertising, increasing the likelihood of engagement and likelihood to respond.
Mindset
Average airport dwell time is 146 minutes, allowing for longer and repeated ad impressions.
Dwell Time
Your adverts cannot be switched off, turned over or ignored.
Experience
Contact A Rep
Customer Journey
Arrive at Airport
Check In
Security
Departure Lounge
Arrivals
Passport Control
Baggage Reclaim
Onward Journey
Contact A Rep
Opportunities
Contact A Rep
Speak to Your Local Account Director
Carole Bennett
Security
Security may be serious, but your brand can be the bright spot they remember on the way through.
Passport Control
While they wait to be welcomed, welcome them to your brand.
Departure Lounge
The bags are checked-in, the mind is open - now is the moment to inspire impulse and indulge.
Onward Journey
Guide them from runway to real life - make your brand the signpost to what’s next.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Arrivals
First impressions matter - make your brand the first thing they see when they return home.
Arrive at Airport
Be the first brand they see when their journey begins - own the welcome moment.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Check In
Long queues, longer glances. Reach travellers while they wait with messages that make the minutes fly.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Baggage Reclaim
Capture the attention of returning passengers when they have nothing else to do but wait, and engage with your ads. Make your advertising the first thing they see and the last thing they forget.
Newcastle Airport Media Pack
Outdo
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Transcript
Newcastle Airport
Advertising
Get Started
Put Your Brand at the Gateway to the North East
Newcastle International Airport welcomes over 5.9 million passengers each year, connecting the North East of England to destinations across the UK, Europe, and worldwide. As the region’s largest airport, it serves a strong mix of business travellers, holidaymakers, and inbound visitors. With prime advertising opportunities throughout the terminal, your brand can reach an engaged, often high-value audience making a lasting impression in one of the UK’s most commercially dynamic regions.
Over
5,977,815
Passengers
Contact A Rep
Airport Advertising Works!
Sumburgh
Stornoway
Kirkwall
Benbecula
Wick
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
80%
Audience Reach
80% of passengers take notice of advertising in the airport.
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
2.5 hrs
Captive Audience
Each passenger spends an average of 2.5 hours in the airport.
Barra
Inverness
Tiree
Dundee
Islay
Newcastle
Campbeltown
Derry
Humberside
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
ABC1
Audience Demographic
82% of passengers are ABC1, compared with UK average of 53%.
80%
Audience Reach
80% of passengers take notice of the advertising, passing through airports
1 in 3
Responsive Mindset
1 in 3 passengers make a life changing decision whilst on holiday.
Liverpool
Norwich
Bristol
With over 20 years’ experience Outdo manages advertising solutions for 20 UK airports and showcases client’s products to a combined audience of over 28 million passengers.
Exeter
Bournemouth
Cornwall
Contact A Rep
Newcastle Passenger Demographics
Audience Snapshot
UK Audience
Journey Type
Journey Purpose
14%
22%
22%
50%+
aged 25–54
(high-spending, decision-making age groups)
1 in 3
passengers make a life-changing decision while on holiday
86%
78%
78%
25%
UK
Other
Domestic
International
Business
Leisure
of passengers spend £20+ at the airport
Demographic Passenger Profile - ABC1 68%
Audience Insight:
Newcastle International Airport attracts a high-value audience from across the North East, Cumbria, and southern Scotland. With a strong mix of leisure passengers and frequent flyers travelling to domestic, European, and long-haul destinations, its passengers are engaged, travel-focused, and highly receptive to brand messaging in a busy, well-connected terminal environment.
AB
36%
22%
C1
33%
31%
C2
17%
21%
DE
26%
14%
Contact A Rep
Newcastle
UK Average
The North East’s Global Link
Newcastle International Airport is a major transport hub, offering fast, direct access to over 80 destinations and worldwide connections via key European hubs.
A few destinations that Newcastle fly to
80
Direct Routes
Contact A Rep
Why Newcastle International Airport?
Reach an affluent regional audience, ready to spend. Guaranteed fresh eyes everyday across all passenger segments, business and leisure.
Audience
A unique and captive environment achieving 100% share of voice, and standing out from traditional advertising channels. Giving repetition to frequent flyers and reaching new audiences of holiday travellers and business flyers.
Environment
Airport passengers are in a uniquely positive and open mindset freed from daily routines, excited to travel, and anticipating new experiences. This heightened emotional state makes them significantly more receptive to advertising, increasing the likelihood of engagement and likelihood to respond.
Mindset
Average airport dwell time is 146 minutes, allowing for longer and repeated ad impressions.
Dwell Time
Your adverts cannot be switched off, turned over or ignored.
Experience
Contact A Rep
Customer Journey
Arrive at Airport
Check In
Security
Departure Lounge
Arrivals
Passport Control
Baggage Reclaim
Onward Journey
Contact A Rep
Opportunities
Contact A Rep
Speak to Your Local Account Director
Carole Bennett
Security
Security may be serious, but your brand can be the bright spot they remember on the way through.
Passport Control
While they wait to be welcomed, welcome them to your brand.
Departure Lounge
The bags are checked-in, the mind is open - now is the moment to inspire impulse and indulge.
Onward Journey
Guide them from runway to real life - make your brand the signpost to what’s next.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Arrivals
First impressions matter - make your brand the first thing they see when they return home.
Arrive at Airport
Be the first brand they see when their journey begins - own the welcome moment.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Check In
Long queues, longer glances. Reach travellers while they wait with messages that make the minutes fly.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Baggage Reclaim
Capture the attention of returning passengers when they have nothing else to do but wait, and engage with your ads. Make your advertising the first thing they see and the last thing they forget.
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact
Carole Bennett
Account Director
Home
Your Brand
Why Airport Advertising?
Passenger Demographics
Flight Locations
Why Newcastle Airport?
Customer Journey
Opportunities
Contact