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Posicionamiento estrategico

Juan Jesus Velasco

Created on May 25, 2025

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Transcript

Posicionamiento estratégico

06

05

04

03

01

02

TENDENCIAS MERCADO

ALTERNATIVASCOMPETENCIA

ATRIBUTOS ÚNICOS

CARACTERÍSTICAS MERCADO OBJETIVO

CATEGORÍA MERCADO

VALOR (Y PRUEBA DE ELLO)