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Bloomerang to CRM+ Mapping

Virtuous

Created on May 12, 2025

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Transcript

Bloomerang to Virtuous CRM+ Mapping

How does my Bloomerang data change in CRM+?

KEY:

Bloomerang Data

how we transform the data

This diagram offers a visual overview on how your data is likely to map from Bloomerang to Virtuous CRM+.

corresponding CRM+ Data

Constituent Record

Relationships

Contact
Foundation
Organization or

Relationships in Bloomerang typically become Relationships in CRM+ to connecting Contacts and/or Individuals.

Constituent also becomes Primary Individual under Contact.

Constituent: Organization
Contact
Household

Spouses are merged into a Household Contact.

Constituent: Individual

Communication Preferences

The Communication Preferences in Bloomerang become Tags to categorize and label Contact records in CRM+.

Individual
under Contact

Interactions

Gift Record

NOTES
Interactions

Recurring Gift

payment schedule

Recurring Gift
Recurring Donation
Tasks
Membership
TASKS

and

Custom Fields

Gift
on Contact Record
Donation

Gift

Gift:

If event related:

Event

If volunteer related:

Volunteer opportunity

and

Pledges
Pledge
Custom Field

payment schedule

Custom Field
on Gift Record

If gift offers privileges for the donor

Soft Credits

Membership

Tributes

If activity is a foundation solicitation:

Each Gift will have only one Tribute mapped with options available for retaining remaining data. Notificants become Acknowledgees.

Each Gift will have only one Soft Credit mapped to Passthrough Giver with options available for retaining remaining data.

Grant

If activity is a major donor solicitation:

Gift Ask

Fund

Campaign Record

Does the Campaign represents a group of fundraising efforts?

Fund
Campaign
Campaign

Funds in Bloomerang map to Projects in CRM+ if they reflect how the money is being used.

Specific fundraising efforts in Bloomerang become Communications.

Appeal
Campaign
Communication

Typically the Appeal name is duplicated to create the CRM+ Segment.

Project
Segment

For more product help: support.virtuous.org

To represent how funds were raised:

OR