AI in Action: Integrating Gen AI into Education and Operations at ESMT Berlin
Jon Demiglio, ESMT Berlin
About me
Jon Demiglio, Business Technologist
- Finding tech solutions for business problems
- Specific focus on "AI" (gen AI)
ESMT Berlin
- International business school
- MBA, ExEd, OE programs
- ~1000 FT students
Story of AI at ESMT
Innovators Stage (Late-2023, Early-2024)
- Lots of buzz but very few adventurers
- Early live experiments treated bias and hallucination as teaching moments, not flaws
- Lots of negative bias, skepticism, and worries about cheating
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
Early Adopters Phase (Mid-2024 to early-2025)
- Slowly started building more course GPTs both for learners and teaching teams
- Workshops on AI use for students, faculty and staff
- Bias and skeptism deminishing
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
Early Majority (Early-2025 to now)
- 120+ ChatGPT Team licenses
- AI workshops with individual depts.
- Daily use for ideation, research, feedback, translation, etc
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
What's next?
- Stronger exploration of automation
- "Service as a software"
- Instead of relying on vendors, we’re building small, smart tools ourselves
- More gamification and simulations
- Advances personalized learning
- Potentially for reselling
Some Key takeaways
- Prompting strategies and practice go a long way
- Don’t "do AI" just for the sake of it
- Focus on the enthusiasts
- It won’t take our jobs- yet (maybe)
- Probably not for a long while
- It's value is in efficiency, ideation, domain "expertise," and automation...
- But it still requires a deeper understanding of context and strategy
Thanks!
Jon Demiglio Business Technologist ESMT Berlin
Connect on LinkedIn
jon.demiglio@esmt.org
AI in Action: Integrating Generative AI into Education and Operations
ESMT LIL
Created on May 12, 2025
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AI in Action: Integrating Gen AI into Education and Operations at ESMT Berlin
Jon Demiglio, ESMT Berlin
About me
Jon Demiglio, Business Technologist
ESMT Berlin
Story of AI at ESMT
Innovators Stage (Late-2023, Early-2024)
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
Early Adopters Phase (Mid-2024 to early-2025)
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
Early Majority (Early-2025 to now)
Image Source: https://www.linkedin.com/pulse/ai-adoption-lifecycle-lawrence-ip-lql8c/
Story of AI at ESMT
What's next?
Some Key takeaways
Thanks!
Jon Demiglio Business Technologist ESMT Berlin
Connect on LinkedIn
jon.demiglio@esmt.org