ANNUAL
REPORT
Explore the report
EXPLORE THE REPORT
retailer of the year
LETTER FROM THE ARA BOARD Chair
awards
letter from the ARA president & ceo
ARA Conference & expo
Advocacy wins & action
digital overview
Public policy priorities
ara financials
member services
professional development pathway
ARAPAC DONORS
about ara
LETTER FROM THE ARA PRESIDENT & CEO
Last year was a return to more challenging times as commodity prices fell and not all input prices
followed the same trend. Increasing financial pressure on our members’ grower customers translates
directly to lower purchasing of some crop inputs and equipment. When growers prosper, so do retailers. When they struggle, so do we.
ARA continues to help members improve productivity, and to that end we launched a service in 2024 to
provide Entry Level Driver Training (ELDT) support, which is now required for new CDL drivers. The service
empowers members to use existing CDL certificate holders to do the required behind-the-wheel training
for new driver certification. We also continued our Smart Payments program used by several members to
reduce their digital payment processing by an average of 20%.
Within this annual report, you’ll see how ARA has taken action on the advocacy front on issues such as:
- Protecting glyphosate from the State of California’s efforts to require untrue statements on labels
concerning cancer, which will hopefully set precedent and protect other tools in our growers’ toolbox.
- Advocating for EPA’s continued interpretation of the treated article exemption so that seed treated with
a registered pesticide would not have to be reregistered once applied.
- Supporting Farm Bill language allowing Certified Crop Advisers (CCAs) to automatically qualify as third-party service providers (TSPs) under USDA Natural Resources Conservation Service (NRCS) programs.
(While the fi ve-year bill did not pass, NRCS and the American Society of Agronomy, with whom ARA
coordinates often, established TSP provisions through administrative action.)
- Urging EPA’s continued use of existing stocks provisions in pesticide cancellation orders. (When EPA
cancelled over-the-top dicamba application in 2024, the agency quoted ARA’s letter several times to
justify its provision.)
- Working with EPA and partners like CropLife America and Council of Producers and Distributors of
Agrotechnology on Endangered Species Act compliance for pesticide applications and shaping the
practices considered in EPA strategy documents that will directly impact applicators and growers.
(ARA will offer members educational material on such practices in 2025.)
- Opposing tariffs on imported farm inputs, which distort markets and raise prices for farmers.
President Trump’s return to the White House presents both opportunities and threats to our industry.
Though issues may change from 2024 in some cases — certainly not all — a sustained presence voicing
priorities and concerns of agricultural retailers will continue to be an essential part of our members’
freedom to operate and to do so profitably. That’s why ARA exists, and why we’re in Washington.
Thank you for supporting us in 2024. We look forward to representing you in the years to come.
W. Daren Coppock President & CEO
LETTER FROM THE ARA BOARD CHAIR
As I reflect on my first year as ARA Board Chair, the word of the year was “evolution” for our ag retailers
delivering agronomic expertise and supplies to our farmer customers amid an everchanging environment.
Whether managing weather challenges, strict regulations, new tools (technical, biological or synthetic), or
a myriad of other issues, we have embarked upon a new era affecting our industry and rural communities
across the nation. But we don’t have to figure this out alone; ARA offers a network of friends and colleagues
who, together, promote industry collaboration and evolve to meet those challenges. If the word of 2024 was evolution, the question of this year is quickly shaping to be, “We are an ARA
member, but not on the board of directors. How do we get involved?” It is not only the board steering the
association’s inner workings. Any member may join an ARA committee supporting public policy, member
services, conference content, and ARAPAC fundraising. I’d love to see you at our next meeting! I know firsthand that ag retailers are the backbone of our community. For those who participate in
the ARA Winter Board Meeting and Fly-In, I commend you for educating federal lawmakers and regulators,
shaping policy conversations, and strengthening our voice in Washington. If you’ve never experienced our
Fly-In at the U.S. Capitol visiting legislators and their staff, I encourage you to prioritize the next event. Last year, in 120 meetings with offices on both sides of the aisle, more than 90 ARA members and
industry stakeholders moved the needle on policies that preserve critical crop input supplies, modernize
transportation infrastructure, and support your role in maintaining a secure national food supply chain.
While we couldn’t move a five-year farm bill in 2024 despite our best efforts, we were effective enough
to see ARA priorities in House farm bill language and in the one-year extension, including economic aid
for the ag community.
ARA members show up in a variety of ways, whether through sharing ideas in committees; supporting
our events as an attendee, sponsor or exhibitor; contributing to the ARAPAC; or even hosting officials at
facilities to showcase the value we bring to districts and states. Every member makes a difference. Now, I call on you to engage with ARA on a new level, and to bring a team member along to build on our
momentum. Reenergize among industry friends at an ARA event, leverage a new member service, or take
action anywhere using ARA’s grassroots advocacy tool to send digital messages advocating for priorities
that protect your freedom to operate. Thank you for your dedication to your team, customers, community, industry and beyond. There is truly
an evolution going on in ag retail; stay involved, and we can evolve together.
Amy Asmus 2024-2025 ARA Board Chair
Advocacy wins
ARA priorities were included in the
House Farm Bill language and 1-year
extension with economic aid for the
ag community
California’s Advanced Clean Fleets
waiver request withdrawal prevented a
gas fleets ban in the state
Loper Bright Supreme Court Decision
reversed the Chevron Defense after ARA and others requested SCOTUS review
Existing Stocks Order following dicamba cancellation allowed
continued use
Treated Article Exemption for treated
seed litigation avoided duplicative
regulations
Increased member engagement in
hosting facility visits, meeting with
Congress and ARAPAC support
ADVOCACY ACTIONS
17
Comments Filed
for the Record
706
Grassroot Messages to
Federal Regulators & Legislators
for ARA Advocacy Campaigns
14
Agency Relationships to
Work on Regulatory Issues
341
Congressional Office Meetings
Advocating for Ag Retail
18
DC Help Desk Cases with
Regulatory/Legislative Questions
28
Coalitions & Working Groups
Partnering with ARA
12
Facility Visits Hosted
by ARA Members
PUBLIC POLICY PRIORITIES
Transportation and Supply Chain
ARA’S
GRASSROOTS
ADVOCACY TOOL
Farm Bill
Send messages to legislators
or regulators in seconds View voting resources Find your officials,
candidates and legislation
Energy
GET STARTED
Modern Agriculture Technologies
MEMBER SERVICES
Entry Level Driver Training (ELDT) Support Cut through regulatory red tape to train more
truck drivers and save $3K per driver training.
Payment Processing Program Reduce credit card payment processing fees by about
20% and improve customer experience.
Model Fertilizer Contract Streamline terms and conditions, manage risk and collect digital signatures.
DC Help Desk Reach out to a direct line to regulatory and legislative answers from the ARA team.
NAVIGATOR 360° Leadership Assessment Reveal hidden talents with this online tool built
specifically for ag professionals.
Learn more
Learn more
Learn more
Learn more
Learn more
Tax Write-Off Deduct 70% of dues as an expense (ARA does not offer
tax advice; consult tax preparers.)
New Retailer Member Consultation Set up a customized consultation with member-firm Faegre Drinker.
Learn more
30
93
29
Attendees at ARA
Management Academy,
held in partnership with
Purdue University and
Arizona State University
Attendees at
ARA Winter Board
Meeting and Fly-In
Rising Stars named and
celebrated industry-wide
1,100+
PROFESSIONAL DEVELOPMENTPATHWAY
22
NAVIGATOR 360°
leadership
assessments completed
Attendees
for webinars
216
SPARC online learning
modules + training manual
+ personalized fact sheets
(Sustainability Programming
for Ag Retailers and Certified Crop Consultants)
Retailer member
participants in ARA and Syngenta’s Leadership
At Its Best program
Committee members shared ideas
RETAILER OF THE YEAR
AWARDS
Jack Eberspacher Lifetime
Achievement Award
Retailer of the Year
Excellence in Advocacy Award
Legislator of the Year
Distinguished Service Award
Legislator of the Year
U.S. Representative Jimmy Panetta
Rod Wells, GROWMARK
Ernie Chappell
Buttonwillow Warehouse Company
Joey Caldwell, GreenPoint Ag
U.S. Representative Jim Baird
ARA’s Rising Stars award program is an opportunity
to recognize, reward and develop emerging leaders.
2024 ARA CONFERENCE
& EXPO SUMMARY
See what's in store for 2025
87
607
36
Attendees
Exhibitors
Sponsors
DIGITAL OVERVIEW
Hover to see results.
LinkedIn
Instagram
Facebook
X (Twitter)
Media hits
Email
Website
YouTube
ARA FINANCIALS
Consolidated Statement of Financial PositionSeptember 30, 2024
ARA FINANCIALS
Consolidated Statement of ActivitiesSeptember 30, 2024
Consolidated Statement of ActivitiesSeptember 30, 2024
ARAPAC DONORS
Consolidated Statement of ActivitiesSeptember 30, 2024
ABOUT ARA
Who is ARA? The Agricultural Retailers Association (ARA)
is the only national association exclusively
representing agricultural retailers at the federal
level. ARA operates thanks to company dues
paid by three different types of agribusinesses:
retailers/distributors, suppliers (seed,
equipment, fertilizer, pesticides, technology,
etc.), and affiliated organizations (universities,
associations, etc.). Our Mission ARA unites its members and their interests to
advocate and educate on their behalf, provide
services to improve their businesses, and
preserve their freedom to operate and innovate,
ensuring a safe and plentiful food supply for all.
Protecting Your Freedom to Operate.
ARA’s Rising Stars
Sponsored by
Awards program
Garrett Alan Asmus,
Asmus Farm Supply, Inc.
Tyler Blackburn, GreenPoint Ag Daniel Bonetti, Grow West
Trey Colley, GreenPoint Ag Leah Cook, River Valley Cooperative Lane Danielson, GROWMARK, Inc. Hannah Davis, Keystone Cooperative James Draper, Stueve Construction Abel Elwell, Willard Agri-Service Jake Freeman, International
Raw Materials LTD John Michael Greco, GreenPoint Ag Brooke Grieder, GROWMARK, Inc. Lane Hacker, Keystone Cooperative Ben Henson, GreenPoint Ag Zach Jensen, Easy Automation Inc.
Brandon Justice, GreenPoint Ag
Jared Myers, Keystone Cooperative
Chase Porter, Southern States Cooperative, Inc. Kyle Pulley, Keystone Cooperative
Blaine Rohlk, Keystone Cooperative
Katelyn Schwiderski, GROWMARK, Inc.
Kolin Sukovaty, New Century FS
Brent Tinkel, Keystone Cooperative
Aaron Villicana, Keystone Cooperative
Benjamin White, GreenPoint Ag
Ben Wiatt, Keystone Cooperative
Darren Wiatt, Keystone Cooperative
Jason Wilkins, Southern States
Cooperative, Inc.
Eric Winans, BRANDT
Joseph Woods, MFA Incorporated
(Members as of Dec. 31, 2024 appear in bold.)
2024 Annual Report
Ag Retailers Association
Created on April 30, 2025
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Transcript
ANNUAL
REPORT
Explore the report
EXPLORE THE REPORT
retailer of the year
LETTER FROM THE ARA BOARD Chair
awards
letter from the ARA president & ceo
ARA Conference & expo
Advocacy wins & action
digital overview
Public policy priorities
ara financials
member services
professional development pathway
ARAPAC DONORS
about ara
LETTER FROM THE ARA PRESIDENT & CEO
Last year was a return to more challenging times as commodity prices fell and not all input prices followed the same trend. Increasing financial pressure on our members’ grower customers translates directly to lower purchasing of some crop inputs and equipment. When growers prosper, so do retailers. When they struggle, so do we. ARA continues to help members improve productivity, and to that end we launched a service in 2024 to provide Entry Level Driver Training (ELDT) support, which is now required for new CDL drivers. The service empowers members to use existing CDL certificate holders to do the required behind-the-wheel training for new driver certification. We also continued our Smart Payments program used by several members to reduce their digital payment processing by an average of 20%. Within this annual report, you’ll see how ARA has taken action on the advocacy front on issues such as:
- Urging EPA’s continued use of existing stocks provisions in pesticide cancellation orders. (When EPA
cancelled over-the-top dicamba application in 2024, the agency quoted ARA’s letter several times to
justify its provision.)
- Working with EPA and partners like CropLife America and Council of Producers and Distributors of
Agrotechnology on Endangered Species Act compliance for pesticide applications and shaping the
practices considered in EPA strategy documents that will directly impact applicators and growers.
(ARA will offer members educational material on such practices in 2025.)
- Opposing tariffs on imported farm inputs, which distort markets and raise prices for farmers.
President Trump’s return to the White House presents both opportunities and threats to our industry. Though issues may change from 2024 in some cases — certainly not all — a sustained presence voicing priorities and concerns of agricultural retailers will continue to be an essential part of our members’ freedom to operate and to do so profitably. That’s why ARA exists, and why we’re in Washington. Thank you for supporting us in 2024. We look forward to representing you in the years to come.W. Daren Coppock President & CEO
LETTER FROM THE ARA BOARD CHAIR
As I reflect on my first year as ARA Board Chair, the word of the year was “evolution” for our ag retailers delivering agronomic expertise and supplies to our farmer customers amid an everchanging environment. Whether managing weather challenges, strict regulations, new tools (technical, biological or synthetic), or a myriad of other issues, we have embarked upon a new era affecting our industry and rural communities across the nation. But we don’t have to figure this out alone; ARA offers a network of friends and colleagues who, together, promote industry collaboration and evolve to meet those challenges. If the word of 2024 was evolution, the question of this year is quickly shaping to be, “We are an ARA member, but not on the board of directors. How do we get involved?” It is not only the board steering the association’s inner workings. Any member may join an ARA committee supporting public policy, member services, conference content, and ARAPAC fundraising. I’d love to see you at our next meeting! I know firsthand that ag retailers are the backbone of our community. For those who participate in the ARA Winter Board Meeting and Fly-In, I commend you for educating federal lawmakers and regulators, shaping policy conversations, and strengthening our voice in Washington. If you’ve never experienced our Fly-In at the U.S. Capitol visiting legislators and their staff, I encourage you to prioritize the next event. Last year, in 120 meetings with offices on both sides of the aisle, more than 90 ARA members and industry stakeholders moved the needle on policies that preserve critical crop input supplies, modernize transportation infrastructure, and support your role in maintaining a secure national food supply chain. While we couldn’t move a five-year farm bill in 2024 despite our best efforts, we were effective enough to see ARA priorities in House farm bill language and in the one-year extension, including economic aid for the ag community.
ARA members show up in a variety of ways, whether through sharing ideas in committees; supporting our events as an attendee, sponsor or exhibitor; contributing to the ARAPAC; or even hosting officials at facilities to showcase the value we bring to districts and states. Every member makes a difference. Now, I call on you to engage with ARA on a new level, and to bring a team member along to build on our momentum. Reenergize among industry friends at an ARA event, leverage a new member service, or take action anywhere using ARA’s grassroots advocacy tool to send digital messages advocating for priorities that protect your freedom to operate. Thank you for your dedication to your team, customers, community, industry and beyond. There is truly an evolution going on in ag retail; stay involved, and we can evolve together.
Amy Asmus 2024-2025 ARA Board Chair
Advocacy wins
ARA priorities were included in the House Farm Bill language and 1-year extension with economic aid for the ag community
California’s Advanced Clean Fleets waiver request withdrawal prevented a gas fleets ban in the state
Loper Bright Supreme Court Decision reversed the Chevron Defense after ARA and others requested SCOTUS review
Existing Stocks Order following dicamba cancellation allowed continued use
Treated Article Exemption for treated seed litigation avoided duplicative regulations
Increased member engagement in hosting facility visits, meeting with Congress and ARAPAC support
ADVOCACY ACTIONS
17
Comments Filed for the Record
706
Grassroot Messages to Federal Regulators & Legislators for ARA Advocacy Campaigns
14
Agency Relationships to Work on Regulatory Issues
341
Congressional Office Meetings Advocating for Ag Retail
18
DC Help Desk Cases with Regulatory/Legislative Questions
28
Coalitions & Working Groups Partnering with ARA
12
Facility Visits Hosted by ARA Members
PUBLIC POLICY PRIORITIES
Transportation and Supply Chain
ARA’S GRASSROOTS ADVOCACY TOOL
Farm Bill
Send messages to legislators or regulators in seconds View voting resources Find your officials, candidates and legislation
Energy
GET STARTED
Modern Agriculture Technologies
MEMBER SERVICES
Entry Level Driver Training (ELDT) Support Cut through regulatory red tape to train more truck drivers and save $3K per driver training.
Payment Processing Program Reduce credit card payment processing fees by about 20% and improve customer experience.
Model Fertilizer Contract Streamline terms and conditions, manage risk and collect digital signatures.
DC Help Desk Reach out to a direct line to regulatory and legislative answers from the ARA team.
NAVIGATOR 360° Leadership Assessment Reveal hidden talents with this online tool built specifically for ag professionals.
Learn more
Learn more
Learn more
Learn more
Learn more
Tax Write-Off Deduct 70% of dues as an expense (ARA does not offer tax advice; consult tax preparers.)
New Retailer Member Consultation Set up a customized consultation with member-firm Faegre Drinker.
Learn more
30
93
29
Attendees at ARA Management Academy, held in partnership with Purdue University and Arizona State University
Attendees at ARA Winter Board Meeting and Fly-In
Rising Stars named and celebrated industry-wide
1,100+
PROFESSIONAL DEVELOPMENTPATHWAY
22
NAVIGATOR 360° leadership assessments completed
Attendees for webinars
216
SPARC online learning modules + training manual + personalized fact sheets (Sustainability Programming for Ag Retailers and Certified Crop Consultants)
Retailer member participants in ARA and Syngenta’s Leadership At Its Best program
Committee members shared ideas
RETAILER OF THE YEAR
AWARDS
Jack Eberspacher Lifetime Achievement Award
Retailer of the Year
Excellence in Advocacy Award
Legislator of the Year
Distinguished Service Award
Legislator of the Year
U.S. Representative Jimmy Panetta
Rod Wells, GROWMARK
Ernie Chappell
Buttonwillow Warehouse Company
Joey Caldwell, GreenPoint Ag
U.S. Representative Jim Baird
ARA’s Rising Stars award program is an opportunity to recognize, reward and develop emerging leaders.
2024 ARA CONFERENCE
& EXPO SUMMARY
See what's in store for 2025
87
607
36
Attendees
Exhibitors
Sponsors
DIGITAL OVERVIEW
Hover to see results.
LinkedIn
Instagram
Facebook
X (Twitter)
Media hits
Email
Website
YouTube
ARA FINANCIALS
Consolidated Statement of Financial PositionSeptember 30, 2024
ARA FINANCIALS
Consolidated Statement of ActivitiesSeptember 30, 2024
Consolidated Statement of ActivitiesSeptember 30, 2024
ARAPAC DONORS
Consolidated Statement of ActivitiesSeptember 30, 2024
ABOUT ARA
Who is ARA? The Agricultural Retailers Association (ARA) is the only national association exclusively representing agricultural retailers at the federal level. ARA operates thanks to company dues paid by three different types of agribusinesses: retailers/distributors, suppliers (seed, equipment, fertilizer, pesticides, technology, etc.), and affiliated organizations (universities, associations, etc.). Our Mission ARA unites its members and their interests to advocate and educate on their behalf, provide services to improve their businesses, and preserve their freedom to operate and innovate, ensuring a safe and plentiful food supply for all.
Protecting Your Freedom to Operate.
ARA’s Rising Stars
Sponsored by
Awards program
Garrett Alan Asmus, Asmus Farm Supply, Inc. Tyler Blackburn, GreenPoint Ag Daniel Bonetti, Grow West Trey Colley, GreenPoint Ag Leah Cook, River Valley Cooperative Lane Danielson, GROWMARK, Inc. Hannah Davis, Keystone Cooperative James Draper, Stueve Construction Abel Elwell, Willard Agri-Service Jake Freeman, International Raw Materials LTD John Michael Greco, GreenPoint Ag Brooke Grieder, GROWMARK, Inc. Lane Hacker, Keystone Cooperative Ben Henson, GreenPoint Ag Zach Jensen, Easy Automation Inc.
Brandon Justice, GreenPoint Ag Jared Myers, Keystone Cooperative Chase Porter, Southern States Cooperative, Inc. Kyle Pulley, Keystone Cooperative Blaine Rohlk, Keystone Cooperative Katelyn Schwiderski, GROWMARK, Inc. Kolin Sukovaty, New Century FS Brent Tinkel, Keystone Cooperative Aaron Villicana, Keystone Cooperative Benjamin White, GreenPoint Ag Ben Wiatt, Keystone Cooperative Darren Wiatt, Keystone Cooperative Jason Wilkins, Southern States Cooperative, Inc. Eric Winans, BRANDT Joseph Woods, MFA Incorporated
(Members as of Dec. 31, 2024 appear in bold.)