design in packaging

design in packaging

Start

and pertaining vocabulary

select and look for

think about it

What do you notice about these packaging designs? What materials do you think are used?How do these designs impact the environment compared to traditional packaging?

• biodegradable
• compostable
• minimalist design
• eco-friendly materials
• brand identity
• circular economy
• load stability
• tamper-evident.

• resilient

• overriding solution

vokcabulary you might find

• leak into

• the yields (of something)

watch the video

what materials

dare mentioned?

What is said

about the design process?

what are some challenges

they are faced with?

what connection can you find

between sustainable packaging and design?

What other information do you remember?

• When the first sustainable packaging awards ______ (launch) in 2005, many designers ______ (already create) innovative solutions.

• By 2010, the company ______ (phase out) all single-use plastics and ______ (replace) them with reusable alternatives.

• By the time the new law ______ (pass), many brands ______ (already switch) to compostable packaging.

• Before the 2000s, most packaging ______ (be) made from non-recyclable materials, but this ______ (change) as environmental awareness grew.

• While designers ______ (work) on reducing plastic use, they ______ (discover) new ways to use recycled paper.

example:

fill in the blanks

• By the 1980s, many companies ______ (begin) to experiment with biodegradable materials for packaging.

Answer: had begun

Expressing Strong Opinions

• In my view, sustainable packaging is essential for reducing environmental impact.
• From my perspective, minimalist design is the future of branding.
• It seems to me that companies should prioritize eco-friendly materials.
• I firmly believe that recycling should be mandatory for all businesses.
• I am convinced that innovative packaging can drive consumer loyalty

how to express opinion

synonyms you might want to use

Offering a Balanced Perspective

• On the one hand, sustainable packaging can be costly; on the other hand, it builds brand loyalty.
• While it is true that biodegradable materials are more expensive, it is also worth considering their long-term benefits.
• Although some argue that minimalist packaging lacks appeal, others maintain that it conveys sophistication.
• Despite the fact that recycling programs require investment, there is evidence to suggest they reduce waste significantly.
• Whereas traditional packaging may be cheaper, it is important to note that it often harms the environment.

how to express opinion

synonyms you might want to use

PROJECT just laid

eggs

PROJECT giggly tots

Pacifier holder bib

PROJECT design

look at these sustainable packaging solutions. Use all three past tenses correctly to present the design.

consider the following:

• The materials (e.g., biodegradable, compostable).
• How the design will stand out on the shelf.
• How the design reflects the brand identity.
• Any functional features (e.g., tamper-evident, load stability

PROJECT ygeia

reusable makeup remover pads

PROJECT NAME 1

CONTEXTUALIZE YOUR TOPIC

With Genially templates, you can include visual resources that impress your audience. Highlight phrases or data that stick in memory and embed external content: videos, photos, audios... Whatever you want!

You know a presentation is WOW when you capture your audience's attention and everyone absorbs the information.

Answer: were launched, had already created

Answer: were working, discovered

Answer: was, changed

Answer: passed, had already switched

Answer: had phased out, replaced