Persuasive Social Media Post

Persuasive Social Media Post

Directions

Click through the different examples of social media posts and see if you can determine the various strategies being used.

Strategy Used: Pathos (Emotion): The heartbreaking image of a sea turtle caught in plastic waste appeals to the audience’s empathy and concern for animal welfare. Logos (Logic): The post uses factual information about the environmental impact of plastic pollution, encouraging logical action to reduce plastic use. Call to Action (CTA): The post encourages users to make changes in their behavior, like using reusable bags and bottles, as part of a collective effort to save the oceans.

"Every year, over 8 million tons of plastic end up in our oceans, threatening the lives of marine creatures like this sea turtle. 🐢💔 It's time to take action. 🌍 Here's how YOU can help: Avoid single-use plastics Use reusable bags and bottles Participate in local beach clean-ups Every small change counts. Together, we can make a difference. 🌊✨ #SaveTheOcean #PlasticFree #ActNow"

What strategies were used to create this post?

Strategy Used: Ethos (Credibility): The post establishes authority by offering free tips and support, positioning the challenge as a credible and useful resource for fitness. Pathos (Emotion): The image of someone happily completing their run motivates viewers by showing the positive emotions associated with achieving fitness goals. Call to Action (CTA): Clear encouragement to "start your challenge today" drives users to take immediate action and join the fitness community.

"🏃‍♂️ Ready to take your fitness to the next level? Join our 30-Day Running Challenge! 💪 Track your progress and feel stronger every day. By the end of the month, you’ll be amazed at how far you've come. 🌟 ✔️ Free weekly tips ✔️ Supportive community ✔️ Achieve your personal best Start your challenge today—your future self will thank you! 🏅 #FitnessChallenge #RunWithUs #StrongerTogether"

What strategies were used to create this post?

Strategy Used: Pathos (Emotion): The smiling child appeals to the audience’s compassion, encouraging them to contribute to a worthy cause. Logos (Logic): The post offers a simple, understandable explanation of how the donation works, showing that even a small amount can have a tangible impact. Call to Action (CTA): The phrase "Make a difference today" encourages immediate action to donate.

"💖 YOU can help give the gift of education to children in need. For just $10, you can provide a school supply kit to empower a child to succeed. 📚✨ Your donation will: ✅ Provide essential school supplies ✅ Support education for underprivileged children ✅ Give a child the opportunity for a brighter future Make a difference today—no contribution is too small. 🙏 #GiveBack #EducationForAll #DonateNow"

What strategies were used to create this post?