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International Business Etiquette: Navigating Culture with Confidence

David Stanciu

Created on February 23, 2025

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Transcript

International Business Etiquette: Navigating Culture with Confidence

“Respect for the customs of those with whom you do business is not just a courtesy—it’s a key to building lasting relationships and global success.” – Unknown

Why is it important?

How can we learn more?

What is it?

A study by McKinsey revealed that companies embracing cultural adaptation experience 30% higher revenue growth compared to less culturally aware counterparts.

What do the pros say?

Essential tips for successful global business interactions

Global Business Success Tips

Research local customs before meetings

Respect hierarchy & traditions

Adapt communication style—some cultures prefer directness, others value diplomacy

Be patient—relationship-building takes time

Additional Resources

Reference: https://www.business.com/articles/so-international-business-etiquette-from-around-the-world/