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Music on Social Media

Omega

Created on December 9, 2024

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Presentation

Music on Social mEDIA

Noor bouhlassa and Miguel calderon

dIGITAL AGE

Social media makes it easy to create, share and listen to music. Platforms like TikTok and Instagram help budding, young musicians promote their work from home, and some of these creations go viral, which can catapult unknown artists to fame. Anyone can make music and reach an audience!

TIKTOK

The text talks about TikTok, a popular social platform that allows users to easily create music videos thanks to its user-friendly features. Among its most notable tools is Music Machine, which allows you to integrate audio and visual effects, such as dynamic loops, making videos look more professional and have the possibility of going viral. At the end of 2021, TikTok collaborated with Universal Pictures and Illumination Entertainment to launch a singing contest called #Sing2gether, this contest did not require recording studios or special effects, opening the possibility of participation to anyone.

instagram reels

Introduced in 2020, it allows musicians to share 15, 30, or 60-second snippets of their songs before they are released. Although Instagram was not originally a music platform, Reels has become the fastest-growing content on the platform, even surpassing others like Facebook and WhatsApp. It has had a significant impact on the expansion of the social network.

Snapchat spotlight

Snapchat Spotlight has integrated music videos into its platform, allowing users to discover artists through their videos. In these rooms, musicians can share their music with anyone interested in listening to it. This shows that musicians have numerous options to promote their music, while music lovers have more ways to enjoy it.

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