social media erasmus

Social media account El Panorama.cat

The only online media of urban and electronic music in Catalan

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The Catalan language is in a state of linguistic emergency, with a significant loss of regular speakers that particularly affects young people.

Catalan social use is in danger

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2023 was the year of music in Catalan. There was a change in the collective imagination with which music in Catalan ceased to be a genre in itself to create a huge diversity of styles. Urban and electronic music emerged with The Tyets and Mushka, which now fill national playlists and festivals.

The boom of catalan music

The goals

To promote the projects of new emerging artists in Catalan

To promote the social and colloquial use of Catalan through music

To offer journalistic quality content, both informative and self-produced

Our identifiying traits and image

Typography

Logo

Identifying colors

elpanorama.cat

1. News and articles on our website

We cover the day-to-day life of the Catalan urban scene so that the reader is up to date with consolidated and emerging artists

2. Instagram dedicated content

We upload videos of concerts, we make compilations and snippets of our projects in reel and stories format

3. Twitter content

We make reports and interviews and post the highlights there, we make threads

4. Tiktok content

We upload videos of concerts and make complilations of artists performances, both of already known artists and some emerging

General idea

Team of 9 people : 2 editors (me) and 7 writers Reel post twice a week of new releases or concerts Update of our Spotify playlist always on Wednesday Articles or chronicles twice a week that depend on album or single releases (break on sunday)

Our posting week timeline

Saturday

1 reel post of a song released that week with lyrics

Friday

Article, interview, chronicle , critic or opinion article

Thursday

Article, interview, chronicle , critic or opinion article

Wednesday

Update of our Spotify playlist with new releases on instagram

Tuesday

Online meeting to coordinate the week posts

Our posting week timeline

Monday

1-2 Reel posts of concerts of the previous weekend

From the last 30 days (Month of November )

Visitors on our webpage

Our webpage audience numbers

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30K

Impressions

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880

Total clicks

499

Our social media numbers

Thanks for your attention

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Molts joves, fins i tot aquells nascuts en llars de parla catalana, opten sovint per utilitzar el castellà en les seves interaccions diàries socials, sobretot en entorns educatius i d'oci. Però la realitat lingüística a la majoria dels municipis de l'àrea metropolitana és encara més preocupant; el català queda relegat a l'àmbit acadèmic o formal, mentre que el seu ús social o col·loquial és ínfim.

Només un 32,5% de la població de Catalunya l'utilitza habitualment i, a ciutats com Barcelona, només el 19% dels joves parla en català, segons dades de Plataforma per la Llengua.

Got an idea?

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Use this space to add awesome interactivity. Include text, images, videos, tables, PDFs... even interactive questions! Premium tip: Get information on how your audience interacts with your creation:

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