Apresentação Marketing Digital

CONSUMERS ORGANIZATION

Bruno Guerreiro e Daniel Spencer 12G

Start

What are they?

Consumer organizations are entities, often non-profit, that work to protect and promote the rights of consumers. They act as intermediaries between consumers and companies or governments

Functions of Consumer Organizations

Defense of Rights: They act to ensure that consumer rights, as set out in legislation, are respected. Information and Education: They provide information about products, services and market practices, helping consumers to make informed choices.

informative video

Examples of some organizations

Typical activities

Publication of reports and guides: Disseminate information to educate consumers and help them make more informed decisions. Market monitoring: Identify unfair or misleading commercial practices.

Relevant data

important data about consumer organizations

96%

know consumer rights

35%

They say they have already consulted consumer rights

4%

don't know your rights

+43k

solved cases

Importance in everyday life

1.

They guarantee transparency in markets.

2.

They help consumers avoid fraud or dangerous products.

3.

They strengthen the position of consumers vis-à-vis companies.

4.

They contribute to a fairer and more sustainable market.

How to make a complaint correctly

Step 1

Identify the company

Step 2

State the reasons for the complaint

Step 3

Say what you want

Step 4

Decide whether the complaint is public

END!

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