CONSUMERS ORGANIZATION
Bruno Guerreiro e Daniel Spencer 12G
Start
What are they?
Consumer organizations are entities, often non-profit, that work to protect and promote the rights of consumers. They act as intermediaries between consumers and companies or governments
informative video
Defense of Rights: They act to ensure that consumer rights, as set out in legislation, are respected.
Information and Education: They provide information about products, services and market practices, helping consumers to make informed choices.
Functions of Consumer Organizations
Examples of some organizations
Typical activities
Publication of reports and guides: Disseminate information to educate consumers and help them make more informed decisions. Market monitoring: Identify unfair or misleading commercial practices.
Relevant data
important data about consumer organizations
35%
96%
They say they have already consulted consumer rights
know consumer rights
+43k
4%
solved cases
don't know your rights
Importance in everyday life
3.
1.
They strengthen the position of consumers vis-à-vis companies.
They guarantee transparency in markets.
2.
4.
They contribute to a fairer and more sustainable market.
They help consumers avoid fraud or dangerous products.
How to make a complaint correctly
Step 4
Step 3
Step 2
Step 1
Decide whether the complaint is public
Say what you want
State the reasons for the complaint
Identify the company
END!
Contextualize your topic
Insert videos
Contextualize your topic
A great title
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here… It always adds up!
'Your content is liked, but it engages much more if it is interactive'
Contextualize your topic
A great title
Animation adds value to our content by helping us capture attention, hierarchize ideas, and ensure that our audience remembers the content. Do you feel that your text still lacks something? Add animation to captivate your audience. Pose a dramatic question; it is the essential ingredient for maintaining audience attention. It is often posed subtly at the beginning of the story to intrigue the audience and is resolved at the end.
Contextualize your topic
A brilliant title
Visual accompaniment manages to convince 67% of the audience. This is because visual language facilitates the rapid acquisition of knowledge in an intuitive way. Could it be said that images are the key to success? Evidently. Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight and we process visual content up to 60,000 times faster than text. That’s why visual communication is more effective.
Apresentação Marketing Digital
Bruno Guerreiro
Created on November 26, 2024
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Transcript
CONSUMERS ORGANIZATION
Bruno Guerreiro e Daniel Spencer 12G
Start
What are they?
Consumer organizations are entities, often non-profit, that work to protect and promote the rights of consumers. They act as intermediaries between consumers and companies or governments
informative video
Defense of Rights: They act to ensure that consumer rights, as set out in legislation, are respected. Information and Education: They provide information about products, services and market practices, helping consumers to make informed choices.
Functions of Consumer Organizations
Examples of some organizations
Typical activities
Publication of reports and guides: Disseminate information to educate consumers and help them make more informed decisions. Market monitoring: Identify unfair or misleading commercial practices.
Relevant data
important data about consumer organizations
35%
96%
They say they have already consulted consumer rights
know consumer rights
+43k
4%
solved cases
don't know your rights
Importance in everyday life
3.
1.
They strengthen the position of consumers vis-à-vis companies.
They guarantee transparency in markets.
2.
4.
They contribute to a fairer and more sustainable market.
They help consumers avoid fraud or dangerous products.
How to make a complaint correctly
Step 4
Step 3
Step 2
Step 1
Decide whether the complaint is public
Say what you want
State the reasons for the complaint
Identify the company
END!
Contextualize your topic
Insert videos
Contextualize your topic
A great title
Multimedia content is essential to achieve a WOW effect in your creations. Including background music, audio, or sound effects here… It always adds up!
'Your content is liked, but it engages much more if it is interactive'
Contextualize your topic
A great title
Animation adds value to our content by helping us capture attention, hierarchize ideas, and ensure that our audience remembers the content. Do you feel that your text still lacks something? Add animation to captivate your audience. Pose a dramatic question; it is the essential ingredient for maintaining audience attention. It is often posed subtly at the beginning of the story to intrigue the audience and is resolved at the end.
Contextualize your topic
A brilliant title
Visual accompaniment manages to convince 67% of the audience. This is because visual language facilitates the rapid acquisition of knowledge in an intuitive way. Could it be said that images are the key to success? Evidently. Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight and we process visual content up to 60,000 times faster than text. That’s why visual communication is more effective.