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This is Leyla, she is an avatar I created. You have to get to know her. She is from Turkey, it is where I am going with the Erasmus programm :) So let's get started !

Leyla Kaya Presentation

Social Factors & Organizational Factors

The Encounter

Personal Identity

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Creative/Logical: Creative; has a knack for storytelling and visual aesthetics but approaches strategy with a logical mindset, loves to create and promote her art.

Introverted/Extraverted: Extraverted; enjoys meeting new people and thrives in social settings.

Personality Style: Very chic, very demure, very mindful

Abilities: Strong communicator and creative thinker, very manual person who loves art

Residence: A small, stylish apartment in Beşiktaş

Languages Spoken: Turkish (native)English (fluent)

Job: does jewelry in an artisanal firm, does a little bit communication too.

Age: 24

Sexual Orientation: Heterosexual

Personal Aspirations: Aspires to launch her own sustainable jewelry brand that champions local artisans.

Gender: Female

Name: Leyla Kaya

Personal Identity :

Go Back

Beşiktaş

Go Back

Her Jewelry

Rank/Seniority: 2 years of experience; seen as a rising star within her company.

Role in Organization: principale craftwoman of the company, help when needed in the communication department.

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Educational Background: Graduated from a well-known university with a degree in communications; involved in various cultural initiatives during her studies. Changed after to do a manual degree to learn the making of jewelry.

Social Class: Upper-middle class.

Family Background: Comes from a supportive, artistic family; her mother is a painter, and her father is a musician.

Career: Has rapidly climbed the ranks in her current role due to her gift in making jewelry but also because of her communication skills.

Social Factors & Organizational Factors:

Scene: A bustling artisan market in France. Leyla is browsing a stall displaying vibrant, handmade pottery. Étienne, a local potter, is arranging his latest creations. Étienne: (smiling, in English) Hello! You seem interested in these. Do you like them? Leyla: (smiling back) Yes, they’re beautiful! Did you make all of these? Étienne: (nodding) Yes, I did. All handmade. I see you are not from here? Leyla: (laughing lightly) No, I’m from Turkey. I’m just visiting for a few days. Étienne: Ah, Turkey! Beautiful country. I have… um… une amie turque… a Turkish friend. Leyla: Really? That’s nice! Do you speak Turkish? Étienne: (chuckling) Only… merhaba and teşekkür ederim! Leyla: (laughing) That’s a good start! Better than my French—I only know bonjour and merci!

The Encounter

Next

The End

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Étienne: (grinning) Then we are equal! English it is. So, what do you do? Leyla: I design jewelry. I work with artisans back home, and I want to start my own brand someday. Étienne: Jewelry? (pointing at her necklace) Like this? Leyla: (touching her necklace) Yes, exactly. I made this one myself. Étienne: Impressive! (pausing, then gesturing to a small clay pendant) Maybe this will inspire you. I made it last week. It’s simple but… (searching for the word) unique. Leyla: (taking the pendant) Wow, it’s beautiful. Thank you! Étienne: (smiling) A gift. For another artist. Leyla: (smiling warmly) That’s so kind. Thank you. If you ever visit Turkey, you have to see the jewelry markets in Istanbul. Étienne: (grinning) Deal! And if you come back here, you visit my studio. It’s not far from here. Leyla: I’d love to. Merci, Étienne. Étienne: (playfully) Teşekkür ederim, Leyla.