3D - JIN Academy - Formation directors - Impact Factor (1) en.pptx

DIFFERENTIATION Making a difference in a saturated environment

VISIBILITY Promote the subject or actor and his or her convictions.

NOTORIETY Establish the brand firmly in the public debate and in the news.

Increase awareness of a subject (HPV, hemp insulation, etc.), a manager or a brand (Adeo) by associating differentiating attributes (innovation, sustainability, quality of service, etc.).

PRINCIPLE AND RELATED ISSUES

Impact Awareness