BGE TEMPLATE 2024 - Engage Workshop

Sideways 6

engage & Comms workshop

2024

START

AGENDA

Reporting and ROI

Sideways 6 Comms

Publicising Your Campaign

Branding, Pre-Launch, During and Celebrating Success

Your Campaign Question

Reward & Recognition

Engaging Your Stakeholders

01

Publicising your campaign

Getting word out about your campaign, from your first launch to sharing success

BRANDING

Programme / App Name

Brand Identity

Personalisation

Sideways 6 customer examples

leave a lasting impression

TEAMS APP BRANDING

Community Banner & Info

App name & Logo

Campaign Banner

CAMPAIGN BRANDING

Details Tab

Campaign Question

Educate and inspire idea submitters

communicating the process

How submission works

s6 advice and review

Inspiring submitters

HOME FOR IDEAS 'KNOWLEDGE HUB'

Inspire - live campaigns, projects in-flight, request a challenge...

Inform - process information, vision and objectives...

Upskill - learning materials, training, videos etc

creating a 'ONE STOP SHOP'

Pre-LAUNCH

Use key channels to share posts, images and videos

Supply any other key Information - pin posts, group descriptions & banners

creating a buzz

Launch sessions/ workshops/drop-ins

Launch Comms

Excite your employees

mid-campaign

Multi-Channel Comms

Facts & Figures

Sponsors & Champions

+info

+info

+info

gaining and maintaining momentum

celebrating success

Milestone achievements

Update comms

Share initial successes

recognising success

02

Sideways 6 Comms

Utilise the Sideways 6 platform to communicate to your key stakeholders during your Campaign

PLATFORM COMMS - OPTIONS

“Your idea got 10 likes!”

03

02

Stage-based Comms

“Thanks for your idea!”

01

Milestone Comms

Each comm can be sent automatically by the Sideways 6 platform, minimizing the number of manual actions Idea Managers have to do

“Your idea moved forward”

Thank You Comms

PLATFORM COMMS - OPTIONS

Closing or 'rejection' comms can be automatic or manual based on the stage the idea progressed to & the volume of ideas

“Don't forget to rate your ideas!”

06

“Here is the latest news from our campaign!”

05

Closing Idea Comms

04

Reviewer Digest

“Your idea won’t be progressing”

Campaign Updates

03

BROADER REPORTING & ROI

Reporting on the progress and success of your ideas program

reporting & ROI

communicating progress

Sideways 6 Analytics

Power BI Dashboards

Campaign Round-Up

04

Engaging your stakeholders

Who you need to engage in your campaign, and how to do it…

ENGAGING KEY stakeholders

IMPLEMENTERS

expertreviewer(s)

idea manager(s)

Programme SPONSOR

campaign manager

champions

• Weekly team syncs/huddles
• Toolkit of training and resources – e.g. Sharepoint site Certification (recognizing effort & contribution)
• Awards events (multi-category)
• Links into performance management frameworks
• Broader training e.g. innovation methodologies/ frameworks

• Make this a part of their job description
• Public recognition of their role (by Sponsor)
• Empowering them to own the Programme/Campaign
• Weekly Sync with stakeholders
• Weekly Outlook reminders to log into S6 and review performance

• Hosted Expert Review Panels
• Hosted ‘drop-in’ sessions
• Webinars
• Expert Reviewer Roadshows
• Toolkit of training and resources – e.g. SharePoint site
• Awards events (multi-category)
• Links into performance management frameworks

• Engagement in idea selection process
• Emphasis ideas are to ‘enhance’ roadmaps and strategy planning
• Involvement in shaping campaign questions/themes
• Encourage change management and project management training

• Custom dashboards e.g. PowerBI (reporting and analytics)
• Weekly Sync with the Campaign Lead
• Success stories from other customers
• Involved in strategic communications (i.e. launch videos/townhalls)
• Sideways 6 round-up

• Kick-off / training session
• Incentivize with reward and recognition path
• Career development opportunities
• Building their internal profile / brand
• Recognition and promotion of role e.g. t-shirts, pins, badges

05

REWARD & RECOGNITION

How to acknowledge and incentivise key stakeholders with your ideas program

rEcognition

and / or

rEWARD

Reward vouchers

Awards (virtual or in-person)

All-expenses paid trips

Recognition Posters

Doubling employee discount

Kudos Cards

Pins

Tech equipment

06

YOUR CAMPAIGN QUESTION

Finding the words to ask your employees exactly what you want

CAMPAIGN QUESTION

Why is the question important?

The Campaign Question Builder

Next

Steps to create your engaging question

Content brainstorming

Influencing factors

Success Enhancers

Question examples

What do you want your question to be about? 1. Simplification 2. Business Improvement 3. Increasing revenue 4. Cultural change

Before creating a question, consider this: 1. What's the scope level? 2. Who is your audience? 3. What ideas do you want?

Find a question that is relevant to: 1. Company priorities 2. Employee priorities 3. Relevant theme

What can we do to help our friends in government, the partners we work with, and the communities we serve to combat COVID-19?

What would you do to improve safety, efficiency, services, or your work environment?

Choose question words

Create your Question

How might we produce new ideas for Product A to deliver true experiences?

Question structure

Follow this structure: 1. Question word (How...) 2. Modal Verbs (Could...) 3. Subject (We...) 4. Main verb (Achieve...) 5. Object (Affected user)

After following these steps, you will have a question that is relevant company-wide and incentivizes open-ended answers.

Use interrogative words to specify the information desired. Some examples are: When, Which, Where, Why, What and Who.

How can we improve our new office to create the best space to collaborate, innovate, host and do great work?

any questions?