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Breakdown of "Wh" Questions

Stephanie Flint

Created on November 25, 2024

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Breakdown of "Wh" Questions

Instruction: Click the [ + ] button to navigate and see the information.

WHO

How to do it?

WHAT

How to do it?

WHERE

How to do it?

WHEN

How to do it?

WHY

How to do it?

A great title

Our brain is wired to consume visual content. Some data: 90% of the information we process comes through sight, and we process visual content up to 60,000 times faster than text. That's why visual communication is more effective.

A great title

Our brain is wired to consume visual content. Some data: 90% of the information we process comes through sight, and we process visual content up to 60,000 times faster than text. That's why visual communication is more effective.

Who

  • Identifies people or roles involved.
  • Example:
    • "Who assisted you in the store?".

Why

  • Digs into reasons or motivations.
  • Example:
    • "Why is this feature important for your project?"

A great title

A great title

We are in the era of the explosion of digital information. This causes our way of obtaining information to have changed, we have moved from traditional reading to a cognitive strategy based on navigation.

Be detailed-oriented

What

  • Explores details or specifics.
  • Example:
    • "What product are you looking for, and how do you plan to use it?"

A great title

A great title

We are in the era of the digital information explosion. This causes our way of obtaining information to have changed, we have transitioned from traditional reading to a cognitive strategy based on navigation.

The interactive visual communication step by step:

  • Plan your communication structure.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

Where

  • Pinpoints locations or places.
  • Example:
    • "Where did you notice the damage on the product?"

A great title

Our brain is wired to consume visual content. Some data: 90% of the information we process comes through sight, and we process visual content up to 60,000 times faster than text. That's why visual communication is more effective.

A great title

Our brain is prepared to consume visual content. Some data: 90% of the information we process comes to us through sight, and we process visual content up to 60,000 times faster than text. That's why visual communication is more effective.

The step-by-step interactive visual communication:

  • Plan the structure of your communication.
  • Prioritize and give visual weight to the main points.
  • Define secondary messages with interactivity.
  • Establish a flow through the content.
  • Measure the results.

When

  • Establishes timelines or sequences.
  • Example:
    • "When did you place your order?"

A great title

A great title

We are in the era of the digital information explosion. This causes our way of obtaining information to have changed, we have moved from traditional reading to a cognitive strategy based on navigation.

Use graphics in your presentation...

Haven't we convinced you to use graphics in your creations yet? Well: there are studies that show that 50% of the brain is responsible for processing visual stimuli, and that it is retained 42% more when the contentis animated.