Business Upper Intermediate writing 4 3

Look at this advice about writing a business plan. Decide if each is a ‘do’ or ‘don’t’. Drag the green boxes to the blank spaces. 1) ____________ be overly optimistic with your figures. 2) ____________ base you business plan purely on a concept. 3) ____________ frequently modify your business plans to account for changing conditions. 4) ____________ use search engines to find model business plans on line. 5) ____________ spell out the strengths and weaknesses of your management team. 6) ____________ ask for advice from experts in your field. 7) ____________ include a monthly one-year cash flow projection. 8) ____________ skip the step of preparing a business plan.

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don't

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1 Don’t – Be realistic in your planning. 2 Don’t – Make sure you test it first. 3 Do – Situations change, exchange rates change, you need to be flexible. 4 Do –Have a look at other business plans to give you an idea of what to put in yours. 5 Do – Be factual and avoid hype, if your team lacks the ability to do something include it and say how you will address this. 6 Do – You could even approach government agencies that specialize in helping to set up small businesses. 7 Do – It is important to show you have thought through the financing details. 8 Don’t – They are essential both for the business person and an investor to see how the project is going to work.

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