Want to create interactive content? It’s easy in Genially!

Get started free

Hard-Soft variables

Info Digital ad Expert

Created on November 19, 2024

Start designing with a free template

Discover more than 1500 professional designs like these:

Discover Your AI Assistant

Urban Illustrated Presentation

Geographical Challenge: Drag to the map

Decisions and Behaviors in the Workplace

Tangram Game

Process Flow: Corporate Recruitment

Weekly Corporate Challenge

Transcript

Hard variables

Soft variables

Subjective

Objective

Age

Lifestyle

Gender

Values and beliefs

Income

Personality

Education level

Interests and hobbies

Buying motivations

Geographic location

Marital status

Attitudes and opinions

Occupation